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JULY 21, 2023

Fri 7/21 at 1 p.m.* – Cracking the Value Code: Uncovering Strategies for Pricing Your Learning Programs When you start taking a hard look at your learning product landscape, common conundrums around “value” and “pricing” often surface. What is IT’s accountability/role in developing overall strategy for their organization? 1 CAE credit.

Atlanta 195

Atlanta millennials Price Technology 195

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SEPTEMBER 1, 2023

They describe nine strategies for marketing membership to Gen Z. This is essential reading for understanding trends in membership recruitment, engagement, renewal, dues, value propositions, and more. Mark Wallach, Engagement Mobile Strategies ) Ugly numbers from Microsoft and ChatGPT reveal that AI demand is already shrinking.

Revenue 227

Revenue Survey Education Strategy 227

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SEPTEMBER 4, 2020

Looking for job advice from an executive recruiter? Julien Bois, Accounting/Finance Recruiter. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Learn how virtual events can be part of a meaningful data-driven content strategy. More info/register. Host: PCMA.

Montana 322

Montana LMS Revenue Recruiting 322

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NOVEMBER 27, 2020

They suggest strategies for making the case for investing in online learning programs. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. On Day 3, we explore the structure required to implement the strategies outlined on Day 2. Prepare Your Event strategy for 2021.

Las Vegas 369

Las Vegas Virginia Content Washington 369

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JANUARY 22, 2021

WBT Systems suggests putting on your behavioral scientist hat if you want to recruit and engage volunteers while virtual fatigue is running rampant. They share ten strategies for motivating members to volunteer and mentally show up for meetings. Troy Pfeffer, Partnerships Director, Howspace North America. Sponsorships.

Innovation 370

Innovation Communications Education Strategy 370

Reid All About it

SEPTEMBER 11, 2020

Jim Taylor at BoardSource explains how to recruit for board diversity without disrespecting people of color —and shares a personal example that should make you squirm. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Ready, Set, Meet: Coronavirus Event Safety Strategies.

LMS 329

LMS Montana Revenue Price 329

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NOVEMBER 13, 2020

It also assesses 76 challenges across nine association strategy domains, including membership, meetings, advocacy and education. McKinley Advisors describes how they helped the Infectious Diseases Society of America by starting at the top with governance and leadership development. The future of work. DE&I in action.

Recruiting 370

Recruiting Recruitment Certificate Tips 370

Reid All About it

JANUARY 26, 2024

Last year, 814 associations participated in MGI’s survey, which benchmarks the practices used by associations to recruit, engage and renew members. Billhighway discusses the causes of leadership succession issues and offers strategies for preventing volunteer burnout , a big problem for chapters. The 2024 survey is now open.

Survey 256

Survey Project Strategy Education 256

Reid All About it

DECEMBER 4, 2020

It includes questions about the impact of the pandemic on strategy, pricing, etc. Their post describes four ways your association can leverage event and learning data to increase attendance, select content, improve programs and grow revenue. Fri 12/4 at 10 a.m.* – Generating Revenue in a COVID World. Virtual conference design.

Blended Learning 300

Blended Learning Revenue Conference Technology 300

Association Freak

APRIL 28, 2022

One of America’s top business forums, their value proposition had changed very little in over 100 years, and their membership reflected that. Weak recruitment and retention had brought the Club close to crisis. . For another example of Way to Play in action, see: How SAE Multiplied Non-Dues Revenue 10X.). .

Chicago 72

Chicago Class Recruiting Recruitment 72

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MAY 15, 2020

They provide advice for revisiting your marketing personas and strategies and creating the right type of messaging for this moment. Chapters can continue to generate non-dues revenue by partnering with their sponsors in new ways. Presenters: Antonia Cardone, Americas Lead of Total Workplace, Cushman & Wakefield. Host: ASAE.

Puerto Rico 370

Puerto Rico Montana Revenue Strategy 370

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APRIL 14, 2023

ASAE Volunteer Opportunities + Volunteer Panel Learn about tools and strategies to help you determine what a satisfying career means to you and start taking steps toward a more fulfilling career. Learn what associations are doing to generate revenue, measure it and improve workforce output. Somewhere in between? 1 CAE credit.

Leadership 195

Leadership Education Revenue Strategy 195

.orgCommunity

JULY 18, 2019

Associations have traditionally used membership “as an excuse to sell more stuff at discounted prices to members,” said Garth Jordan , senior vice president of corporate strategy at the Healthcare Financial Management Association (HFMA). But, HFMA has cast that old non-dues revenue practice aside. What can we do to fill that gap?’”.

Revenue 53

Revenue Certificate Blended Learning Discount 53

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JANUARY 29, 2021

Your voice—along with those of nearly 1,000 association leaders around the world—will help us all gain insights about what is working to recruit, engage and retain members during the pandemic. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Online learner engagement.

Newsletter 370

Newsletter Education Recruiting Recruitment 370

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APRIL 21, 2023

They describe the seven steps of starting a successful association mentoring program from pre-evaluation and research to planning, design, recruitment, matching, training, support and evaluation. Host: Association Xchange Speaker: Bill Zimmer, Vice President of Strategy, 360 Live Media Wed 4/26 at 1 p.m. – Membership marketing.

Education 195

Education Committee Recruiting Recruitment 195

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JANUARY 15, 2021

Content/education strategy. The Content Roadmap to Recovery: Eight Ways to Recharge Your Revenue , by Chris Gloede of Ricochet with research assistance from McKinley Advisors, provides succinct advice to help move your content initiatives from response mode to recovery (and revenue) mode. Association learning landscape.

Innovation 359

Innovation Las Vegas Communications Education 359

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JUNE 11, 2021

Billhighway talked with Peter Houstle of Mariner Management and Christi Beatty of the Associated General Contractors of America (AGC) who are working together on AGC’s chapter benchmarking project. Loyalty strategies. She explains how for-profits are using membership strategies to develop customer loyalty. Chapter benchmarking.

Certificate 322

Certificate Technology Communications Revenue 322

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AUGUST 27, 2021

If virtual or in-person conferences are part of your organization’s strategy—whether you’re a non- or for-profit, large or small organization—please participate in the Tagoras 2021 Virtual Conferences survey. Non-dues revenue. Thought Leadership Session: Associations’ Future Strategies. The countdown is on! The challenge?

Tampa 200

Tampa Revenue Education Content 200

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MAY 1, 2020

Pair his post with this one from Northstar Meetings Group: 17 ideas for incorporating revenue-generating opportunities into your online meetings, conferences and webcasts. Find yours on the Feeding America website. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Driving Revenue when the Engine Stalls.

North Carolina 273

North Carolina Revenue Strategy Education 273

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NOVEMBER 5, 2021

Moderator: Heather Story, consultant, Volunteer Strategies. Publications: How are Societies Approaching Innovation and Revenue Diversification? Hear from leaders in publications at three societies who are all thinking deeply about the challenges of not just revenue diversification, but innovating more widely. Mon 11/8 at 11 a.m.

Survey 195

Survey Revenue Price Team 195

WBT Systems

JULY 31, 2018

Every association wants to recruit millennial members, but the cost of membership may exceed a millennial’s budget. Recruitment strategy: help millennials get jobs. In a recent Associations Now article , they referred to their strategy as “priming the pump.” Recruiting millennial members. Millennials need jobs.

millennials 150

millennials Resources North Carolina Certificate 150

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MAY 8, 2020

Find yours on the Feeding America website. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Hear small-staff executives share their “on the ground” experiences and strategies for the future and join an open-ended discussion of the unique challenges you are facing. More info/register. More info/register.

North Carolina 221

North Carolina Montana Conference Revenue 221

Aaron Wolowiec

JULY 22, 2014

And then, there’s my Public Relations Society of America membership, which provides professional development, networking opportunities and member-only must-haves for public relations junkies like me. Last Christmas, I saved nearly $100 because I was a member. I also love my World Market membership because, well, I enjoy the wine discounts.

Social Media 100

Social Media Recruiting Recruitment Report 100

Potomac Core

OCTOBER 30, 2018

As Associations ponder their future strategies, the message is clear: Members hire industry advocacy and promotion. As part of the organization’s broader Industry promotion strategy, the organization recently released customer survey research and also produced the video, “We Are the Cold Chain”.

Industry 164

Industry Analysis Committee Team 164

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JULY 23, 2021

What should you do to recruit more members, increase your renewal rates, and grow your membership? Presenter: women’s leadership speaker and trainer, author of Lead Like an Ally: A Journey Through Corporate America with Strategies to Facilitate Inclusion , Julie Kratz, Tue 7/27 at 2 p.m. 1 CAE credit. Tue 7/27 at 1 p.m.

Video 195

Video Technology Content Strategy 195

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DECEMBER 11, 2020

I swear we’re the only people in America who don’t subscribe to Netflix so I haven’t watched Queen’s Gambit but I keep seeing references to it all over the place. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Binge-worthy education. BYOB, obviously. Mon 12/14 at 11 a.m. –

Project 370

Project Education Software Review 370

MemberClicks

SEPTEMBER 20, 2023

Examples of professional medical associations include: American Academy of Neurology Radiological Society of North America Illinois Osteopathic Medical Society American Veterinary Medical Association What is a Trade or Business Medical Association?

Association Software 52

Association Software Software Organization Certificate 52

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NOVEMBER 11, 2016

Learn how to evaluate your program for volunteer engagement, determine how best to deploy volunteers, create a communication plan, and screen and train volunteers to be an important part of your volunteer recruiting, retention and recognition plans. Katherine Matthews, database manager, Entomological Society of America.

Handbook 237

Handbook Washington eBook DC 237

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MARCH 18, 2022

Digital transformation strategy. Learn to be forward-thinking in your event measurement strategy using customer-centric data, personalize the customer journey using data segmentation, and benchmark your event performance to define success in context. Getting (& Keeping) A Seat At the Table: Strategies for Being A Trusted Advisor.

Revenue 39

Revenue Technology Video LMS 39

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FEBRUARY 17, 2023

If your AMS doesn’t help you recruit, engage and retain members , it’s time to start looking for a new one. Non-dues revenue. With so many non-dues revenue options to explore and limited resources to pursue them, which solutions are right for your organization? Board practices. 1 CAE credit. More info/register.

Revenue 39

Revenue Strategy Education Technology 39

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NOVEMBER 9, 2018

But most will agree that recruitment and retention feels tougher now than ever before. Paul Morton, Regional Director, Continental Europe and Americas, CrossKnowledge. Presenter: Brooke Homar, Director, Strategy & Data, Freeman. Event Strategy: How to Get More Leads and Better Sales. 1 CAE credit. 1 CAE credit.

Chicago 174

Chicago DC Washington Software 174

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MAY 12, 2017

They have an adeptness for business strategy and more. Find out how the Handbell Missions of America changed their programs and benefits to meet the needs of their members, how they use communication and membership tools to encourage renewals, and what membership trends are on our minds. Tue 5/16 at 2 p.m. – Association Chat).

Raleigh 150

Raleigh North Carolina Chicago Technology 150

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MARCH 3, 2023

They describe strategies for applying game mechanics to influence attendee behavior, including the incentives and technology that will help you achieve event goals. That’s the question the Professionals for Association Revenue asked several association executives and consultants. Sponsorships. More info/register. Fri 3/3 at 1 p.m.

Revenue 39

Revenue Tools Education Member Experience 39

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OCTOBER 28, 2022

Hosts: Personify and Women in Exhibitions Network, North America Chapter. Volunteer Recruitment: No Volunteers? Hear how to develop a marketing strategy and apply practical approaches to effectively position your volunteer opportunities to attract, inspire, engage, and increase satisfaction of your volunteers. Tue 11/1 at 3 p.m.

Blended Learning 39

Blended Learning Email Marketing Revenue Technology 39

.orgCommunity

OCTOBER 8, 2019

Identifying new markets and sources of revenue – relying too heavily on dues revenue can be catastrophic for associations. Diversifying the revenue base is essential to prepare for upcoming generations who don’t feel a traditional affiliation with their professional association. Make Data-Driven Decisions. David Martin, CAE.

Technology 40

Technology millennials Revenue System 40

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JUNE 24, 2022

Member recruitment. GrowthZone put together a PDF for you to adapt or use in your member recruitment campaigns. Learn negotiation strategies and tips that work to get what you really want. Presenters: Jake Toohey, Senior Digital Consultant, and Joe Post, Vice President Strategy & Experience Design, Adage Technologies.

Video 39

Video Revenue Strategy Technology 39

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FEBRUARY 24, 2023

MemberSuite describes how to proactively create the conditions for more member renewals , including laying a sound foundation with your value proposition, renewal tactics, and a strategy for lapsed members. Unpacked: What is holding you back from career success and strategies to move forward? Stakeholder capitalism. Fri 2/24 at 12 p.m.

Certificate 39

Certificate Innovation Education Process 39