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Association Brain Food: 4.12.24

Reid All About it

SMS marketing. Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. They also offer advice on building your subscriber list, sending effective SMS marketing campaigns and staying in compliance with regulations. by Tony Rossell, Marketing General Inc.

Revenue 256
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A Kick-Ass Community Manager Q&A

Higher Logic

James Baumann , Director of Communications & Marketing, The Association of College & University Housing Officers - International (ACUHO). James Baumann (ACUHO): AS a director of communications, I was interested in community as an outgrowth of social media. A lot goes into our weekly e-newsletter, too.

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Association Brain Food Weekly: 4.13.18

Reid All About it

Does your email marketing program deliver the way you want it to? Lisa Murton Beets at the Content Marketing Institute shares eight questions you need to ask before starting down that path. From social media outlets to email and telemarketing, hear what works for other associations and tips to determine what’s right for you.

DC 30