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Association Brain Food: 1.12.24

Reid All About it

Bulletin describes how a member app helps you nurture member engagement by providing a centralized communication channel for your members. Unlike social media platforms, your association controls your mobile app platform—a tangible reminder of membership benefits. More info/register (ASAE Marketing Professionals Community).

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Social Media Roundup: Membership Tips From digitalNow

Associations Now

Plus: Which social features could be bogus? If you’re not attending this year’s digitalNow in Nashville, Tennessee, take heart. You can keep tabs on the event, focused on smart innovations and ideas from the association and nonprofit world, in Today’s Social Media Roundup: Where Members Are Actually Paying Attention.

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Social Media Roundup: Membership Tips From digitalNow

Associations Now

Plus: Which social features could be bogus? If you’re not attending this year’s digitalNow in Nashville, Tennessee, take heart. You can keep tabs on the event, focused on smart innovations and ideas from the association and nonprofit world, in Today’s Social Media Roundup: Where Members Are Actually Paying Attention.

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Boost Your Brand by Taking a Stand

Associations Now

Earlier this month, Nike dominated social media with its new “ Dream Crazy ” advertisement featuring Colin Kaepernick, the NFL player who last year drew worldwide attention for “taking a knee” during the national anthem to protest racial injustice. That is the mark of a successful marketing team,” Cehrs said.