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Association Brain Food: 3.8.24

Reid All About it

Education program marketing. TopClass LMS published another recap from the recent Learning Business Summit. This time, they suggest eight marketing principles you should revisit or explore, most of them based on behavioral science. Event marketing. You’re not exactly wowed by the idea of fish cakes. Loneliness.

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Association Brain Food: 3.17.23

Reid All About it

The weekly list of free educational events and resources for the association communityOnline learning. With for-profit and higher ed competition growing, your association’s online courses must stand out in the crowd. But excellent content isn’t enough to gain market share. You fall to the level of your systems.”

Revenue 205
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Don’t Ignore Non-Dues Revenue Potential of Digital Badges!

WBT Systems

This week Eric Kuhn, opening keynoter at ASAE’s 2017 Marketing, Membership & Communications Conference advised attendees to “ adopt social media next practices , not just best practices “, when describing social media as one of the most powerful marketing tools for associations.

Revenue 230
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Association Brain Food: 3.24.23

Reid All About it

The weekly list of free educational events and resources for the association community… I’m going away for eight days on a hiking vacation in southern Utah, so I’m not publishing Association Brain Food the next two Fridays, March 31 and April 7. They explain how to use AMS data for planning and marketing events.

Revenue 227
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Association Brain Food: 7.8.22

Reid All About it

WBT describes why and how associations, where appropriate, can join this movement. At MASAE, the discussion focused on the association predilection to return to ‘normal’ and in-person events, changing member preferences, and using technology more effectively to communicate with members. This ‘ paper ceiling ’ holds back half the U.S.

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Association Brain Food Weekly: 5.1.20

Reid All About it

If we are looking to affirm our associations are dynamic, meaningful homes for connection and community, it is time to start looking further forward and creating elevated connection experiences.”. Then, see what Aaron Frank at Singularity Hub has to say about the spiking interest in virtual worlds for online collaboration.