Reid All About it

JANUARY 19, 2024

Marketing to Gen Z and millennials. Building Your 2024 Video Strategy: A Guide for Associations To acquire and retain your membership and drive non-dues revenue, you need to include member-driven video in your strategy. Josh King of emc3 asked marketing and event leaders to share their event predictions and trends for 2024.

Revenue 256

Revenue Strategy Member Engagement United States 256

GrowthZone

SEPTEMBER 14, 2022

The bulk of the workforce is made up of Millennials, Generation X, and Baby Boomers, and Gen Z is not far behind. Personal growth seminar using Clifton Strengths-Finder program. Our annual survey of association professionals reports repeatedly that a common concern is the increased pressure to recruit young members.

Recruiting 78

Recruiting Recruitment Social Media millennials 78

EventMobi: Association Events

JUNE 26, 2023

Boost your non-dues revenue. of revenue for trade associations, and 30% of revenue for professional associations. Engaging members with ticketed events can bring in event revenue (as well as other streams!) Plus, the opportunity to learn from someone 1:1 feels more personal than sitting in a seminar.

Member Engagement 130

Member Engagement Strategy Software Social Media 130

WBT Systems

MAY 15, 2018

Everyone sees the revenue potential in providing online education to corporate customers. Revenue growth. If you keep your corporate customers happy, you’ll enjoy increased recurring revenue in years to come. Associations’ competitive edge in online learning. Even MOOCs have caught on. Increased employee retention.

Education 155

Education Mooc Course Revenue 155

Reid All About it

MARCH 3, 2023

That’s the question the Professionals for Association Revenue asked several association executives and consultants. The For-Profit Competitors Are Here More and more, for-profit private networks and communities are competing with associations for membership, engagement opportunities, and revenue. Sponsorships. 1 CAE credit.

Revenue 39

Revenue Tools Education Member Experience 39

SCD Group

JANUARY 6, 2013

Face-to-face and/or networked connections The and/or dilemma: Most associations focus on the importance of face-to-face events (conferences, luncheons, meetings, seminars, etc.) not only to engage members but also to generate non-dues revenue. I’ve experienced global networking through my active involvement in Twitter.

System 40

System Social Media Content Cost 40