Association Analytics

JANUARY 8, 2024

As 2024 kicks off and the world of data and AI continues to rapidly evolve, associations need to adapt to meet the ever-changing needs of members and stakeholders. While these changes may feel overwhelming, there are easy things you can do with your current staff and set of resources that will help position your association to thrive in 2024.

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Strategy Learning Management System Team LMS 169

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NOVEMBER 10, 2023

After completing a few writing jobs, I have room for more client work in my schedule. I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. New association event. Member app.

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Certificate Price Tools Technology 281

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NOVEMBER 3, 2023

The weekly list of free educational events and resources for the association community… Looking for additional work. I’ve had a few writing projects finish recently and have room for more client work in my schedule. Nominate your association’s business success story here —the deadline is today. Board buy-in on tech.

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Tools Strategy Revenue Technology 272

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DECEMBER 15, 2023

He says these initiatives will have an immediate beneficial impact on your association. Make sure your association’s messaging and expectations reflect their reality. This Guild report on online community trends put together by Michelle Goodall focuses on brands, but many of the trends pertain to associations and their communities too.

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Association Analytics

DECEMBER 13, 2023

We likely don’t need to convince you that in today’s digital age, data is the lifeblood of any successful association. And you’re likely to agree that ensuring the cleanliness and accuracy of that data is key. But what happens if your data isn’t clean? Data should be directional Your data may be disorganized.

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Tips Project Team Strategy 169

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AUGUST 25, 2023

Matchbox Virtual Media asks for your participation in a survey that explores how the use of online experiences by associations for membership engagement, education, revenue growth, and other purposes has evolved in recent times. Please take three to five minutes of your time to help with this research. –Oprah Winfrey Online programs.

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millennials Survey Team Education 370

Association Analytics

FEBRUARY 14, 2023

This was a familiar conversation in our small association where a handful of key employees worked well into many evenings compiling data from multiple sources. This was a familiar conversation in our small association where a handful of key employees worked well into many evenings compiling data from multiple sources.

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FEBRUARY 16, 2024

Impexium shares seven strategies to differentiate your association from the competition in 2024. A few common themes I spotted: emphasizing what makes us and drives us as humans, taking advantage of AI and data, and extending your reach beyond the usual suspects. DEI & education. Post-event attendee engagement. Mighty tasty!

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Case Study Newsletter Strategy Revenue 266

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OCTOBER 27, 2023

Many associations are putting great emphasis on career websites , so they can help industry employers with workforce development. I imagine upon reading them that many of you will nod your head and think “guilty.” How do you overturn these beliefs at your association? What is your association’s secret sauce?

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Association Analytics

MARCH 1, 2023

From inflation to the increasing expectations of consumers and employees, to the continuously changing digital space, there are a lot of factors that might be currently impacting your association. The best part is that you already have access to a major part of the solution – your data!

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FEBRUARY 9, 2024

TopClass LMS suggests putting a new spin on your membership and education marketing. Attendees expect associations to use AI, data analytics and other tools to enhance their event experience. Attendees expect associations to use AI, data analytics and other tools to enhance their event experience. Event trends.

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Newsletter Certificate Denver Case Study 266

Association Analytics

OCTOBER 10, 2022

Fortunately, with data, we can better understand members’ behavior and which marketing channel is most effective to reach our members. In this blog, we share tips on how to take your marketing to the next level with the help of analytics. Let’s start by identifying the best channels and tools to maximize your campaigns.

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SEPTEMBER 15, 2023

So, let’s move on to the rest of your weekend reading. Add your association’s name to the sign-on letter before they present it to Congress next week. Impexium describes three crucial principles that most associations and vendors overlook during an AMS implementation —things that will make your project much more difficult.

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Blue Sky eLearn

OCTOBER 11, 2021

The Work We Do is our second topic from the Think Tank event I recently moderated for the Association Executives of North Carolina’s Young Professionals group, FUEL. This portion of the conversation revolved around how our world continuously changes during this pandemic, seemingly cementing our future work post-pandemic.

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North Carolina Tools Team Project 156

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JUNE 18, 2021

Billhighway describes the chapter self-assessment exercise used by the Associated General Contractors of America to collect data for chapter benchmarking. Billhighway describes the chapter self-assessment exercise used by the Associated General Contractors of America to collect data for chapter benchmarking. Making remote work friends.

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APRIL 28, 2023

Impexium suggests member recruitment strategies that will successfully drive your marketing efforts in this very different marketplace. Impexium suggests member recruitment strategies that will successfully drive your marketing efforts in this very different marketplace. Member recruitment. Frankly, we’re smarter about it now.

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DC Recruiting Recruitment Washington 205

GrowthZone

MAY 8, 2018

Jumpstart your blog with step one of simple association blogging techniques. There’s a lot of content out there, and if a blog post doesn’t quickly grab your attention in about 10 seconds, you move on to the next one. To blog or not to blog is not a question. Get your copy of. We all are.

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Association Analytics

NOVEMBER 16, 2021

The team at Association Analytics often hears questions like, What exactly is data analytics? Reports share information on what has already happened in your business in an organized, straightforward format. You need reports to help run your business. The first step in starting your analytics journey is to create a plan.

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How To Report Examples Tips 169

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JUNE 26, 2020

There’s much work to be done and I hope that at last we’re all ready to do it. In an interview with Knowable Magazine, social psychologist Anthony Greenwald explains what works and what doesn’t work to curb implicit bias. Hint: data collection and discretion elimination are key. Implicit bias. Virtual conference advice.

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Montana Conference Content Education 370

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APRIL 2, 2021

Achurch Consulting and Association Trends have teamed up on the State of Association Workplaces Post-Pandemic Survey , the only survey designed to address the pressing questions association leaders are asking about what “work” will look like post-pandemic. Interested in grading your association communications? Quick hits.

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APRIL 9, 2021

WBT Systems, who sponsored the session, is betting your members would love it too, so they described how to host your own ideation session. Every association professional has one thing in common: more work than time to do it. A virtual presentation checklist for you and/or your speakers. Heavy workload. Heavy workload.

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San Diego Revenue Strategy Content 370

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OCTOBER 20, 2023

Emotional marketing appeals to your audience’s ego and desire to feel and look connected and smarter. Unlike social media, a mobile app provides a cohesive and centralized communication channel to your members. What do your members and target audiences think of yours? Sponsor perspectives. Member app. Market perception.

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Maryland LMS Revenue Strategy 272

Spark Consulting

JUNE 8, 2022

In position number 8 of the top ten all time Spark blog posts: Membership 101: Effective Renewal Cycles. Ideally, you’re going to learn and adjust as you go, devoting more resources to what’s demonstrably working and reducing or eliminating what isn’t. (On That makes it hard to set a realistic goal.

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OCTOBER 6, 2023

GrowthZone explains how to improve morale and reduce employee turnover by providing a more enjoyable, rewarding, and humane work experience. GrowthZone explains how to improve morale and reduce employee turnover by providing a more enjoyable, rewarding, and humane work experience. Association education in 2024. Conference design.

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Association Analytics

JULY 22, 2021

The concept of “dirty data” and how to approach it can be daunting. Simply put, dirty data is data that is inaccurate, incomplete, inconsistent, duplicative, or outdated. At Association Analytics, we sometimes hear concerns about data quality in the context of associations starting their journey into analytics.

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Revenue Process Examples Resources 169

Nimble AMS

NOVEMBER 26, 2023

Is your organization considering a new software purchase? Start by assessing your association’s current needs and determining how a new AMS can bridge the gap. Consider your organizational priorities and decide which capabilities you’ll need in your next system. And decide what you’d like to see in your new AMS.

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Technology Software Association Management Process 141

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JUNE 11, 2021

Billhighway talked with Peter Houstle of Mariner Management and Christi Beatty of the Associated General Contractors of America (AGC) who are working together on AGC’s chapter benchmarking project. Because of new safety-related expenses for in-person events, your old event budget templates are of no use to you now. Data governance.

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GrowthZone

MAY 15, 2018

See how to continue your journey to improve your association blogging techniques. Simply focus on one new tactic every time you blog and soon you’ll be generating blog posts that help your members, your organization, and your industry. Begin better blogging now. Get your copy of.

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MARCH 24, 2023

If your association hasn’t yet tackled this project or you’re open to further tweaking, Impexium describes the elements of an exceptional member onboarding experience. Data-informed event planning. MemberSuite cautions associations against using pre-pandemic data to plan events. Sponsorship strategy. Association staff retention.

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Revenue Chicago Leadership Education 227

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APRIL 21, 2023

Don’t mean to be a Debbie Downer, but we have work to do. MemberSuite reminds us why data-informed content marketing is such a powerful tool for associations. They describe how webinars, blog posts, podcasts, YouTube, social media and influencer content can help you attract and retain members. Mentoring program.

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JANUARY 29, 2021

Your voice—along with those of nearly 1,000 association leaders around the world—will help us all gain insights about what is working to recruit, engage and retain members during the pandemic. Now that your organization has nearly a year of remote work under its belt, it’s time to ask: do your managers know what they’re doing?

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Newsletter Education Recruiting Recruitment 370

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MAY 12, 2023

It’s not until early September, but put NDP on your radar. The corporate market is a growing profit center for them—and could be for your association too. Impexium explains how your association and members could benefit from offering a tiered membership model. Learning business. Membership tiers. Newsletters. But do you?

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Chicago Newsletter Mooc Education 200

Membersuite

JANUARY 10, 2023

The team and I have pulled together a list of topics we’ve been talking about or hearing and reading about in blogs, social media, webinars, and conferences—the topics rising in our collective association consciousness. How might your association use AI tools? How might your members use them? AI for Normal People.

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Directory Social Media Tools Revenue 143

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APRIL 30, 2021

Work shutdown rituals. Achurch Consulting explains why a shutdown ritual is mandatory for establishing healthy work/life boundaries, especially if you’re working from home. Check this flowchart before you decide to put that content behind a paywall or lead magnet form. Why not start tonight? . Shut up and listen.

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Education Technology Strategy Revenue 354

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JANUARY 8, 2021

Inspired by Priya Parker’s The Art of Gathering , WBT Systems describes how to close a conference in a meaningful way instead of ghosting your attendees. You and your association must do the same. Don’t confuse busy work with productivity, they’re actually archenemies. Chapter data. Impact of remote work.

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Las Vegas Case Study Conference LMS 370

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FEBRUARY 26, 2021

They describe how to cultivate an organizational growth mindset so you can prepare your team and association to innovate and thrive. They describe how to cultivate an organizational growth mindset so you can prepare your team and association to innovate and thrive. What do you think your members are experiencing?

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Recruiting Recruitment Project Technology 329

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APRIL 1, 2022

WBT Systems explains how to welcome career changers entering your industry by helping them with career guidance, skills development, and network building. Data security. If I were an association exec, I’d want to make sure my organization was practicing the best data security practices. AMS landscape. Go on and subscribe.

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Revenue Technology Education Video 195