GrowthZone

SEPTEMBER 14, 2022

Our annual survey of association professionals reports repeatedly that a common concern is the increased pressure to recruit young members. The bulk of the workforce is made up of Millennials, Generation X, and Baby Boomers, and Gen Z is not far behind. Here are 10 takeaways: Use technology. mind, let us save you the hassle.

Recruiting 78

Recruiting Recruitment Social Media millennials 78

Reid All About it

JANUARY 19, 2024

Nimble AMS explains how an AMS empowers your association’s recruitment, engagement and retention efforts by helping you better understand members, anticipate their needs, provide a better digital experience and deliver personalized emails and content. Marketing to Gen Z and millennials. Membership, again. More info/register.

Revenue 256

Revenue Strategy Member Engagement United States 256

EventMobi: Association Events

JUNE 26, 2023

You can segment your association members by: Known interests Length of membership Membership tier Level of engagement Demographic For example, with 75% of millennials actively avoiding phone calls, connecting by phone is a member engagement strategy that might be better used for the older members of your association.

Member Engagement 130

Member Engagement Strategy Software Social Media 130

Reid All About it

MARCH 3, 2023

They describe strategies for applying game mechanics to influence attendee behavior, including the incentives and technology that will help you achieve event goals. Host: ASAE Technology Professionals Community Fri 3/3 at 4 p.m. In their new guide, EventMobi explains the psychology behind gamification. Sponsorships. More info/register.

Revenue 39

Revenue Tools Education Member Experience 39