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Survey Says… Online Education’s Role in Membership Marketing

WBT Systems

Associations want to know how their membership recruitment, retention, and marketing tactics compare to others so they can improve member growth and engagement. Every summer, the association community looks forward to the release of the Membership Marketing Benchmarking Report from Marketing General Incorporated (MGI).

Survey 150
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Can Associations Thrive in a Crowded Marketplace?

Socious

Online Communities. Online communities have been springing up since before the world learned just how exciting Myspace could be. And since that popularity has proven to be sustainable in the long-term, there’s also been a rise in community-based membership organizations that compete directly with associations.