Reid All About it

OCTOBER 29, 2021

Sponsor survey. To help associations increase sponsorship revenue, the Partnership Professionals Network and Dynamic Benchmarking are conducting a survey of association sponsors to find out: Why companies sponsor associations. What companies want to sponsor. What sponsor benefits are of greatest value to companies.

Revenue 195

Revenue Survey Leadership Education 195

EventMobi: Association Events

AUGUST 11, 2023

Building an association website with valuable content and an attractive web design can help you: Retain current members Attract new members Raise the value of your sponsor packages Boost event registrations Drive non dues revenue Gather key data about member behavior Curious about what makes an association website shine?

Examples 130

Examples Directory Software Video 130

Reid All About it

APRIL 28, 2023

Mercury Creative Group explains why you should have an individual ideal buyer in mind when crafting marketing content—actually, this is a good idea when writing any content. What Do Sponsors Really, Really Want? Audience avatar. More info/register. More info/register. Host: iMIS by ASI Thu 5/11 at 2 p.m. More info/register.

DC 205

DC Recruiting Recruitment Washington 205

Reid All About it

MAY 12, 2023

shares 15 ways to improve your newsletter content and delivery. Membership Engagement and the Power of Transitioning Suppliers and Vendors to Thought Leaders Your members likely view you as the authority on your industry. author of The Creativity Leap: Unleash Curiosity, Improvisation, and Intuition at Work Wed 5/17 at 2 p.m. –

Chicago 200

Chicago Newsletter Mooc Education 200

Membersuite

APRIL 13, 2023

With content marketing, you can achieve these two goals simultaneously. Why Content Marketing Content marketing allows you to reach and develop relationships with a new audience of prospective members and customers while deepening relationships with your existing audience of members and customers.

Content 93

Content Marketing Social Media Video 93

Reid All About it

MARCH 24, 2023

Quick hits Can AI write thought leadership content for you? Host: UST Education Speaker: Don Schmincke, Author and Speaker, Saga Leadership Tue 3/28 at 1 p.m. PAR explains why a business development strategy is vital to association revenue health. Lee Price, Viewfinder Partners ) Fresh networking ideas for in-person events.

Revenue 227

Revenue Chicago Leadership Education 227

Reid All About it

APRIL 21, 2023

MemberSuite reminds us why data-informed content marketing is such a powerful tool for associations. They describe how webinars, blog posts, podcasts, YouTube, social media and influencer content can help you attract and retain members. Strategist, Public Speaker, Author, PMA Nonprofit Leadership and Vista Cova Tue 4/25 at 1 p.m.

Education 195

Education Committee Recruiting Recruitment 195

Reid All About it

SEPTEMBER 18, 2020

At Managing Editor , they provide advice for creating culturally inclusive marketing because… “Empty words won’t fix racial injustice, and as content producers, we need to refuse to be accomplices who write pretty but meaningless words in times of crisis to help companies gloss over their realities of racial disparities at their companies.”.

Montana 350

Montana Certificate Conference Content 350

Reid All About it

SEPTEMBER 22, 2023

They discuss the growth of international online audiences, challenges with online networking and engagement, online content libraries, and much more. Get all the juicy details on how they crafted a killer title, created engaging content, and promoted the webinar to the right audience. More info/register. 1 CAE credit. CAE credit. .

LMS 266

LMS Revenue Education Strategy 266

Reid All About it

JULY 7, 2023

Check out the content lineup if you haven’t already. The list is long but includes competitive intelligence gathering and data analytics, collating information in different formats from content-heavy websites, session topic ideation, attendee engagement and personalization, and networking and matchmaking. 1 CAE credit. CAE credit.

Tools 195

Tools Education Newsletter Chicago 195

Reid All About it

NOVEMBER 10, 2023

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Learning in the Age of AI: Unlocking the Power of Generative Content Creation Learn how people are using AI to generate content.

Certificate 281

Certificate Price Tools Technology 281

Reid All About it

OCTOBER 20, 2023

Sponsor perspectives. Bruce Rosenthal and Lori Zoss Kraska share five valuable hard truths about sponsorships from Bruce’s interviews with 100 corporate sponsors. Host: John Chen, author of Engaging Virtual Meetings Speakers: John Chen, Amanda Lee Kaiser, and Shiraz Baboo Tue 10/24 at 10 a.m. You’re leaving money on the table!

Maryland 272

Maryland LMS Revenue Strategy 272

Reid All About it

AUGUST 28, 2020

Sponsors and exhibitors. MemberSuite suggests taking advantage of this opportunity to rethink your relationship with corporate revenue partners —sponsors and exhibitors—and work with them to find new ways of generating non-dues revenue for your association. Dan Thurmon, keynote speaker, author, entrepreneur. More info/register.

Montana 359

Montana North Carolina Content Certificate 359

Reid All About it

MARCH 4, 2022

Why you shouldn’t work first thing on Mondays—the author dedicates that time to professional development. Presenter: Mia Masson, Head of Content at Swapcard, and manager, Evolve, an online community and virtual event series. Top Trends in Content Marketing 2022. Host: Content Marketing Institute. Quick hits.

Class 195

Class Certificate Content Committee 195

Reid All About it

MAY 5, 2023

Our topic this month is association engagement with Amanda Lea Kaiser, author of Elevating Engagement: Uncommon Strategies for Creating a Thriving Member Community. Learn about the key provisions of interest to nonprofit organization retirement plan sponsors. 1 CAE credit. More info/register. More info/register.

Chicago 205

Chicago Education Certificate Revenue 205

Reid All About it

JANUARY 22, 2021

Topics include: virtual events; converting an in-person event to online; engagement in a virtual event setting; business model changes; repurposing content; decline in membership, engagement, or attendance; how to remain relevant; and staffing shifts to meet the changing needs of the organization. . – Ask the Association Veteran Anything.

Innovation 370

Innovation Communications Education Strategy 370

Reid All About it

JANUARY 12, 2024

They discuss the growth of international online audiences, challenges with online networking and engagement, online content libraries and more. Hear guidance and recommendations for mentoring, sponsoring, and coaching to foster increased Hispanic/Latino leadership in associations. But the question is: what kind? 1 CAE credit.

LMS 266

LMS Member Engagement Education Revenue 266

Elevating Engagement

SEPTEMBER 6, 2023

With an inbox chock-full of requests from your staff, solicitations from vendors, inquiries from sponsors, the media, and who knows who else, how do you stay up to date on trends and opportunities in the association space that could directly impact your organization or accelerate your professional development — or both?

Newsletter 52

Newsletter Case Study Library Member Engagement 52

Reid All About it

JULY 2, 2021

Join Naomi Tucker and author John Chen for a discussion about his latest book, Engaging Virtual Meetings. Creating your Content Stream—from Marketing to Sales to Programs. Content is key to marketing and sales success across the entire member lifecycle from prospect to paying member to actively engaged volunteer and leader.

Technology 370

Technology Strategy System Education 370

Reid All About it

JUNE 25, 2021

Four questions to help vet your content ideas. Amanda Milligan, Content Marketing Institute ). What Sponsors Want from Your Event and Your Sales Team: Pros and Peers Share. Diving Deeper into UBIT: How to Engage Sponsors in the Hybrid Virtual World. Quick hits. This is so me. Erica Sloan, Well + Good ).

LMS 361

LMS Revenue Tips America 361

Reid All About it

MARCH 1, 2024

When associations canceled their conferences during the pandemic, sponsors and exhibitors found other ways to achieve their marketing goals. Host: Cecilia Sepp, CAE, CNP, principal and founder, Rogue Tulips Consulting Guest: Hardy Smith, keynote speaker, trainer, consultant, author, Hardy Smith Consulting, LLC Tue 3/5 at 12 p.m.

Education 256

Education New Hampshire Tips Technology 256

Velvet Chainsaw

APRIL 12, 2022

Influencer Marketing Hub , which specializes in producing content in the social media and influencer marketing industry, published its top 18 social influencer trends for 2022. With the worldwide improvement in bandwidth, your attendees are consuming more video and audio content. Top Five Trends in Social Influencing. Data rules.

Social Media 98

Social Media Discount Content Video 98

Reid All About it

DECEMBER 8, 2023

Find out how to assess your organization’s current campaigns to identify areas of opportunity to include more diverse voices and perspectives, and design an actionable strategic plan for creating and distributing member-driven video content. Communicating with Authors: How Do Societies Stay Connected with Their Authors?

Strategy 272

Strategy Video Technology Innovation 272

Reid All About it

MAY 21, 2021

. – Virtual Events – How to Boost Your Sponsor ROI. 80% of event planners find managing sponsor/exhibitor ROI is one of the biggest challenges they face around virtual events today. How can organizers help their sponsors and exhibitors see the enormous potential of investing in a virtual space? More info/register.

San Jose 369

San Jose Email Marketing Tools millennials 369

Reid All About it

JULY 30, 2021

People are too busy to find and vet the educational content they need, so do the dirty work for them. Combine a selection of articles, posts, videos, podcast episodes, session recordings and/or other content you already have into curated content bundles. Volunteer learning journey. Jonah Berger, Knowledge@Wharton ).

Newsletter 195

Newsletter Certificate Technology Strategy 195

Reid All About it

MARCH 17, 2023

But excellent content isn’t enough to gain market share. Content is a commodity, says WBT Systems. A quote from James Clear, the author of Atomic Habits , got Billhighway thinking about chapter practices: “You do not rise to the level of your goals. shares 15 ways to improve your newsletter content and delivery.

Revenue 205

Revenue Certificate Committee Leadership 205

Reid All About it

JULY 16, 2021

I always enjoy reading The Art of Noticing newsletter from Rob Walker, author of a book by the same name. How to create an editorial calendar that will streamline your content strategy. Associations and publishers alike have long struggled with customizing content for different segments of their membership and audience.

Revenue 195

Revenue Video Strategy Industry 195

Velvet Chainsaw

APRIL 30, 2020

We’re on content overload and it’s only going to get noisier as the pandemic lingers. It’s the essence of content marketing and is being taken to new extremes in this crisis. Hopefully the author and the title of the blog piqued your curiosity. Secret Sauce to Monetization.

Conference 118

Conference Discount Content Price 118

Reid All About it

SEPTEMBER 17, 2021

Bruce Rosenthal and Jeffrey Schottland advise associations to offer exclusive content and lead generation opportunities to sponsors. They describe how the American Public Transportation Association’s Knowledge Hub delivers sponsored educational content to members. Jodi Harris, Content Marketing Institute ).

Content 195

Content LMS District of Columbia Tips 195

Reid All About it

MARCH 8, 2024

Learn about new types of digital experiences to try, delivering fresh content formats across the funnel, the next phase of live, on-demand and hybrid events, and opportunities to improve personalization and sales conversion. Host: Content Marketing Institute Speakers: Andy Crestodina, Co-Founder & CMO, Orbit Media Zack Kadish, Sr.

Social Media 250

Social Media DC Strategy Education 250

Reid All About it

JULY 23, 2021

Presenter: women’s leadership speaker and trainer, author of Lead Like an Ally: A Journey Through Corporate America with Strategies to Facilitate Inclusion , Julie Kratz, Tue 7/27 at 2 p.m. Presenters: Amy DeLouise, brand storyteller, content strategist, speaker, and author of multiple LinkedIn Learning courses. 1 CMP credit.

Video 195

Video Technology Content Strategy 195

MemberClicks

FEBRUARY 2, 2024

Organizing a successful conference hinges not only on the quality of its content but also significantly on the caliber of its keynote speakers. Do you need a speaker who can deliver technical, motivational, or big picture content? These speakers, with their insights and expertise, can set the tone and elevate the entire event.

How To 52

How To Review Social Media Cost 52

Reid All About it

AUGUST 27, 2021

Learn how volunteer scenarios and training gap analysis can help your association identify the type of content you need to develop and offer to prepare chapter members for volunteering and leadership. Amanda Kaiser recommends making your exhibitors and sponsors true content partners. Host: Content Marketing Institute.

Tampa 200

Tampa Revenue Education Content 200

Reid All About it

MARCH 25, 2022

Fri 3/25 at 11 a.m.* – The Association Show: Content. Learn how you can crowd source content from your community for your events. Presenters: Smriti Bansal, Head of Content, Braindate by e180. According to Priya Parker, author of The Art of Gathering , “A memorable gathering is more than the proper table setting, menu and décor.”

Revenue 195

Revenue Content Virginia Technology 195

Reid All About it

JANUARY 21, 2022

Presenters: Connie Steele, Author of Building the Business of You and Principal and Co-Founder of Flywheel Associates. Gaining Leverage: Where AI Driven Content Management and Marketing Automation Join Forces. AI is delivering huge technology advances in the content management, marketing automation and search space.

Survey 195

Survey Newsletter Price Technology 195

Reid All About it

SEPTEMBER 25, 2020

Ryan Costello at Event Farm says great content alone doesn’t make for a great virtual conference experience. 5 unusual ways to find new inspiration for content. Presenter: Ciara Feely, Sales Strategist and Author. Learn why it’s so important to make sure your educational content is optimized for search engines.

Case Study 285

Case Study Content Montana Price 285

Reid All About it

JANUARY 15, 2021

Content/education strategy. In response to the pandemic, many associations hosted new virtual events, took down their members-only content paywall, and reduced fees for virtual conferences and education—changes that affect their membership value proposition. 17+ free ways to get more traffic to your content. Quick hits.

Innovation 359

Innovation Las Vegas Communications Education 359