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What’s the Difference Between Automation Rules and Marketing Automation, Anyway?

Higher Logic

Marketing automation is another Higher Logic tool used for automating marketing communication, powered by features like lead scoring and email campaigns. It enables you to send a series of emails based on actions that recipients take. Related: Email Marketing vs. Marketing Automation [Explained].

Marketing 136
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Association Brain Food Weekly: 5.14.21

Reid All About it

During the last one, they introduced their event safety playbook full of tips and resources. They recently shared a list of must-have technology for remote work along with tips for selection and implementation. Hear tips on enhancing member experiences in order to attract new members and keep the ones you have happy.

St. Louis 341