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Daily Buzz: How Dark Social Is Skewing Your Data

Associations Now

In fact, one report says about 84 percent of social shares happen via dark social, according to marketing firm RhythmOne. So, how to get around dark social shares? If you’re launching a new website, take a hint from the Healthcare Financial Management Association , says member researcher Amanda Kaiser on Smooth the Path.

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Many Organizations Accidentally Ignore New Members

Smooth The Path

Surprised by the high price of registration and my estimated travel cost, I pressed delete. I had a half hour before my next meeting, and I spent the time browsing the association’s website looking at their events, research reports, and online community. Three Ways to Make Your New Member Onboarding Program the Best It Can Be.