Remove 2013 Remove Innovation Remove Marketing Remove Social Media
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Social Media Roundup: To Innovate, Change the Culture

Associations Now

Leadership teams in big organizations must adjust their approach to tackling issues that inhibit innovation. Reassess the mess and create a more structured environment to stimulate innovation. An innovation initiator’s tips and more, in today’s Social Media Roundup. Never Too Late To Innovate.

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Social Media Roundup: How LinkedIn Encourages Innovation

Associations Now

Check out how LinkedIn’s internal programs foster innovation among its staff. How do you keep your staff in an innovative gear? That, and more, in today’s Social Media Roundup: Internal Innovation. How does LinkedIn promote innovation within their organization? link] #assnchat. ht @ThadLurie ).

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What I’m Reading

Spark Consulting

Social media trends for 2014 (aren’t some of these the same “trends” we’ve seen for the past 5 years?). Thinking about multi-channel marketing for 2014? Associations Now shares the top five leadership lessons from 2013. Maddie Grant’s eclectic and interesting list of favorite reads of 2013.

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What I’m Reading

Spark Consulting

The 2013 Social Media Marketing Report is out. People still think Facebook is the most important social media marketing platform, even though the overwhelming majority have no idea if it’s working. Is SEO giving way to inbound marketing ? (Of Is Big Data the end of market research ?

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Reads of the Week: March 29, 2013

Reid All About it

Sarah Lacy, the founder of Pando Daily, takes a look at the media landscape now that the last major newspaper hold-outs are going over to the paywall side and the big digital players say the only way to survive is to produce “s**t quality” content. People are too creative and innovative to not make it work. Lightning Round.

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Social Media Roundup: Utilize Word-of-Mouth Marketing

Associations Now

That, and more, in today’s Social Media Roundup: Says Who? — Team Slice-Works (@sliceworks) March 29, 2013. She suggests you use the five T’s of word-of-mouth marketing : talkers (or influencers), topics (or message), tools, taking part in the conversation, and tracking. (ht ht @sliceworks ).

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What I'm Reading

Thanks For Playing

Marketing Profs picked up Maddie Grant and Jamie Notter's survey on new leadership skills for the social media age (and wrote a really nice article about it). Does your association need social media training? Want to make real progress in 2013? Want to innovate in 2013? Big list this week.