Smooth The Path

FEBRUARY 1, 2022

Associations are more than the sum of their transactions, like member applications, registrations, and renewals. Every great experience drives the emotions that grow member engagement. We learned many actionable strategies ( detailed in this roundup report ), including that networking, is too narrowly defined.

Member Experience 147

Member Experience Price Certificate Member Engagement 147

Nimble AMS

OCTOBER 1, 2021

Earlier this year, my colleague wrote an article on this blog about digital transformation and its importance to the future of associations. What you can do: Prepare to offer a great hybrid event experience for your members by putting in place the right tools and strategies to engage both in-person and online attendees.

Certificate 78

Certificate Learning Management System Tips Course 78

Reid All About it

JUNE 26, 2020

Now he’s sharing the “woes and wows” of his experience in an article at EdSurge as well as “three tips for virtual conference organizers to consider, based on hours of my life that I will never get back.”. Find out how to design for virtual-first experiences, satisfy the desire to network, and keep your members engaged.

Montana 370

Montana Conference Content Education 370

Reid All About it

JANUARY 7, 2022

I keep seeing articles advising managers to coach, not command. If you’re looking for more enjoyable and rewarding volunteer opportunities for members, WBT Systems suggests ways they can help with your online education programs , for example, as coaches. A site that lets you access articles behind paywalls. Chapter coaching.

North Carolina 195

North Carolina Software Email Marketing Sacramento 195

Reid All About it

DECEMBER 6, 2019

MemberSuite suggests ways you can help your members (and yourself) deal with holiday stress. The 2020 predictions and trends articles are starting to appear. WBT Systems asks if associations need to think about providing a more sustainable professional development option to their members and market. You’re not alone.

LMS 221

LMS Software Revenue Cost 221

WBT Systems

JULY 24, 2018

Other education-related reasons members join associations with the percentage of associations that named it as one of their top three: Learn best practices in their profession (26 percent). Gain or maintain professional certification (12 percent). Certifications: a pathway to engagement. Advance their career (17 percent).

Survey 150

Survey Marketing Certificate Education 150

Reid All About it

AUGUST 28, 2020

Topics will include the value of peer-to-peer networking, mentorship, developing and utilizing exemplary communication skills across genders, and proven strategies for career advancement at every level of the organization. More info/register (fee for non-MPI members). Hear about some major considerations for online engagement.

Montana 359

Montana North Carolina Content Certificate 359

Reid All About it

MARCH 19, 2021

This is one of the best articles about self-care I’ve read because it dismisses the usual tripe spewed out as self-care advice. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Event Strategies 2021 and Beyond. Bottom line… mindfulness can transform your life. CAE credits.

LMS 370

LMS Nashville Strategy Video 370

Reid All About it

DECEMBER 13, 2019

In a 2019 survey of high-tech companies, more than 40% of the respondents said they hire Customer Success Managers , according to an article in the Harvard Business Review. Presenters: Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Member Engagement Party. 1 CMP credit.

Raleigh 259

Raleigh Review Class Education 259

Reid All About it

JUNE 9, 2023

They also share change management strategies for change-fatigued association professionals. Some of these strategies are new to me but look very promising. This PCMA Convene article by Vanessa Page of mdg is essential and fascinating reading. AI and Tech Strategy. MemberSuite explores the reasons behind this resistance.

Revenue 205

Revenue Content Chicago Leadership 205

Reid All About it

JULY 24, 2020

To get a sense of what your association is missing, take a few minutes to read Jeff’s article and then share it with your staff and board. I had never heard of “backcasting” until reading this article from the American Alliance of Museums. Hear about some major considerations for online engagement. Online learning myths.

Montana 259

Montana Revenue Case Study Conference 259

Reid All About it

APRIL 2, 2021

I followed a quasi-recipe from the late actor (and amazing cook from what I’ve heard) Vincent Schiavelli—the recipe is at the bottom of this article. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Presenters: Bill Zimmer, Vice President of Strategy, 360 Live Media.

Revenue 335

Revenue Conference Industry Strategy 335

WBT Systems

JULY 31, 2018

Associations with a higher percentage of millennial members are more likely to have experienced increases in their one-year and five-year membership numbers. Recruitment strategy: help millennials get jobs. In a recent Associations Now article , they referred to their strategy as “priming the pump.” Millennials need jobs.

millennials 150

millennials Resources North Carolina Certificate 150

WBT Systems

NOVEMBER 8, 2016

Just as we are seeing more organizations delivering education and certification programs through online Learning Management Systems , there is a growing expectation for organizations to be able to communicate and share knowledge with their customers, members, or employees efficiently and expertly online.

Learning Management System 260

Learning Management System Arlington Social Media System 260

Reid All About it

OCTOBER 29, 2021

6% have no formal, documented strategy for their virtual conference. Velocity Partners always publishes enlightening and entertaining articles like this one, A Stakeholder Through the Heart. Many associations have plans to revisit or implement a Diversity & Inclusion (D&I) strategy. Flexible work model.

Revenue 195

Revenue Survey Leadership Education 195

Reid All About it

JANUARY 10, 2020

In this MIT Technology Review article , he said, “What they wrote was remarkable, and remarkably consistent.”. In this Wired article, Dr. Esther Ngumbi and Dr. Brian Lovett discuss the need for exhausting, expensive, and exclusive science conferences to modernize and provide some ideas for improvement. Elise Dopson, Databox ).

LMS 243

LMS Software Chicago Washington 243

Association Success

MARCH 12, 2019

This article is an attempt to provide the above question with a response, that covers both the structural considerations and their relationship with our business model redesign (with a heavy focus on digital transformation). The teams are: strategy, content, acquisition and retention. First, let’s talk about the structure….

Certificate 109

Certificate Discount Team Content 109

WBT Systems

JANUARY 10, 2017

With so many blog posts and articles, how do you wade through all the predictions to uncover what trends will directly impact your association’s learning technology strategy this year? The importance of on-demand, online, and mobile learning options, and the value of certifications will be on the rise. You don’t have to!

LMS 150

LMS Learning Management System Certificate System 150

Reid All About it

JULY 10, 2020

But now, you must consider your attendees’ attention and engagement capabilities when planning virtual events. WBT Systems describes nine virtual event strategies that minimize Zoom fatigue. Fri 7/10 at 12 p.m.* – Contract Strategies for the Evolving Marketplace; Winning Contract Strategies – Tips for Success.

Montana 365

Montana Content Price Strategy 365

Reid All About it

AUGUST 27, 2021

If virtual or in-person conferences are part of your organization’s strategy—whether you’re a non- or for-profit, large or small organization—please participate in the Tagoras 2021 Virtual Conferences survey. I’m seeing a wave of articles about the “bad science” of generationalism. Virtual conferences survey. Generationalism.

Tampa 200

Tampa Revenue Education Content 200

Reid All About it

APRIL 21, 2023

After Tori’s article, read the open letter Jeff De Cagna, FASAE, executive advisor of Foresight First, wrote to the association community in which he shares six critical questions and six essential actions to take in response to the rapid adoption of generative AI. Hear about the key components of IIN’s successful digital transformation.

Education 195

Education Committee Recruiting Recruitment 195

Reid All About it

JUNE 16, 2023

Thanks to subscribing to god-knows-how-many newsletters, my inbox is full of AI articles. – Knowledge Transfer and Succession Planning Strategies for Your Event Tech Don’t wait until people start resigning to implement a knowledge transfer strategy. We develop expertise from researching, thinking and writing.

Project 195

Project Tools Revenue Metro 195

Reid All About it

JULY 23, 2021

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Seven Ideas to Leverage Your Association’s Data to Drive Member Engagement. Hybrid Events People Actually Want to Attend: How to Craft a Compelling Experience That Engages Live and Virtual Audiences. Mon 7/26 at 2 p.m.

Video 195

Video Technology Content Strategy 195

Reid All About it

JULY 16, 2021

At the ASAE website (members-only, probably), Quardricos Driskell of the American Urological Association writes about the hybrid future for advocacy. In another ASAE article, Brooke Wilson of Live 360 Media, a YP herself, suggests five changes to consider if you’re serious about appealing to the next generation. Young professionals.

Revenue 195

Revenue Video Strategy Industry 195

Reid All About it

JUNE 5, 2020

Then I lose myself reading articles on Twitter or in newsletters, and, one of my favorite activities, compiling a list of more things to read. Kyle Lambert London (moderator), Manager, Association Leadership Engagement, National Association of REALTORS®. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media.

Innovation 273

Innovation Conference FAQ Industry 273

Reid All About it

JUNE 12, 2020

You’ve probably seen articles over the past few years about the death of the trade show. Find out how to design for virtual-first experiences, satisfy the desire to network, and keep your members engaged. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. 86 exhibit booths. More info/register.

Montana 243

Montana Leadership Tools Innovation 243

Reid All About it

MARCH 24, 2017

I wonder how this consumer trend— described in this CIO article —will affect association membership. I’d like to think I’m a wise content marketer (but always learning) and I do have a sensible approach to SEO, much like Sonia Simone from Copyblogger who wrote this article. Mobile Learning: A Practical Strategy. A good teacher.

North Carolina 150

North Carolina Technology Marketing Strategy 150

Reid All About it

DECEMBER 7, 2018

Members need certifications and certificate programs to advance in their careers, and associations need the non-dues revenue those programs provide, says MemberSuite. New member engagement programs work , and they don’t have to be big or expensive,” says Lisa Vivinetto in an Association Success article.

Washington 186

Washington DC Library Tips 186

Reid All About it

OCTOBER 20, 2017

As a CAE whose studying and exam experience is still imprinted in my brain, I can relate to this post from WBT Systems about motivating certification candidates. I read two articles this week that look at robotics from different perspectives. Tue 10/24 at 8:30 a.m.* – Keeping Members Engaged (Association Coffee Talk – Alexandria VA).

DC 150

DC Washington Social Media Tools 150

Nimble AMS

FEBRUARY 3, 2022

Member management: Track user data, including dues requirements and membership status, and view it on a centralized dashboard. Member portals: Allow members to manage their membership online, track certificates, event registrations and more. Plus, you can collect data on how they’re using your member community.

Tools 140

Tools Software System Library 140

Reid All About it

DECEMBER 2, 2022

New member engagement. The 2022 New Member Engagement Study from Amanda Kaiser at Kaiser Insights and Dynamic Benchmarking includes survey data on how associations of different sizes handle new member engagement. But 62,000 people completed the course and earned a certificate. Quick hits.

Tips 41

Tips Video Content Marketing 41

Reid All About it

OCTOBER 9, 2020

Learn how to take events online in a way that will deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference. Hear about some major considerations for online engagement. Enjoy compelling future-focused learning and discussion about this article.

Utah 370

Utah LMS Conference Technology 370

Achieve

NOVEMBER 3, 2022

But this doesn’t just involve reaching out to potential donors and volunteers in new ways—it also means improving board engagement. Board members are sometimes treated as a stamp of approval because they approve your budget and other key strategies. Provide fundraising training for board members. Webinars and panels.

Process 40

Process Products Revenue Strategy 40

Association Adviser

JUNE 27, 2018

Skiados credits ASHA’s successful member engagement and retention levels with a focused strategy of engaging members from day one of their membership. He advocates voraciously listening to what individual members want from their membership – fitting for an association of audiologists and speech pathologists.

Certificate 61

Certificate Class millennials Resources 61

Reid All About it

FEBRUARY 25, 2022

WBT shares the strategies and tactics resulting in a 693% increase in certificates for TRA in a competitive compliance training market. MemberSuite looked at five essential member and market needs and came up with a slew of revenue-generating solutions , many of which are probably valuable for your members and market too.

Revenue 40

Revenue Analysis Strategy Technology 40

Reid All About it

JULY 8, 2022

In an article for MIT Sloan Management Review, Susie Lee from Degreed suggests four things leaders can do to foster a sense of belonging at their organizations. They believe an API strategy is crucial to defining your association’s value proposition and taking the “rightful leadership position to steer your industry.”. 1 CAE credit.

San Francisco 39

San Francisco Certificate Technology LMS 39

Reid All About it

FEBRUARY 11, 2022

This GQ article by Clay Skipper is a great read about the counterintuitive ways your mind processes reality—and why understanding how your brain works might help you feel and get more in control of your emotions and reactions. Strategy development and facilitation are not the same thing. Shane Feldman, CEO, Innivee Strategies.

Content 39

Content Strategy Technology Analysis 39