Association Subculture

JANUARY 2, 2012

Monday, January 2, 2012. Times Like These - My 5 Terms for 2012. Even though today is still technically a holiday, I feel like 2012 is officially underway and now its time to reveal the 5 Terms for 2012 that will be front and center at Alcorn Associates Management Consulting this year. January 3, 2012 7:06 AM.

United States 100

United States Education Leadership Project 100

Association Subculture

DECEMBER 5, 2011

Trampoline Strategy. Labels: innovation , strategy. She worked her way up from receptionist to executive director, switched directions to passionately pursue developing her skills as an educational content specialist and is now a consultant. communications. (4). community. (3). strategy. (5). at 2:01 PM.

Strategy 100

Strategy Innovation United States Video 100

AMR Management Services

JULY 19, 2011

Communications Audits and Digital Media Presentations Live from AYP Conference. Steve will also be speaking as part of a panel on digital media strategy on Friday at 2 p.m. Building Community in the Digial Marketplace - What's a Y to Do? 1 comment: sidhi May 16, 2012 12:59 AM just linked this article on my facebook account.

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Communications Kentucky Library Dallas 64

Idea Architects

JUNE 22, 2012

Friday, June 22, 2012. Facilitation Friday #25: Five Keys to Strategy Discussions. When was the last time you were in a session intended to produce good strategy that actually did so? Too often strategy conversations are anything but strategic. A tactic or a strategy? Establish terms and timeframes.

Strategy 60

Strategy Columbus DC Louisville 60

SCD Group

SEPTEMBER 12, 2012

Wednesday, September 12, 2012. 10 Reasons Why Content Marketing Benefits Associations. Done strategically, content marketing attracts members to your association. Whether designed to serve as a thought leader or add member value, most associations produce great volumes of content. To recruit/retain more members.

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Content Marketing Recruiting Recruitment 40

SCD Group

AUGUST 12, 2012

Sunday, August 12, 2012. Why Content is Gold for Associations & Nonprofits. Content is gold for associations and nonprofits. Heres how: Like Gold, Content is a Valuable Investment. Like gold, investment in quality content is an investment in a quality asset. Like Gold, Content is Conductive.

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Content Columbus Ohio eBook 40

Beth Kanter

JANUARY 14, 2013

Participants at FFL Training Doing Content Strategy Brainstorm. The best ever resource and template for an editorial calendar comes from my colleague, Holly Minch at LightBox Collaborative. And, if you want to dive deeper into content marketing for nonprofits, go subscribe to Kivi Leroux Miller’s blog.

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Content Strategy Social Media Tools 28

AMR Management Services

JULY 27, 2011

Seven Content Mistakes You May Be Making. During a two day forum, The Drake included presentations to help everyone become active content marketers. Confusing “Content” with “Tools.” ” Content is your story. Certain tools are better for certain content. Measure the strategy.

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Content Library Social Media Kentucky 64

SCD Group

JUNE 20, 2012

Wednesday, June 20, 2012. Managing your content to enhance the value of your association. Managing Content to Create Value for Your Members was the focus of Tuesday’s meeting of the St. Printed letter changed to 2x a week e-letter; content industry info not association info. Social share buttons on content.

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Content St. Louis Social Media Case Study 40

SCD Group

JULY 23, 2012

Monday, July 23, 2012. Association Strategy: Hire Slower, Fire Faster. Be very clear on communicating the consequences of failing to meet established goals. Prior to opening his own consulting practice he was an executive with Aon Consulting and Spherion and held HR management positions with Union Pacific and SBC Communications.

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Strategy Detroit Michigan Content 40

Association Adviser

NOVEMBER 14, 2016

When you have a four-person staff managing the production of a handful of association publications, content marketing for offline and online platforms and event marketing for two 35,000-attendee annual trade shows plus several smaller events, it’s SMART to have a goal-oriented plan of attack.

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Social Media Video Communications Marketing 60

Association Subculture

APRIL 2, 2012

Monday, April 2, 2012. Be a Catalyst for Change - Play April 3 - 5, 2012! She worked her way up from receptionist to executive director, switched directions to passionately pursue developing her skills as an educational content specialist and is now a consultant. communications. (4). community. (3). strategy. (5).

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United States Leadership Education Innovation 100

YourMembership

MARCH 8, 2013

It seems to be a regular part of our normal life today — the personalization of content, programs, products and services. Yet, our conferences still serve up generic content for the masses. They wanted to know why the conference content offerings were not more like Amazon, Facebook and Netflix. by Jeff Hurt.

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Social Media millennials Recruiting Recruitment 150

Association Adviser

FEBRUARY 15, 2013

9 Marketing Strategies You Must Stop Using—Now. Are you creating content for content’s sake? Kent Lewis from iMedia Connection says you must stop using those (and seven other) ineffective marketing strategies, and focus your energy on what really works. 14T5cIp #assnchat. Kent Lewis. iMedia Connection.

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Georgia Directory Newsletter Conference 60

Association Subculture

APRIL 19, 2012

Thursday, April 19, 2012. I find this game so fun because it so clearly illustrates the principles of tone and inflection and how incredibly important they are in our communications. Remember, as addicted as we are to communication via text, etc., Labels: communications. skip to main | skip to sidebar. at 5:15 PM.

United States 100

United States Communications Leadership Education 100

Association Adviser

APRIL 16, 2013

Association magazines are growing in content and circulation while remaining an important member benefit. Do the publishing experiences of the associations in this article reflect your association’s member communications? ASAE 2012 Marketing Membership & Communications Conference. May 29-31, 2013. Features'

Georgia 60

Georgia Directory Newsletter Revenue 60

Association Subculture

FEBRUARY 13, 2012

Monday, February 13, 2012. We treat animals with integrity, respect and care and those values will permeate our organization both internally and externally both in our dealings with and our communications to the public.". February 14, 2012 9:03 AM. February 14, 2012 10:59 AM. February 14, 2012 12:09 PM.

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Florida United States Examples Leadership 100

GlowGlobally

JULY 25, 2012

These virtual presenters shared a unique knowledge and perspective concerning mission critical global growth strategy for becoming more locally relevant to customers and members in emerging markets. Locally Relevant Marketing & Communication to Build Your Brand & Enhance Customer Value. Florence Chua, Beijing. Peter Turner.

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Louisville Dallas Case Study Analysis 60

Association Adviser

MARCH 19, 2013

link] #associations @AssnMediaPub How to Rock Your Website Content Planning [link] @hankbizdev This recent post led to the busiest month in the 6 year history of my weekly blog. Small communities on blogs and Facebook wield the most influence. Business 2 Community. link] Blogs Outrank Social Networks for Consumer Influence.

Georgia 60

Georgia Directory New York Newsletter 60

SCD Group

SEPTEMBER 18, 2012

Tuesday, September 18, 2012. Guest Post By David Scruggs , Professional Speaker & Executive Coach As Campaign 2012 winds down, association executives can learn vital communications tips. They know the power and importance of communicating effectively at all times because they really feel the pain when they slip up.

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Communications Tips Content Project 40

Associations Now

SEPTEMBER 21, 2016

“The new brand better reflects the kinds of specific services that our companies deliver to consumers and just gives us new energy in how we represent the industry,” said Brian Dietz, NCTA vice president of communications and digital strategy.

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Press Release Video Industry Technology 40

Association Subculture

JANUARY 8, 2012

Sunday, January 8, 2012. January 10, 2012 1:57 AM. January 10, 2012 7:38 AM. January 10, 2012 9:42 AM. April 27, 2012 4:50 AM. She worked her way up from receptionist to executive director, switched directions to passionately pursue developing her skills as an educational content specialist and is now a consultant.

Arkansas 100

Arkansas United States Leadership Education 100

SCD Group

AUGUST 29, 2012

Wednesday, August 29, 2012. Does print still work for association marketing & communications? As you know by now, I’m an advocate of many of the new digital communications tools. “We see a strong future for the catalog, with this being one of many ways that we communicate with our customer.” Causeaholic.

Marketing 40

Marketing Columbus Ohio Tips 40

SCD Group

JUNE 24, 2012

Sunday, June 24, 2012. This is a great summary of the findings of Marketing General’s 2012 Membership Marketing Benchmarking Report. How to Create a Successful Blog Editorial Strategy in Just Six Steps. 3 Keys to Increasing Your Content Conversions. By Rachel Foster via Content Marketing Institute.

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Content Survey Marketing Report 40

Association Subculture

JULY 3, 2012

Tuesday, July 3, 2012. July 10, 2012 12:34 PM. July 11, 2012 4:29 PM. She worked her way up from receptionist to executive director, switched directions to passionately pursue developing her skills as an educational content specialist and is now a consultant. communications. (4). community. (3). strategy. (5).

United States 100

United States Leadership Education Association Management 100

Associations Now

NOVEMBER 7, 2013

15 % The increase in the use of video in email marketing from 2012, according to the “2013 Online Video Marketing Trends Report.” The report noted a 15 percent increase in the use of video in email marketing from 2012—60 percent, up from 52 percent last year. Another challenge with video is often getting the word out.

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Video Email Marketing Social Media Cost 40

Association Subculture

APRIL 5, 2012

Thursday, April 5, 2012. She worked her way up from receptionist to executive director, switched directions to passionately pursue developing her skills as an educational content specialist and is now a consultant. Shelly’s favorite words are change, vision, strategy, tactics, learning, teaching and Lord of the Rings.

United States 100

United States Social Media Leadership Examples 100

SCD Group

AUGUST 15, 2012

Wednesday, August 15, 2012. I came away with three key learnings that impact associations and our communications with members, with prospects, with the public. Labels: association communications , association leadership , associations , content marketing , SCD Group. Strategy | Content | Discovery.

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Tips America Content Social Media 40

Association Subculture

APRIL 30, 2012

Monday, April 30, 2012. May 1, 2012 2:08 PM. May 1, 2012 5:11 PM. May 3, 2012 9:42 AM. May 3, 2012 10:06 AM. She worked her way up from receptionist to executive director, switched directions to passionately pursue developing her skills as an educational content specialist and is now a consultant.

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Innovation United States Leadership Education 100

Association Subculture

JULY 23, 2012

Monday, July 23, 2012. July 24, 2012 5:02 AM. July 24, 2012 9:12 AM. She worked her way up from receptionist to executive director, switched directions to passionately pursue developing her skills as an educational content specialist and is now a consultant. communications. (4). community. (3). strategy. (5).

Association Management 100

Association Management United States Leadership Innovation 100

SCD Group

JULY 18, 2012

Wednesday, July 18, 2012. ” Sometimes, we as association professionals don’t take time to communicate the wonderful stories without our associations and nonprofits. Politicians and political strategies today have changed stories to “narrative.” Strategy | Content | Discovery. ▼ 2012.

Video 40

Video Communications Content Marketing 40

SCD Group

MAY 29, 2012

Tuesday, May 29, 2012. Going forward, growing associations will have converted most of their content to mobile platforms. Where is your association in its conversion from web-based communications to mobile-based tools? 2 comments: Paul Wehking May 30, 2012 12:05 PM Steve - great post! Strategy | Content | Discovery.

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Content Tips Tools Revenue 40

Association Subculture

APRIL 11, 2012

Wednesday, April 11, 2012. She worked her way up from receptionist to executive director, switched directions to passionately pursue developing her skills as an educational content specialist and is now a consultant. Shelly’s favorite words are change, vision, strategy, tactics, learning, teaching and Lord of the Rings.

Video 100

Video United States Leadership Education 100

AMR Management Services

APRIL 6, 2011

In preparation for The Drake , Ive been reading anything I can get my hands on that deals with content marketing and management. What is Content Marketing? Weve tried to define content marketing before on this blog - such as here and here. Weve tried to define content marketing before on this blog - such as here and here.

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Library Kentucky Content Marketing 64

SCD Group

AUGUST 21, 2012

Tuesday, August 21, 2012. Schonher, vice president of Marketing General Incorporated, shared a summary of the 2012 Membership Marketing Benchmarking Report on m.asaecenter.org. Check out this new research from the Society of New Communication Research called The Social Mind. Strategy | Content | Discovery.

Social Media 40

Social Media Dallas America Committee 40

Idea Architects

AUGUST 17, 2012

What must occur in order for every individual to “own” the plan, support its strategy, and leverage the contributions they are uniquely positioned to make? What should meetings look like and what communications needs to occur before/between them in order for us to be successful?

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Content Team Resources Communications 60

SCD Group

AUGUST 1, 2012

Wednesday, August 1, 2012. This is just one tip from Marketing Tips in Social Media Age: Sharing Solutions & Solving Problems that will be presented and discussed at the 2012 ASAE Annual Meeting in Dallas, TX. Strategy | Content | Discovery. ▼ 2012. Why Content is Gold for Associations & Nonprofits.

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Tips Marketing Social Media Dallas 40