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How to create an association marketing strategy

Freestone

It might be time to create an association marketing strategy. An association marketing strategy can help you attract new learners, retain current members, drive non-dues revenue, and strengthen your brand recognition within your industry. But how can you begin building your association marketing strategy? Learner acquisition.

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Make a Splash: Promoting Your New LMS and Making a Great First Impression

Blue Sky eLearn

Your LMS is ready to launch. You’ve finished the initial implementation of your LMS and are ready to go live. Is your LMS is already live? ” email previewing some of the features of your new LMS and highlighting popular content two weeks before your go-live date. What’s next? Congratulations! You did it.

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LMS Selection: 7 Features Associations Need

Forj

One tried-and-tested way to keep members engaged is providing professional development opportunities – either to improve networking avenues for members or to support them in certification exams. Through a learning management system (LMS). But like everything else, not all association LMS platforms are created equal.

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How to develop your association’s professional development program

Freestone

Introduction Is your association looking for strategies to grow your professional development program? Now more than ever, members are turning to their professional associations for continuing education, certifications, and career advancement resources. Another 51% of members state certifications and credentials are a top priority.

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Get Ready for Online Learning with LMS Selection Criteria

Delcor

Online learning programs expand your market for education since many members (and others in your audience) can’t always afford to attend or take time away from work to travel to conferences and other educational events. If you’re ready to invest in a learning management system (LMS), start by reviewing these LMS selection criteria.

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4 Tips to Incorporate Rebroadcasts into your End-of-Year Content Strategy

Freestone

While it may be hard to believe end of the year is quickly approaching, it’s time to plan out your year-end continuing education (CE) content strategy. Read on for tips to leverage rebroadcasts in your end-of-the-year CE content strategy. TECH TIP: Choose Freestone LMS to leverage rebroadcasts in your CE content strategy.

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Association Brain Food Weekly: 6.18.21

Reid All About it

Virtual conference networking. Lee Gimpel of Better Meetings is calling out virtual conference organizers for giving the label “networking opportunities” to five types of experiences that don’t deliver on the networking promise , including the ubiquitous chat box. Lessons learned while planning a hybrid conference for APHON.

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