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Three Ways Your Association Can Build and Strengthen a Certification Program

SBI

When it comes to credentialing and certification programs, there are many advantages awarded to both the association and the professionals who pursue them. Here are a few things your association can do to build and maintain a strong certification program. Be strategic about cost, content, and governance.

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Building Buy-In for an Online Community at Your Association

Higher Logic

Here are five examples of priorities you might find in your association’s strategic plan, along with key points for how community helps. The goal: If your organization offers certifications, continued education, or trainings as membership benefits, your leadership may want to boost involvement in these areas to grow non-dues revenue.

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13 Membership Drive Ideas for Events & More (Plus How to Run a Campaign!)

EventMobi: Association Events

We’ve got you covered with membership drive examples, marketing tips, and the event tech to make it all a breeze. A budget won’t just give you healthy restraints to work within, it’ll also make sure the cost of bringing on new members doesn’t end up canceling out the influx of new dues. What is a Membership Drive?

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14 Best Member Retention Strategies to Engage Your Top Supporters

EventMobi: Association Events

It’s one of the most cost-effective ways for your organization to grow and succeed! Acquiring new members comes with upfront costs, especially those tied to marketing. Use multiple streams of communication (email, social media, paper mail, etc.), Why does member retention matter? Engage your members.

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Strategies for driving non-dues revenue for your association

Nimble AMS

When memberships are flat or declining, raising the cost of membership dues is not the answer. You can sell multiple items to your members – everything from events to subscriptions to branded merchandise to training and certification courses. Invest in your training and certification programs.

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Nonprofit Staff Training: How to Create an Effective Plan

NXUnite

Fortunately, there is a wealth of high-quality resources that you can offer to employees, from certification programs to online advice shared by nonprofit thought leaders. These courses are cost-effective and cover topics such as matching gifts and cybersecurity through educational videos, quizzes, and other activities.

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Event Attendance Tracking: How to Go Beyond Headcount to Boost ROI

EventMobi: Association Events

There are plenty of reasons to prioritize attendee tracking at your next event, including: Tracking ROI Event costs can mount up quickly. This is particularly valuable for professional associations that offer CE courses and certification. You can then use this information and narrative to guide the success of your future events.

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