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Association Brain Food: 12.8.23

Reid All About it

An app can help you solve what survey participants said was the biggest challenge for associations: communicating the value of membership. Member app. Another advantage of an app: it’s a centralized communication channel to your members, unlike social media platforms your association doesn’t own. Member retention.

Strategy 272
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Association Brain Food Weekly: 6.18.21

Reid All About it

How to conquer communication debt aka email/message overwhelm. Effective Strategies for Leveraging Local Media to Advance Advocacy Efforts. Hear the panel’s insights on the importance of media advocacy and how to effectively incorporate local media engagement into your association’s overall lobbying strategy.

LMS 369
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For Member Onboarding, Think Outside the Inbox

Associations Now

When a new member joins your association, the first thing you probably do is send an email to make that person feel welcome. She says it’s possible to reach new members in a variety of ways and argues a multi-pronged strategy works best for new-member onboarding. The Iowa Lean Consortium took that approach last year.

Iowa 89