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Association Brain Food Weekly: 5.14.21

Reid All About it

This week, WBT Systems shared a swipe file of marketing blurbs for association conferences, courses and credentialing programs —have at it! The team at Event Farm has been hosting a series of webinars about the safe return to in-person events. 5 Ways to Enhance the Modern Member Experience. Event safety. More info/register.

St. Louis 341
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Association Brain Food Weekly: 3.22.19

Reid All About it

WBT Systems says three years is too long between need assessment cycles. They suggest working with your chapters on an onboarding plan that helps you learn about new members’ needs, introduce them to the chapter and association, and guide them onto the most relevant membership path. Notice he didn’t say “future-proof”—he explains why.

Arlington 170
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Association Brain Food Weekly: 9.13.19

Reid All About it

WBT Systems explains how to increase your sales to nonmembers , an underappreciated market segment with huge potential. It’s not just Millennials. The Bon Appetit test kitchen team is stellar. 8 Ways to Get Gen Z and Millennials to Give. good data for every stage of the member lifecycle. More info/register.

DC 34