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4 Tips for Generating More Non-Dues Revenue from Advertising

Higher Logic

Say they want to advertise a certification program – you could target this ad only to those members who’ve indicated interest in this type of certification (which you know from their past data), and then show them the ad where they’re most likely to see it: Your website, automated emails, or online community.

Revenue 191
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Association Brain Food: 3.24.23

Reid All About it

Using a Competency Model to Ensure Minimal Competency when Recertifying Certification Holders Learn when and why to implement a competency framework, drawing from a recent successful implementation for the Medical-Surgical Nursing Certification Board (MSNCB), complete with results to validate success. More info/register. 1 CAE credit.

Revenue 227
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Association Brain Food: 11.4.22

Reid All About it

Emily Kramer at the MKT1 Newsletter says your content will achieve its goals and make a greater impact if you plan its distribution upfront—and she explains exactly how to do that. What is Member Data Telling You? Turning data into insight is key to delivering a valuable member experience. Content distribution.

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Association Brain Food Weekly: 1.8.21

Reid All About it

At ASAE, Warren Hoffman of the Association for Jewish Studies explains how they priced their virtual annual meeting. This case study will help you make an effective argument for appropriate pricing. 17 non-negotiable things your email newsletter needs right now. ( Case Study of EAIE 2019 Conference.

Las Vegas 370