Reid All About it

JUNE 2, 2023

Anne Lamott If I could teach one marketing lesson. Listen up, my sales and marketing friends. WBT Systems says learning analytics can answer all kinds of questions about your education programs, including their market performance, effectiveness, and value to learners and your association. Don’t have a salesperson call them.

Technology 195

Technology Chicago Education System 195

Reid All About it

JUNE 9, 2023

Mercury Creative Group explains why you should have an ideal buyer in mind when crafting marketing content. Event marketing. She says it’s time to retire outdated and insider event marketing jargon. Career Coach Series: Shifting Leadership Style There’s not one leadership style that works for all contexts.

Revenue 205

Revenue Content Chicago Leadership 205

.orgSource

OCTOBER 31, 2023

Leadership, or how to navigate fast-moving digital markets and we’ll be sharing what we learned. Harriet’s going to explain how APA used convincing techniques to innovate and set trends in the planning industry. She’ll review data privacy and security, accuracy and reliability, and responsible innovation.

Chicago 110

Chicago Innovation Revenue Certificate 110

Reid All About it

JUNE 23, 2023

Marketing benchmarks. Mighty Citizen assessed the marketing maturity of 450 mission-driven organizations. Host: Fridays@4 Speaker: Carolyn Nopar, former Chief Development Officer for the YWCA Metro Chicago and Director of Development & Communications for Family Focus Mon 6/26 at 8 a.m. Event apps. More info/register.

Metro 195

Metro Strategy Technology Marketing 195

.orgSource

SEPTEMBER 19, 2023

Even when you love your job, without the right support, it’s easy to experience symptoms of leadership fatigue like these. Solutions Day is the perfect antidote to leadership fatigue. Our agenda delivers strategies you can put into practice immediately, along with the creative vision leaders need to succeed in digital markets.

Revenue 88

Revenue Chicago Leadership Content 88

Reid All About it

MAY 5, 2017

Tue 5/9 at 12 p.m.* – Spark Your Innovation Engine. Is your association starting to focus more on innovation? How can you foster a culture of innovation? Hear unique perspectives from a researcher, technology partner and an association on the role of innovation in associations today. More info/register. Host: ASAE.

Charlotte 158

Charlotte Raleigh Chicago Leadership 158

Reid All About it

NOVEMBER 26, 2021

Marketers plan to produce more digital assets in 2022 than any other year. Host: American Marketing Association. Host: Certification Network Group of Chicago. Annie Henderson, Marketing and Communications Manager, ASBO International. More info/register. Transactions Corp. Tue 11/30 at 12 p.m. – More info/register.

Newsletter 195

Newsletter Revenue Certificate Leadership 195

Reid All About it

APRIL 19, 2019

While listening to speakers and fellow attendees at digitalNow , I kept thinking associations are their own worst enemy when it comes to innovation. This week’s post at WBT Systems resonates with that line of thought: they explore nine barriers to association innovation. Hosts: Billhighway and Mariner Management & Marketing.

DC 170

DC Washington Chicago LMS 170

Vanguard Tech

MARCH 8, 2013

It’s been a busy week with travel for the Avectra Users and Developer’s Conference ( read my recap here ), catching up on work and prepping for a trip to visit the team in Chicago. This week’s theme is about leadership – new methods, considerations and news worthy commentary. Social Business & Leadership. Let’s dive in.

Leadership 70

Leadership Organization Chicago Social Media 70

Reid All About it

MARCH 2, 2018

The best marketing for educational programs is content marketing , said LMS provider WBT Systems—and I agree. Content marketing helps you develop a relationship of trust with the reader because you’re providing them value, not spewing promotions at them. The consensus on the value of marketing personas is starting to shift.

DC 122

DC Chicago millennials Washington 122

Reid All About it

SEPTEMBER 28, 2018

The weekly list of free educational events and resources for the association community… We’re seeing “an influx of spending and a massive increase in content creation, but a lack of content marketing strategy,” says Jimmy Daly. Follow his advice for developing a content marketing strategy. CDT – Chapter Roundtable in Chicago IL.

DC 170

DC Chicago Washington Video 170

Association Navigator

SEPTEMBER 14, 2012

Congratulations to the International Association of Color Manufacturers (IACM) for hosting a great conference this week in Chicago. Early September in Chicago was beautiful and IACM created a great event for color manufacturers and user companies. today are available because of Dr. Borzelleca’s scientific leadership.

Conference 100

Conference Chicago Virginia Innovation 100

Associations Now

DECEMBER 19, 2019

Karen Malone of HIMSS talks about how she constantly thinks about innovation and disruption, including with her own staff. To create innovative and interactive meetings, planners around the nation are raising the bar on productivity and capitalizing on attendee experience. We showcase innovation in many different places.

Products 94

Products Innovation United States Chicago 94

Reid All About it

NOVEMBER 24, 2017

Mark Prevost at Billhighway continues his series on chapter leadership conferences. Tue 11/28 at 12 p.m.* – Using Video to Grow Your Marketing & Sales Funnel (Columbia MD Idea Swap). Hear about practical steps every organization can take to support marketing efforts with video. Location: Columbia MD. More info/register.

Chicago 150

Chicago Recruiting Recruitment Video 150

Associations Now

SEPTEMBER 2, 2014

In the July/August edition of Associations Now , Jeff De Cagna, FRSA, FASAE, wrote a thoughtful piece about the leadership issues bugging a once-major smartphone giant, BlackBerry. And the points the Principled Innovation principal made are well worth heeding. Sometimes, history repeats itself in parallel.

Innovation 40

Innovation Chicago Products Technology 40

Aaron Wolowiec

AUGUST 20, 2013

The association has a large number of members in Chicago, so it anticipates many from that area will come to Detroit for the meeting. In 2010, the Cobo Center began a $299 million renovation program, which is scheduled to be complete by January 2015. ASAE chose Detroit because of its convenient and affordable Midwest location, Graham said.

Detroit 100

Detroit Metro Michigan Atlanta 100

Associations Now

MAY 27, 2016

While education is key, there are certain research points that members may value more than others, according to Tony Rossell , senior vice president of Marketing General Incorporated. The “off-the-cuff conversation” entertained and informed members on topics including leadership skills and competition. Photo Op of the Day.

Chicago 56

Chicago Social Media Cost Member Engagement 56

Jamie Notter

MAY 7, 2012

Leadership insight.right when you need it. I’m back from my Chicago/Belgium trip, and I had a GREAT time. I am posting my slides, below from the two presentations I did in Belgium at the Fusion Marketing Experience conference (which together cover all that I spoke about in Chicago, and then some). Leadership.

Chicago 70

Chicago Social Media Proposal Innovation 70

WBT Systems

APRIL 25, 2017

and international institutions of higher education, corporations serving the higher education information technology market, and other related associations and organizations. The EDUCAUSE badge program includes the following categories of engagement: Community Service, Leadership Development, Communications, Awards and Subject Matter.

LMS 253

LMS Certificate Library Education 253

GlowGlobally

NOVEMBER 11, 2010

Market & Biz Plan. Secrets to Market Share and Product Sales Growth. Categories: Channels , MARCOM , Market & Bus Planning , Product Mgmt , Risk Mgmt. Expectations for a consistent, “global” customer service experience from consumers whether they are located in Chicago, Rio, or Mumbai. GrowGlobally.org.

Products 60

Products Marketing Analysis Content 60

Reid All About it

MARCH 3, 2023

They explain how these AMS functions affect the member experience, how the AMS market is changing, and what you should look for in a new AMS. Jamie Notter, Propel ) Five ways thought leadership content drives higher search rankings. Our topic this month is association finance innovation. More info/register. More info/register.

Revenue 39

Revenue Tools Education Member Experience 39

Jamie Notter

APRIL 30, 2012

Leadership insight.right when you need it. I am off to Chicago and Antwerp this week. Then Thursday and Friday I am speaking at the Fusion Marketing Experience conference in Antwerp. Moneyball and Management Innovation. Leadership. Consulting. Generations. Books: Jamie Notter. On the Road. Posted April 30, 2012.

Chicago 70

Chicago Resources Social Media Leadership 70

Association Navigator

AUGUST 29, 2012

McChrystal’s wonderful presentation was a mix of military history (Lord Nelson at Trafalgar and Napoleon’s march to Moscow), the war on terror in Afghanistan and Iraq, and leadership lessons we should learn from these chapters. Lord Nelson – One of General McChrystal’s Leadership Examples. What’s next?

Review 100

Review Conference Colorado Video 100

.orgCommunity

JANUARY 15, 2019

She is an evidence-based creator, innovator and marketer with 17 years of experience in the public and private sector. dissertation analyzed scientific concepts underlying successful strategies for marketing, growth, sales and innovation. Bartuch is director of strategy and research at Sandstorm Design.

Social Media 40

Social Media Innovation Chicago millennials 40

Association Navigator

OCTOBER 8, 2012

Then you had to hold a rally or protest in front of a shareholders meeting trying to rattle the company’s leadership. Gatorade has created a mission control center in the marketing department at its Chicago headquarters. In the old days, being an activist required you to show up, perhaps to even travel to a meeting or a site.

Social Media 100

Social Media Chicago Report Communications 100

Association Adviser

JULY 27, 2016

Note: Full text of this thought leadership roundtable can be found in the 2016 issue of Association Adviser magazine – coming soon. Christie Pruyn, MPI Chicago. AA: Do you have any special networking and leadership development programs for your young members? They want to be innovative and creative.

millennials 60

millennials Georgia Atlanta Chicago 60

Reid All About it

SEPTEMBER 6, 2019

The Harvard Business Review describes how the New York Public Library involved employees from 93 branches in innovation communities —could be a good model for chapters. CDT – Partnership Professionals Network Idea Exchange (Chicago IL). Location: Chicago IL. Location: Chicago IL. You know I’m all about free.

Chicago 37

Chicago LMS New York Content 37

.orgCommunity

APRIL 18, 2019

Most recently, she served as vice president of strategy at APICS, the Chicago-based association for supply chain management. Gaining a solid understanding of the members’ professional landscape and the organization’s position in the market place will facilitate future decisions. The CEO is the hub that turns the wheel.

Strategy 40

Strategy Analysis Membership Management Leadership 40

Reid All About it

APRIL 20, 2018

Anna Ruth Williams explains why thought leadership content works —and she has eight statistics to back up her argument. I know this is a self-serving share, but, seriously, thought leadership content is all about being a valuable resource, establishing authority and trust, and developing relationships with your target audience. .

Social Media 37

Social Media Chicago Tools Washington 37

Reid All About it

APRIL 13, 2018

Does your email marketing program deliver the way you want it to? Lisa Murton Beets at the Content Marketing Institute shares eight questions you need to ask before starting down that path. Host: Marketing General Inc. Presenter: Rick Whelan, president, Marketing General Inc. Yes, no, maybe so? It’s a one-two punch.

DC 30

DC Washington Revenue Chicago 30

Reid All About it

JULY 6, 2018

Some quick hits before we get to this week’s list of free webinars: If your organization hosts webinars, the American Marketing Association is putting on a best practices webinar on Wednesday, July 11—check it out below. Marketing, Membership and a View of the Digital Future for Associations (Association Chat). Location: Chicago IL.

Chicago 30

Chicago Washington DC Directory 30

Reid All About it

DECEMBER 10, 2021

Poor data collection can keep your organization from gaining valuable marketing insights, building better customer relationships, and even increasing revenue. Year after year, volunteers step up, take on chapter leadership roles, then step aside for the next set of leaders. Brianne Wheeler, Director of Marketing at PropFuel.

Chicago 195

Chicago Social Media Education Recruiting 195

Reid All About it

AUGUST 31, 2018

Jimmy Daly at Animalz writes about five content marketing power laws that will help you reach your marketing (and business) goals. Guest: Elizabeth Glau, CMP, Product Marketing Manager, Sciensio. Presenter: Myllisa Patterson, Director of Mid-Market Marketing Campaigns, Cvent. More info/register. More info/register.

Chicago 37

Chicago LMS Washington Tools 37

Reid All About it

FEBRUARY 5, 2021

WBT Systems explains the basics of SEO so you can get Google to do the bulk of your marketing for you. Presenters: Ariana Aragon, Director of Implementation, and Abhay Khurana, Chief Marketing Officer, Feathr. Pendo, Founding Member, Chicago Law Partners. Brian Zambotti, Vice President of Sales & Marketing, Digitell, Inc.

San Diego 370

San Diego Price Strategy Education 370

Reid All About it

OCTOBER 7, 2022

Fionta suggests ways to improve membership marketing, attract younger members, look beyond membership, communicate value, and think about the future differently. The chief hype officer: the problem with the Chief Marketing Officer’s job description. Guest: Rachel Clemens, chief marketing officer, Mighty Citizen.

Blended Learning 41

Blended Learning Education Video Conference 41

Reid All About it

DECEMBER 4, 2020

Two sessions: Respond, Don’t React: How This Simple Change Can Make All the Difference, and How to Create an Integrated, Multi-Channel Event Marketing Plan. Samuel Scott, The Promotion Fix Columnist, The Drum. – Marketing Automation and AI: How Associations Implement Marketing Automation with AI features for any AMS Solution.

Blended Learning 300

Blended Learning Revenue Conference Technology 300

Reid All About it

SEPTEMBER 21, 2018

A few quick hits before we get to this week’s list of free webinars: Your blog posts must be supported by a content marketing ecosystem. However, companies are seeking ROI and have many choices on how to spend their marketing dollars. Geek Chic and Innovation in the Association for High IQs! Location: Chicago IL.

North Carolina 34

North Carolina DC Washington New York 34