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Association Brain Food Weekly: 7.10.20

Reid All About it

So I nearly jumped out of my chair in joy when I saw an open letter in Harper’s Magazine signed by 150 famous people (dare I say, intellectuals) who are also concerned about the illiberal cancel culture and self-righteous trolling going on right now. WBT Systems describes nine virtual event strategies that minimize Zoom fatigue.

Montana 365
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Association Brain Food Weekly: 10.16.20

Reid All About it

If you’re thinking about doing a content audit as preparation for developing a content strategy, Hilary Marsh shares a content audit planning worksheet and issues to consider before diving in. Green beans are all over the farmers market right now. James Lancaster, Editor, AMI Magazine. Content audit. Fri 10/16 at 10 a.m.

Indiana 221
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Best of the Web: November 2013

Association Adviser

Developing a Successful Student Membership Strategy. Membership Marketing Blog. California Society of Association Executives Seasonal Spectacular. Does your association have a magazine, newsletter, directory or website in need of revival? Dan Varroney. Potomac Core Consulting. How to Communicate After a Train Wreck.

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Best of the Web: February 2014

Association Adviser

The Executive (California Society of Association Executives). ASAE 2012 Marketing Membership & Communications Conference. Does your association have a magazine, newsletter, directory or website in need of revival? Contact us today for an assessment of your current communications plans and non-dues revenue strategies.

Georgia 60
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A Day at the Tour: Social Media Failure, Outrage & Frustration

Reid All About it

Eben Oliver Weiss at Bicycling magazine summed up the situation: “ The true courageous athletes are picking themselves up off the pavement after hitting the road at 25 to 35 miles per hour and finishing a 140 mile ride. Chris Horner in yellow (leader) at 2011 Tour of California (photo by Dave Strom). Cycling is boring.

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Association Brain Food: 12.9.22

Reid All About it

Blue Sky eLearn’s step-by-step guide to instructional design helps you decide what educational programs your market needs, develop learning objectives and assessments, map the content, and design the program. Market needs. Six ways to get your organization’s subject matter experts to start thinking like content marketers. (

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8 must read articles for Association Executives

SCD Group

If you are, you have bought into the concept that displaying logos to masses of cynical consumers equals marketing return. How Nonprofits Can Sidestep Content Marketing Pitfalls By Clare Mcdermott via Content Marketing Institute This is a really great article for associations and nonprofits. Guess what, it doesn’t!