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New Member Engagement – Looking For Value Beyond the Welcome Kit

YourMembership

We recently held a webinar called Flipping the Membership Equation: Thinking Different About Member Retention and Recruitment. In the webinar we highlighted the work being done at the Association of Otolaryngology Administrators (AOA) to recruit and retain new members. That’s where member engagement lives.

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Association Brain Food Weekly: 3.12.21

Reid All About it

The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. Learn how associations are using contextual engagement to improve member engagement and drive revenue.

Nashville 370
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Association Brain Food: 8.5.22

Reid All About it

Her post is a must-read wake-up call for event marketers —correction, all marketers—and covers data-driven marketing, expanding your target audience, omni-channel digital marketing, and leveraging social media ambassadors and influencers. The 3 R’s of Membership | The Second R: Retain | Mastering Engagement Scoring & Personas.

Revenue 39
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Association Brain Food: 2.16.24

Reid All About it

Over on the Mariner Management blog, Chelsea Killam of Easy Tiger Insights shares cost-effective strategies for collecting member feedback. One of her suggestions, social media polls, regularly pop up on LinkedIn. Elevating New Member Engagement Did you know nearly three-quarters of new members never use their member benefits?

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Association Brain Food Weekly: 5.1.20

Reid All About it

Learn how to take events online in a way that is going to deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference. Hear about some major considerations for online engagement. Host: Matchbox Virtual Media. Tap Chapters as a Member Engagement Channel.