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11 Elements of a Winning Member Engagement Strategy

Higher Logic

It's difficult not to get discouraged by such speculation when your member engagement is so critical to the success of your association as a whole. Member engagement isn’t an easy, snap-your-fingers kind of thing, but when you have an engaged member base, the work is totally worth it. Most important?

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Breaking Open a New Channel for Member Engagement

Mariner Management

Take a look at the 2019 Chapter Benchmarking Report and research on member engagement. Factor in the constraints on large association meetings and combined with the research, we see all signs point to local as an engagement opportunity. In it you’ll hear how to tap chapters as. Check out the video.

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Chapters in 2019, Looking ahead to 2020

Mariner Management

While more is still written about membership, events and technology, chapters did merit coverage in 2019 from a couple of the association’s leading sources. Billhighway provides an evergreen resource bank on chapters and in 2019 the cream of the crop is their in-depth series on how to spot, help and avoid chapter crises.

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Use a Content Calendar to Engage Members in 2019

Associations Now

The member experience ebbs and flows with activity throughout the year, which is why a content calendar can help you plan for member engagements in 2019. And it seems to me that this is a strategy that membership teams can adapt to shape future member engagements. Share your comments below.

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Three Ideas to Ramp Up Digital Member Engagement

Associations Now

Associations pros frequently cite member engagement as a top challenge, and many of the most effective ways to make easier connections with members are in the digital realm. Here are three items to add to your online engagement plan in the new year. Have you found member engagement to be a challenge at your association?

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The Digital Detox: What It Is and How to Actually Do It

MemberClicks

It seems like there are always health fads circling around, but one I keep hearing about, particularly in the early months of 2019, is the digital detox. How to practice a digital detox: 6 tips Seriously, HOW is that even possible when the world revolves around technology? Why digital detox?

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Association Brain Food Weekly: 1.18.19

Reid All About it

He’s spot on, but, thankfully, provides advice on how to overcome these challenges. Tue 1/22 at 2 p.m.* – Eruption Not Disruption: How to Bulletproof Your Association and Attract More Members & Employees (Association Chat). Embracing Data and Technology to Increase Member Engagement (online and Washington DC).

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