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Friday Buzz: A Tech Company’s Charity Campaign

Associations Now

” The current campaign, which also led more than 200 indie labels to hop on board, isn’t the first time that Bandcamp has used its popularity and marketing power to advocate for an issue. You would absolutely not say ‘Oh, I would go learn from Warren Buffett for a month, but I just don’t like Omaha, so forget it.’”.

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Lunchtime Links: Re-creating a Super Bowl Slam Dunk

Associations Now

These tips might help. Apologies for starting a news piece with a bit of personal opinion, but Oreos are tasty enough to market themselves. Still, there’s always room for smart marketing, as the team behind the cookie brand learned a year ago. A Super Bowl marketing primer in today’s Lunchtime Links: Power out?

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