Optimist Consulting

MARCH 27, 2016

I was delighted to recently present at CHASE about how to develop your membership marketing strategy. I outline my thoughts below on how to develop a strong membership marketing strategy which will help you grow your membership. Why have a marketing strategy? Challenges for your strategy. “Our Vision.

Strategy 100

Strategy Marketing Analysis Social Media 100

Nimble AMS

NOVEMBER 18, 2019

Here are some important things to consider in your strategy. Salesforce suggests these steps for developing new customer experience strategies , which associations can apply to their organizations. One section of the study pulls together multiple data points for a gap analysis around member benefits. association technology can?help

Member Experience 60

Member Experience Strategy How To Learning Management System 60

Delcor

NOVEMBER 26, 2018

ASAE’s 2018 Technology Conference & Expo ( #asaetech18 ) is packed with sessions led by industry experts that will provide valuable information about current technology trends that you can take back and put into action in your own association. Project Management & Strategy. Project Management & Strategy.

Technology 51

Technology Conference Project Analysis 51

MemberClicks

MARCH 18, 2024

Technology offers associations the ability to automate membership renewals and increase efficiencies. The technology allows members to update their account if they do not wish to renew by canceling any scheduled payments. Key Takeaways Associations struggle to balance membership retention, acquisition and staff efficiency.

Analysis 52

Analysis Software Member Engagement System 52

Reid All About it

JUNE 16, 2017

Anyone in the association and nonprofit community is encouraged to donate to this digital food drive organized by my friends at DelCor Technology Solutions. If your organization has a webinar scheduled in the near future, please send me the link. .* – Driving an Innovation Strategy. Every $1 you donate provides 2.5

Raleigh 186

Raleigh DC Washington Social Media 186

Reid All About it

APRIL 12, 2019

Mike Guerrieri at DelCor Technology Solutions shares his observations and advice from two years of association technology assessments. In this post, he focuses on data management and digital strategy. To make many of the changes Mike suggests, you need more than technology, you need staff with an innovation mindset.

LMS 276

LMS Pennsylvania Innovation Education 276

WBT Systems

APRIL 25, 2017

Before the rise of social media and cloud computing, associations competed to attract new members — but only in a subtle “non-profit” sort of way. Recipients can display these badges on social media, websites, email signatures and online resumes. It’s different now. Membership is open to U.S. Badging Platform: Acclaim.

LMS 252

LMS Certificate Library Education 252

Reid All About it

MARCH 5, 2021

Hear about the strategies and tools modern associations are using to supercharge member engagement. We’ll help you craft a total event program strategy that includes virtual and hybrid events and that gives you the flexibility you to need to handle the return of in-person gatherings. More info/register. Host: CEO Update. Host: Cvent.

North Carolina 370

North Carolina Certificate Strategy Case Study 370

Association Adviser

MAY 20, 2014

.” But, according to the association technology experts we consulted, if you don’t get some more features soon, you ain’t going to have more members. feature, you’ll see that our research shows association leaders are more likely to invest in new tools, technologies and processes than they are in hiring more people.

Technology 60

Technology How To Video Social Media 60

Reid All About it

DECEMBER 3, 2021

Since many associations already outsource operational IT functions, as long as someone owns the strategic and holistic technology perspective, what he’s proposing makes sense to some degree, although you’d have to tweak his idea for smaller organizations. 70 content ideas for social media posts. Chief Digital Officer.

Revenue 195

Revenue Technology Innovation Social Media 195

Reid All About it

JANUARY 11, 2019

Even though WBT is a learning management system (LMS) provider, not one of the trends and opportunities they highlight is about technology. Ernie Smith at Associations Now talks about three technology trends that associations should keep their eye on. Technology Trends Round Table 2019. Wed 1/16 at 3 p.m. More info/register.

DC 275

DC Washington Learning Management System LMS 275

Reid All About it

SEPTEMBER 15, 2023

Data strategy. Seth Godin ) The people, environment, and media around you shape your mindset: three steps to shape an abundance mindset. Learn how associations can leverage video storytelling on social media to capture the attention of young professionals in a relatable, authentic, and compelling way. More info/register.

LMS 256

LMS Revenue Arlington Education 256

Higher Logic

JUNE 13, 2019

The Community Roundtable annually releases the The State of Community Management Report, and it’s chock-full of timely online community stats to help inform your strategies in the year ahead. For those who work in social media, engagement rates average between.05-5% 76% of community programs cannot measure their strategy.

Strategy 195

Strategy Report Team Cost 195

Reid All About it

MAY 17, 2019

Mike Guerrieri of DelCor Technology Solutions shares a rescue plan for improving your association’s IT maturity —coconut shell cocktails not included. Start Attracting Event Investors: How to Develop a Successful Sponsorship Strategy. Hear about industry trends and fresh ideas to inform your sponsorship strategy. 1 CMP credit.

DC 170

DC Washington Social Media Revenue 170

Reid All About it

APRIL 21, 2023

They describe how webinars, blog posts, podcasts, YouTube, social media and influencer content can help you attract and retain members. Host: D2L Speakers: Nora McCaffrey, Chief Academic Officer at the Institute for Integrative Nutrition (IIN) Joanne Struch, Learning Strategy Consultant, D2L Tue 4/25 at 2 p.m. CAE credit.

Education 195

Education Committee Recruiting Recruitment 195

Reid All About it

JANUARY 17, 2020

This groundbreaking approach will give your learners new tools and strategies they can implement immediately to consistently create peak-performing teams. Johanna Hernandez, administrator in the Office of Innovation & Strategy at the office of the city manager, Tucson, Arizona. Rise of the Branded Community Over Social Media .

Arlington 243

Arlington San Diego San Francisco DC 243

EventMobi: Association Events

SEPTEMBER 29, 2023

With the right strategy and tools, attendance tracking can help you understand your audience. Understanding attendee behavior isn’t just a smart event management strategy—it’s imperative to your event’s success. But event attendance tracking is about more than doing a quick headcount! experience. Analytics: Data + context = knowledge.

How To 130

How To Software Cost Tools 130

MemberClicks

DECEMBER 19, 2023

Here’s a list of the 11 key types of trade shows: Technology Manufacturing Healthcare Professional & B2B Education & Nonprofit Energy & Natural Resources Restaurant & Food Industry Arts & Crafts Agriculture Tourism & Recreation Integrated Housing & Building 4. Plan your content strategy. Blog/website.

Tools 52

Tools How To Software Cost 52

Delcor

APRIL 5, 2019

WHAT 2 YEARS OF TECHNOLOGY ASSESSMENTS REVEAL ABOUT ASSOCIATION IT: Infrastructure & Management. When we perform technology assessments for clients, we use our IT Maturity Model to gauge how effectively they’re managing IT across four domains: data, digital, infrastructure, and management. Infrastructure. Management.

Technology 45

Technology Project System Review 45

AssociationChat

SEPTEMBER 12, 2023

This Tweet Won Twitter This Weekend For those of us involved in association technology who had advocated over the years for newer ways to use evolving tech to reach more people – and to bring members together using this tech within a community – this was a fascinating time. Missing In-Person Conferences? And their members have noticed.

Case Study 59

Case Study Analysis Conference Social Media 59

Delcor

OCTOBER 16, 2018

In that way, current and prospective members are perusing your website, social media, app, online community, etc., Does your team have the necessary digital skills to enact that strategy? They also work closely with the heads of data analysis and IT. Content strategy. Content strategy. SEO strategy.

Social Media 65

Social Media Software Content Team 65

Higher Logic

OCTOBER 17, 2019

Is your association leveraging technology to its fullest potential? This century-old association made a commitment to online community and data analysis, embracing new tech along the way. Resource: Higher Logic + AACSB Case Study. Mobile Apps. The number of mobile users worldwide is expected to reach 7.33 billion by 2023.

Revenue 211

Revenue Tools Member Engagement Member Experience 211

Associations Live

OCTOBER 21, 2013

MSAE''s Communications Networking Group had a 2-for-1 meeting where we discussed Digital Strategy and Best Reads for communication professionals. Part 1: Digital Strategy What is your digital strategy? Creating a digital strategy for non-profits is a four-step process: 1. Here are some highlights from our meeting.

Communications 40

Communications Strategy Social Media Newsletter 40

Membership Marketing

MARCH 8, 2012

Fundraising with Social Media. In the March edition of Associations Now , Andrew Lang highlights a social media success story titled Tweeting for Dollars. Labels: Social Media. There is no doubt that social media efforts can be a challenge. Fundraising with Social Media.

Social Media 40

Social Media Marketing Price Survey 40

WBT Systems

APRIL 19, 2017

In June 2016, an article in Association Now magazine referenced a study titled “ Member Engagement Study: Aligning Organization Strategy With What Matters Most to Members.” In the workplace, the pace of work is also accelerating with people expected to accomplish more in less time, thanks largely in part to the growing use of technology.

millennials 245

millennials LMS Price Education 245

Associations Now

DECEMBER 17, 2015

Couldn’t make it to ASAE’s Technology Conference and Expo? Here’s a look at three money- and business-related takeaways from the conference: When revamping your web content strategy, do your research. Social media platforms such as Facebook and Instagram have this figured out. Schwartz outlined several ways to do this.

Technology 40

Technology Conference Social Media Analysis 40

Reid All About it

JANUARY 19, 2018

One thing we can predict about the future: implementing new technology will never stop. A key ingredient for successful technology projects is collaboration. Mike Guerrieri at DelCor Technology Solutions explains how technology and collaboration can be a virtuous cycle. 3 Strategies to Future-Proof Your Association.

LMS 174

LMS Price Revenue Technology 174

Reid All About it

NOVEMBER 11, 2016

Join a discussion on the results of the GEI and insights gained by two associations from analysis of their own member and customer data against the global benchmark. – 4 Hot Technology Trends Driving Change in Events Today. Brandt Krueger, educator, speaker and consultant specializing in the field of event technology.

Handbook 237

Handbook Washington eBook DC 237

Aaron Wolowiec

DECEMBER 16, 2014

Today, we blur the lines between public relations and marketing, especially thanks to digital and social media. For associations rating themselves most effective at marketing, strategy and planning is their most frequently cited capability. But here’s the problem: Without content, there’s no marketing strategy.

Marketing 100

Marketing Social Media Content Report 100

YourMembership

MAY 8, 2014

This technological wonder delivered the information age to us front and center, much under the content giant we know as Google, and the world that associations knew for over a century was instantly turned upside down. The Internet. The end all to be all. Everything you could want to know or gain access to can be found there.

Analysis 150

Analysis Content Social Media Industry 150

YourMembership

MAY 8, 2014

This technological wonder delivered the information age to us front and center, much under the content giant we know as Google, and the world that associations knew for over a century was instantly turned upside down. The Internet. The end all to be all. Everything you could want to know or gain access to can be found there.

Analysis 150

Analysis Content Social Media Industry 150

Disciple Media

AUGUST 23, 2023

Delve into your potential clients’ world through surveys, interviews, and social media analysis. Creating these personas will guide your content creation, marketing strategies, and overall approach, ensuring alignment with your target audience. Build a content strategy Content is king.

Price 36

Price Social Media Revenue Tools 36

Reid All About it

MARCH 27, 2020

Join a live discussion from the executive, technology and organizational perspectives on how your organization can best shift to support a 100% remote working ecosystem. Presenter: Kate Pojeta, CMP, Director of Meetings and Technology, Event Garde. Presenters: Bethany Snyder, founder of Snyder Strategies. Fri 3/27 at 12 p.m.

North Carolina 221

North Carolina Technology Louisiana Conference 221

Reid All About it

OCTOBER 20, 2017

Listen to Higher Logic CEO Rob Wenger talk to DelCor Technology Solutions founder and CEO Loretta DeLuca about the deal. Discuss strategies for building deeper, year-round engagement through your digital channels – web, mobile, social and email. Social Media Engagement Strategies (Association Coffee Talk – Reston VA).

DC 150

DC Washington Social Media Tools 150

AssociationChat

DECEMBER 20, 2022

On October 28, 2021, the CEO of Facebook, Mark Zuckerberg, announced the social media company was changing its name. Mostly, just saying the word, “metaverse” seems to invite an eye roll or shrug as people grow ever wearier adjusting to more technology. Beyond Ready Player One and Second Life. What is the metaverse, anyway?

Atlanta 59

Atlanta Cost Technology Project 59

Reid All About it

FEBRUARY 16, 2018

The weekly list of free educational events for the association community… ASAE members, check out the excellent GDPR resources and advice shared on Collaborate last week by the Technology Section Council. Association Coffee Talk: Web Usability Workshop: Strategies for Big Results (Alexandria VA). Who’s a technology geek? [By

DC 150

DC Washington Recruiting Recruitment 150

Associations Now

SEPTEMBER 24, 2019

The majority of its users are on it daily, which provides businesses and brands with a great platform for implementing a social media marketing strategy.”. And that strategy starts with building out an in-depth profile for your organization. An analysis of their workplace communications may answer that question.

Marketing 61

Marketing Analysis Social Media Report 61