Why Aren’t Associations Creating Walking Billboards?
SCD Group
SEPTEMBER 22, 2013
Sitting in the airport last Saturday, I noticed a huge number of people wearing logoed clothing that identified themselves with their team, cause, city, company. Rather than a team or cause, some were unpaid walking billboards for “cool” apparel companies.”. Create a tag line for your organization and/or your cause. Fundraising.
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