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Three Ways to Grow Membership With Mission

Association Freak

In response to the 2016 flooding in Louisiana, GoFundMe users raised more than $11M through more than 6,000 flood-related campaigns. Google awarded $25M to a proposal to use AI to tackle some of the world’s most significant social, humanitarian, and environmental challenges. Self-direction also extends to charitable giving.

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Want More Members? Better Get to Know Them

Association Adviser

At the Louisiana Society of Association Executives Annual Convention in February, I found myself sitting in on a session called, “How to Recruit More Members Using Relational Membership Marketing Strategies.” Be proactive, rather than reactive, when engaging members.

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