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Association Brain Food Weekly: 8.2.19

Reid All About it

The weekly list of free educational events and resources for the association community… The 11 th edition of MGI’s Membership Marketing Benchmarking Report is now available for download. Target Marketing: Increase Your Attendance. How to Make Your Strategy Select Your Technology. Tue 8/6 at 2 p.m. Host: PCMA.

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Association Brain Food Weekly: 8.9.19

Reid All About it

The most important element in marketing and communications is segmentation, says MemberSuite. After reading their post on how to get started with marketing segmentation , I’d have to agree. Location: Room Delaware AB, Hyatt, Greater Columbus Convention Center. The next step after segmentation is personalization. More info/RSVP.

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Reaching Millennials (Gen Y) with Mobile

Association Adviser

As two members of the millennial generation, we pay special attention to articles that claim to state the best ways to market to us. Sometimes we agree that marketers know us well; other times, we slightly disagree and wish we could give the author(s) a hint. Two millennials weigh in on the latest research findings.

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Coronavirus Updates for Association and Events Professionals – What You Need to Know

AssociationChat

We hope you can leverage this data to design strategies that add value to both you and your customers. They also talk about the impact of the global health situation on the Association market and how technology can help the industry become more sustainable in the future. The financial markets are a bellwether, at least.

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Daily #COVID19 Updates for Association and Events Professionals – What You Need to Know

AssociationChat

We hope you can leverage this data to design strategies that add value to both you and your customers. They also talk about the impact of the global health situation on the Association market and how technology can help the industry become more sustainable in the future. The financial markets are a bellwether, at least.