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How to Start a Mentoring Program People Want to Participate In

Higher Logic

In fact, Marketing General revealed that 48 percent of associations say participation in their mentoring program has increased—a clear indicator that members are seeking this benefit. Do they have any suggestions for how to improve it? Your association is the perfect place to connect members with the perfect mentor or mentee.

How To 240
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The Visual Shift: The Ultimate Guide to Video Marketing for Associations

MemberClicks

According to Wyzowl’s State of Video Marketing 2023 , in 2016 only 61% of businesses used video in their marketing strategy. Proportional to their use of video marketing, in 2016 only 76% of businesses saw good ROI on their video investment. Why is Video Marketing So Effective for Associations?

Video 52
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Association Brain Food: 10.20.23

Reid All About it

The weekly list of free educational events and resources for the association community… Marketing. Emotional marketing appeals to your audience’s ego and desire to feel and look connected and smarter. TopClass LMS explains how to use emotional marketing triggers to persuade people to register for an educational program or conference.

Maryland 272
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What REALLY Drives Success for Your Association?

Spark Consulting

But in 2016, our associations ALSO struggle with information overload. The full recording is now available for free download , so you can learn how to make sense of your data options and identify the levers to push that will genuinely move your association forward.

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Association Brain Food Weekly: 12.2.16

Reid All About it

Learn about website personalization: why it’s so important for associations today, how to create and implement a personalization strategy, and how to know when you’ve gone too far with personalization. Membership Recruitment and Renewal Strategies. Host: Marketing General, Inc. Host: Grit Marketing. 1 CAE credit.

San Jose 188
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How to Start or Grow Your Online Career Center

Association Adviser

“We had to restructure our team to support our new content goals,” said Gwen Fortune-Blakely, director, enterprise-wide marketing at ASHA. “We ASHA experienced success on the employer/recruiter side as well. The post How to Start or Grow Your Online Career Center appeared first on Association Adviser.

How To 75
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Association Brain Food Weekly: 12.2.16

Reid All About it

Learn about website personalization: why it’s so important for associations today, how to create and implement a personalization strategy, and how to know when you’ve gone too far with personalization. Membership Recruitment and Renewal Strategies. Host: Marketing General, Inc. Host: Grit Marketing. 1 CAE credit.

San Jose 150