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Association Brain Food Weekly: 3.9.18

Reid All About it

His “ there” is the Memphis sanitation workers strike and the assassination of Martin Luther King Jr. If a competitor beat you to a new market opportunity or disrupted your business model, know you’re in good company. Your Event Marketing Survival Guide. Take away a sample 12-month marketing calendar. Wed 3/14 at 1 p.m.

DC 120
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Coaches vs. Cancer: Groups’ Fundraising Strategy Eyes New Recruits

Associations Now

Cancer campaigns over the last 23 years, but this year the organization is hoping to bring the campaign to the national stage, according to Sharon Byers, chief development and marketing officer at ACS. Byers said ACS will be looking closely at how this campaign, which has specific revenue goals, connects with consumers.