Tom Morrison

FEBRUARY 26, 2011

Saturday, February 26, 2011. How to Be a Real Change Agent in Your Association. One of the biggest challenges associations face today is motivating and inspiring their Boards to face the facts, and take steps to move their association’s communication strategy, value propositions, and member service models into the future.

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Leading Learning

JULY 12, 2021

For more on how to do all that, download the full white paper for free at [link]. For more than twenty years, Elizabeth has helped associations grow in membership, marketing, communications, public presence, and especially revenue, which is what Spark is all about. Elizabeth Weaver Engel, M.A., Find Maddie at propelnow.co.

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AMR Management Services

AUGUST 6, 2011

Saturday, August 6, 2011. 6, 2011) – AMR Management Services (AMR), a full-service association management company (AMC) serving national, regional and local client partners, is pleased to announce the acquisition of Drake & Company (DrakeCo), an accredited AMC based in Chesterfield, Mo. How to Start an Association.

St. Louis 64

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MemberClicks

NOVEMBER 2, 2022

Event days can be overwhelming: your attendees need to figure out how to best spend their time, where they need to be when, and how to access constantly-shifting event information. Allow for easy volunteer sign-up and communications. Eventbrite combined with Entegy to create an end-to-end event management system.

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GlowGlobally

OCTOBER 14, 2012

Lack of a commercial business license and bank account to collect revenues in local currency. Distribution of marketing, communication, social media and business development tactics that are not adapted to local customs. Rethinking How to Serve Members & Customers. Website traffic increased over 60%.

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Membership Marketing

NOVEMBER 14, 2011

Monday, November 14, 2011. The book includes 57 tips on how to better serve your customers. 13 Communicate! Communicate! Communicating regularly demonstrates your accountability, conveys your customer satisfaction emphasis, and that you’re dedicated to serving them. at Monday, November 14, 2011.

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AMR Management Services

MARCH 29, 2011

Tuesday, March 29, 2011. That doesnt host a website, forum or online community? That doesnt communicate regularly with members, trying to keep them up-to-date on the latest industry trends or news? How much of our content should we be giving away for free? How to Start an Association. ▼ 2011. (37).

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AMR Management Services

JULY 17, 2012

Among Collins’ points is that, although associations do need to be successful in generating revenues to sustain the organization, they should measure success based on whether they are serving members and moving forward on strategies. Battle for Relevance: How Twitter, HBR and the Army Impact Associations (Part 1 of 2).

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AMR Management Services

OCTOBER 2, 2012

Unfortunately, media and associations have been experiencing a similar pattern disruptive to the status quo, which has been accelerating through the last decade: trends toward digital publishing, online engagement and community-generated content. HBR’s print advertising revenues dropped 24 percent in 2009. ► 2011. (37).

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Association Adviser

MAY 23, 2018

To my association family: Generating non-dues revenue (NDR) and increasing those figures year over year for associations is a key responsibility of being a Senior Group Publisher (that’s me!) Each association is unique in their goals, needs, communication platforms, members and legislative functions. at Naylor Association Solutions.

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Membership Marketing

MARCH 9, 2012

ASAE Marketing, Membership & Communications Conference. There promises to be many great speakers and sessions at the upcoming ASAE Marketing, Membership and Communications Conference held May 23 and 24 in Washington, DC. • Membership Tenure – Projecting how long a member will remain with your organization.

Marketing 40

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Association Success

NOVEMBER 5, 2019

A World Health Organization study in 2011 pegged the number at about 15 percent. . Disabled Americans were nearly 30 percent less likely to even use the Internet on a daily basis, and nearly 40 percent less likely to say their ability to use it or another communication device allowed them to keep up with information “very well.”

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AMR Management Services

MARCH 29, 2012

Nonprofit refers to an entity’s incorporation/organizational status as governed by state law, whereas “tax-exempt” refers to federal income tax exemption governed by the Internal Revenue Code. Battle for Relevance: How Twitter, HBR and the Army Impact Associations (Part 1 of 2). How to Start an Association.

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SCD Group

SEPTEMBER 9, 2012

How to Dramatically Grow an Associations Membership and Sponsorships By Russ Alan Prince and Bruce Rogers via Forbes To a large degree, when an association grows its membership it’s able to generate meaningful revenues that can be applied to benefitting the members. ► 2011. (42). Posted by Steve Drake. at 5:04 PM.

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AMR Management Services

MARCH 13, 2012

Shes spent 15 years in the association industry and successfully grew association membership and revenue. All drama aside, this is a serious debate within the association community. Battle for Relevance: How Twitter, HBR and the Army Impact Associations (Part 1 of 2). How to Start an Association. ► 2011. (37).

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Association Adviser

MARCH 19, 2013

Associations must adapt to shifting demographics, new communication platforms and changing member preferences. If you look back at our most popular reader polls of the past three years it’s interesting to see how your peers’ concerns have shifted from strategy (2010) to communication and innovation (2011) to tools and technology (2012).

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Membership Marketing

NOVEMBER 11, 2011

Friday, November 11, 2011. I just responded to a question on how an organization should put together a membership recruitment strategy. at Friday, November 11, 2011. November 15, 2011 2:05 PM. November 15, 2011 5:44 PM. November 18, 2011 11:15 AM. November 21, 2011 12:13 PM. Speaking Engagements.

Marketing 40

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Membership Marketing

APRIL 22, 2011

Friday, April 22, 2011. It’s clear that communication is shifting not only to other platforms, but to other devices. (If In our 2011 Membership Marketing Benchmarking research, we again asked where email was used in the marketing process. The Top 10 Digital Media Trends of 2010, By Linda Abraham - February 9, 2011.

Marketing 40

Marketing Price Survey Recruiting 40

SCD Group

JULY 29, 2012

But how do you know – really know – how to answer these questions? How do you know – really know – that what your association shares on its website really addresses the questions? ► 2011. (42). Posted by Steve Drake. at 4:54 PM. Why are competency-based association boards an ano.

St. Louis 40

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Tom Morrison

AUGUST 17, 2011

Wednesday, August 17, 2011. Key components associations should reengineer that will lead to incredible growth in member excitement, loyalty, and revenues are: Narrowing your focus on doing programs and services for your members they can’t do themselves, allowing you to charge “retail dues.” Its not theory. year round.

St. Louis 40

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Membership Marketing

OCTOBER 10, 2011

Monday, October 10, 2011. We talk about free member services and make sure they know how to take advantage of them and ask if they have any questions about their membership. at Monday, October 10, 2011. Labels: 2011 Benchmarking Survey , Growing Membership , Quotes. October 13, 2011 3:54 PM. Speaking Engagements.

Marketing 40

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GlowGlobally

SEPTEMBER 18, 2010

First and foremost, there has to be a clear understanding about the objectives motivating the access to China’s community. On the other hand, membership is not considered a credential, although credentials are perceived as key incentives for the Chinese community. How is Certification Perceived in China? Traditionally yes.

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Membership Marketing

MARCH 27, 2012

How to Calculate Where your Membership is Headed. ASAE Marketing, Membership & Communications Confer. ► 2011. (29). 2011 Benchmarking Survey. (9). Non-Dues Revenue. (1). Ten Top Membership Acquisition Offers. Pricing Your Product, Service, or Membership. Membership Development from the Ground Up.

Marketing 40

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Membership Marketing

MARCH 12, 2012

How to Calculate Where your Membership is Headed. ASAE Marketing, Membership & Communications Confer. ► 2011. (29). 2011 Benchmarking Survey. (9). Non-Dues Revenue. (1). Ten Top Membership Acquisition Offers. Pricing Your Product, Service, or Membership. Membership Development from the Ground Up.

Marketing 40

Marketing Price Survey Recruiting 40

Membership Marketing

NOVEMBER 4, 2010

Therefore, the initial goal is to get an opt-in from the visitor for future communications. The next question is what to do with these leads and how to maximize the effectiveness of the conversion system. Please let me know if you would like to talk more about setting up this type of program and how to optimize it. Tony Rossell.

Social Media 40

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Membership Marketing

MARCH 8, 2012

How to Calculate Where your Membership is Headed. ASAE Marketing, Membership & Communications Confer. ► 2011. (29). 2011 Benchmarking Survey. (9). Non-Dues Revenue. (1). Ten Top Membership Acquisition Offers. Pricing Your Product, Service, or Membership. Membership Development from the Ground Up.

Social Media 40

Social Media Marketing Price Survey 40

Membership Marketing

MAY 21, 2010

However, if we think members leave for value issues, we can do research and member interviews to better understand what they are looking to receive and make changes to communications or the products themselves to enhance the value. The problem is that most associations haven't really figured out how to tap in to it. Tony Rossell.

Marketing 40

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Membership Marketing

AUGUST 10, 2010

What seemed to most positively impact renewals was adding additional communication channels. Do you find putting a call to action in the actual subject line creates more of a response or is it best to keep it generic (ex: 2011 Renewal Statement)? January 3, 2011 3:10 PM. How to Calculate Where your Membership is Headed.

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Association 141+

FEBRUARY 20, 2012

Not taking action based on missed communication, ineffective time management or forgetting is not a calculated decision. Is it a viable choice now - yes, if you can demonstrate that the revenue loss from membership dues is found in non-dues income and a larger membership participation. ► 2011. (15). ► July. (1).

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GlowGlobally

NOVEMBER 11, 2010

How do you act on these potential opportunities in the right way? How does one determine where or how to enter a new market? If you’ve conducted a proper “market analysis” to determine your market potential, you may know where you want to go, but you will not know how to get there. Conclusion.

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Membership Marketing

SEPTEMBER 13, 2010

These new channels absolutely have place in the mix, but marketers have to test them with the audience to tease out their best use: Building Brand, Communication, Lead Generation, Response. How to Calculate Where your Membership is Headed. ► 2011. (29). 2011 Benchmarking Survey. (9). Non-Dues Revenue. (1).

Marketing 40

Marketing Price Recruiting Recruitment 40

Membership Marketing

APRIL 9, 2010

As prospective members access the valuable content, they also are asked to opt-in to receiving additional communications from the organization. How to Calculate Where your Membership is Headed. ► 2011. (29). 2011 Benchmarking Survey. (9). Non-Dues Revenue. (1). . • Affinity Media. Blog Archive.

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Beth Kanter

APRIL 1, 2012

But it is also theme of a panel that I’m moderating at the Innogive Conference on Monday, April 2 that will focus on how this trend is and will continue to impact nonprofits’ communication strategies. The panel description: At the Cross Section of Web, Social and Mobile. Her blog is Contentious.com. Twitter: @agahran.

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Membership Marketing

JANUARY 29, 2010

Alliance Building -- “[Remarkable associations are] secure in who they are and what they bring to the table, these associations communicate clear expectations for each specific partnership and do not hesitate to walk away if a win-win situation does not materialize. How to Calculate Where your Membership is Headed. Blog Archive.

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Leading Learning

MAY 24, 2022

The spread of both video and social—often in tight combination—has gone hand in hand with the widespread use of smart phones and the ever-increasing speed of mobile communication networks. Brown and How We Learn by Benedict Carey, two very popular books that focused on how human beings learn most effectively. Taylor here.).

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Association Adviser

AUGUST 25, 2016

Three years after rolling the dice on dues, ICF’s revenue grew to $6 million from $3.5 But our annual Association Communication Benchmarking study showed that association leaders rate advocacy among the five most important topics to members (60 percent). Source: Association Adviser Communications Benchmarking Survey 2016.

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AMR Management Services

SEPTEMBER 27, 2012

Most associations rely on membership for revenue, typically 30-50 percent of net profit. Tweets sent on March 11, 2011. Number of new accounts created on March 12, 2011. Battle for Relevance: How Twitter, HBR and the Army Impact Associations (Part 1 of 2). How to Start an Association. ► 2011. (37).

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