Association Brain Food Weekly: 10.29.21
Reid All About it
OCTOBER 29, 2021
Lewis Flax says a mistake made by associations when communicating with sponsors is focusing on what the association offers instead of the prospective sponsor’s needs, desires, and motivations. Robin Farmanfarmaian, author, “Facilitating Virtual Events”. Host: Community Brands. EST – Building Your 2022 Communications Plan.
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