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What will 2016 bring for associations?

Aaron Wolowiec

From memberships to learning to partnerships, software and services provider Abila just released its predictions for associations in 2016. The demand for knowledge will continue to grow this year, specifically the focus on certification programs. In fact, Abila predicts certification revenue will surpass membership revenue in 2016.

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3 Ways to Improve Membership Acquisition at Your Association

Higher Logic

It takes hours of debating the best methods to use to reach prospective members, and days of content creation and campaign management. The Membership Marketing Benchmarking Report from Marketing General Inc. reports which recruitment marketing channels have performed the best for associations (trade and professional).

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Associations: Solving the Skills Gap with Digital Credentials

WBT Systems

In the past, they achieved this in part by selling continuing education content to members, either directly or indirectly through conferences and forums. These diverse entities all sell accredited continuing education content — and they’re starting to make a dent in the U.S. Department of Labor, in December 2016 there were 5.6

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Success Stories: 9 Award-Winning Customers Highlighted at Super Forum 2019

Higher Logic

CFP Board’s online community, Candidate Forum, launched in mid-2016 and has been highly successful in terms of supporting CFP Board’s mission of granting the CFP® certification. Top Digital Marketer of the Year: Beth Arritt, American Association of Airport Executives (AAAE). How do you stand out from the crowd?

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The Market for Adult Lifelong Learning

Leading Learning

As The Economist ’s interest in the topic suggests, much of the concern over lifelong learning ties back to the employment market and to business productivity and growth. People will pay, sometimes handsomely, for access to content and experiences that promise to improve their condition. How Big Is the Adult Lifelong Learning Market?

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Association Brain Food Weekly: 4.25.16

Reid All About it

EDT* – The Certificate is Obsolete: New Ways to Track PD, CE and Certification . In 2016, professionals should not be forced to keep track and self-report stacks of PDFs and paper certificates in order to demonstrate that they have met certification, CE, or professional development requirements. 1 CAE credit.

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Association Brain Food Weekly: 4.25.16

Reid All About it

EDT* – The Certificate is Obsolete: New Ways to Track PD, CE and Certification . In 2016, professionals should not be forced to keep track and self-report stacks of PDFs and paper certificates in order to demonstrate that they have met certification, CE, or professional development requirements. 1 CAE credit.