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Association Brain Food Weekly: 7.31.20

Reid All About it

Please consider participating in Marketing General Inc.’s Learn how to take events online in a way that is going to deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference. Hear about some major considerations for online engagement. 1 CMP credit.

Montana 362
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Association Brain Food Weekly: 6.14.19

Reid All About it

Why Content Marketing Is Key in B2B Lead Generation Efforts. Learn how to create a content marketing strategy that generates qualified leads for your organization. Find out how to assess your current content marketing strategy and identify what you need, how to create content, and how to measure its success. More info/register.

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Lunchtime Links: Engage Your Members in Different Ways

Associations Now

Why you shouldn’t treat all your members the same. Also: leadership lessons from Texas Sen. Members engage with your organization in different ways. That’s why it’s important to consider their engagement type. Consider these segments when approaching your members. Wendy Davis’ 11-hour filibuster.