NXUnite

MAY 15, 2024

71% of donors feel more engaged when they receive personalized content, meaning you can use what you know about your audience to divide them into groups related to their interests and send them meaningful and unique follow-ups. Create a post-event follow-up schedule that details when a message should be sent and the content it should include.

Tips 130

Tips Social Media Survey Content 130

Association Adviser

SEPTEMBER 28, 2018

According to the recently published Association Communications Benchmarking Study , an overwhelming percentage (84 percent) of associations believe they are good at creating relevant content in their communications. Another 45 percent report that declining reader engagement comes from too many competing content options.

Communications 61

Communications Content Survey Analysis 61

Aaron Wolowiec

OCTOBER 18, 2016

even the past year), you know I’m a communications nut. Without communication, both internally and externally, there’s no content, no strategy. But not everyone knows how to communicate, at least not effectively. Last January, I wrote about Naylor’s 2015 Communication Benchmarking Study. you guessed it.

Communications 100

Communications Survey Social Media Revenue 100

Aaron Wolowiec

JANUARY 19, 2016

As a writer and professional communicator, nothing (O.K., well, not very much) is more frustrating than people who can’t communicate. But seriously…communication is a hard gig for most companies, especially with the advent of social media. Communication is everywhere. Without content, communication efforts are null.

Communications 100

Communications Social Media Newsletter Video 100

ISAE

OCTOBER 31, 2023

Mastering Leadership Communication to Connect with Members Whether you manage a social or professional fraternity or sorority, communicating with members should be one of your top priorities. Why is communicating with members important? Why is communicating with members important? Mitigate conflict.

Communications 52

Communications Leadership Software Recruiting 52

GrowthZone

JANUARY 21, 2020

In our recent association survey , 52% of respondents said their association’s engagement rates were higher than the year before. 25% of respondents reporting increased engagement attributed the improvement to member communication. How they did it: Improved communication of association activities and upcoming events.

Member Engagement 103

Member Engagement Communications Social Media Survey 103

Association Adviser

SEPTEMBER 21, 2020

Answers to what's on association executives' minds regarding strategy & planning, virtual events, and member surveys from our Aug 2020 benchmarking webinar. The post Q&A: Planning for an Uncertain Content Year appeared first on Association Adviser.

Content 145

Content Survey Strategy Communications 145

MemberClicks

NOVEMBER 9, 2023

Workshop feedback surveys are the best way to get objective, quantifiable feedback to create experiences that continue to draw members. We’ll cover everything you need to know to create a workshop feedback survey, analyze your data, and more. What should be included in a feedback survey for workshops? Use a text box.

Survey 52

Survey Examples Software Analysis 52

Reid All About it

MAY 31, 2024

Content workflow. Jodi Harris at Content Marketing Institute explains how to map workflows for each content format and variation your team regularly produces. She also describes content processes that remove friction, confusion, and inefficiencies and make production more manageable. More info/register. 1 CAE credit.

Chicago 248

Chicago North Carolina Video DC 248

Association Adviser

APRIL 19, 2018

Like the ocean, the association community is always in motion. Novel ways of communicating with members develop while outdated channels fade away. New generations of potential members arrive on the scene eager to participate but with communication preferences different from the old guard.

Survey 60

Survey Communications Maine Report 60

WBT Systems

JULY 24, 2018

Associations—a big group of human egos—are no different which is why membership benchmark survey reports are so popular. The ASI survey respondents are optimistic about the future of their associations—but less so than in 2017. Clearly communicate the value and ROI members will receive when they participate in one of your programs.

Survey 150

Survey Marketing Certificate Education 150

Association Adviser

MARCH 29, 2022

Your association’s goal is to be the primary resource for industry professionals and to have the most engaging content for your members. The post 2022 Association Benchmark Survey will be available SOON! Many questions may be going through your head such as, “how do I get my members to be more engaging?” “Are

Survey 78

Survey Tools Content Resources 78

Associations Now

AUGUST 30, 2019

A report from Naylor Association Solutions finds that small staffs and more competition make it tough for communications to break through. Each month, the average association communicates with its members about 30 times. However, old-school tactics still do the job pretty well.

Communications 93

Communications Report Newsletter America 93

Portage Group

SEPTEMBER 28, 2018

Communicating effectively in method, frequency and content. Please take a few minutes to participate in The Portage Group’s second annual Association Trends Survey. This survey looks at the current and anticipated trends and issues affecting associations in 2018.and Being nimble and adaptable. Where to begin?

Survey 100

Survey Revenue Leadership Content 100

Reid All About it

JUNE 7, 2024

The weekly list of free educational events and resources for the association community… Generative AI. AI content is short-term arbitrage , not a long-term content marketing strategy, says Ryan Law at Ahrefs. Google doesn’t look kindly on AI-infused content. He wisely advises writing for readers, not for SEO algorithms.

Chicago 259

Chicago DC Washington Strategy 259

Association Adviser

OCTOBER 25, 2017

For the first time in the six-year history of our Association Communications Benchmarking Study, association executives reported that communicating member benefits effectively is more often a challenge than combatting information overload. Jill Andreu, Naylor Association Solutions.

Communications 75

Communications Survey Tools Report 75

Freestone

MARCH 14, 2024

Today, more learners are turning to their professional organization and employer as top sources for professional education content. Member learners also rate the quality of content created by their organization as higher than content created by other sources. Include interactivity Learners have a variety of learning styles.

Education 91

Education Strategy LMS Learning Management System 91

Achieve

MARCH 16, 2022

In particular, post-event surveys have become a powerful tool to continue engaging attendees after virtual events , collect valuable event data, and brainstorm strategies for improvement. If you’re searching for simple strategies to greatly improve virtual event success, post-event surveys are a strong place to start.

Survey 59

Survey Tips Tools Communications 59

Associations Now

SEPTEMBER 25, 2019

A recent report from Naylor finds most communications teams are concerned they don’t generate enough nondues revenue. While content and sponsorship customization are good steps to take now, ad retargeting and podcasting could drive revenue in the future. Content doesn’t have to be fully unique,” she said. It doesn’t.

Revenue 92

Revenue Team Communications Content 92

Association Adviser

NOVEMBER 17, 2017

Part 2 of our 2017 Association Communications Benchmarking Study series. Recently, we conducted our 2017 Association Communications Benchmarking Study , and in reviewing the results, we learned that 84 percent of respondents believe they are good at creating relevant content. Start by asking the right survey questions.

Survey 61

Survey Communications Content Resources 61

Associations Now

MARCH 20, 2019

Content is just content unless it’s working to achieve a higher goal. In order for your organization’s content marketing strategy to be effective, it needs to be working toward a larger goal, whether that’s growing awareness or building up your email list. Also: why a meeting’s change initiative often fails.

Content 106

Content Strategy Marketing Review 106

Association Adviser

JULY 27, 2016

The ability to communicate effectively is crucial to making sure the members of your association understand all that you offer. Associations like the NRCA send frequent surveys to help them better understand their members’ communication preferences. Creating engaging content. Mine your MAP or CRM for hints.

Communications 60

Communications Content Survey Newsletter 60

Reid All About it

APRIL 19, 2024

Bulletin describes how member apps help improve member engagement by providing centralized communication channels for members. Take the 2024 Panels Report Research Survey conducted by Kristin Arnold. A mobile app is a tangible reminder of membership value. And, unlike social media channels, your association controls the app.

Newsletter 254

Newsletter Content Social Media Education 254

Reid All About it

FEBRUARY 2, 2024

They explain how to develop a content strategy, know when it’s time for a redesign, decrease costs and increase revenue. Ask Me Anything: Content Strategy Does “content strategy” mean the same thing to everyone in an association? Do associations have a common understanding of the content that staff and members create?

Certificate 271

Certificate Denver South Carolina Project 271

Association Adviser

JANUARY 25, 2019

These are just some of the questions that plague association leaders and communications experts when figuring out how to best interact with members – and encourage members to respond in kind. 1 in 2018, to be exact, according to the 2018 Association Communications Benchmarking Report. is a communication challenge.

Communications 61

Communications Social Media Newsletter Survey 61

Higher Logic

NOVEMBER 9, 2015

This guest post is by Jill Andreu, Naylor’s vice president of content strategy and development. A colleague recently told me a story about how his 15-year-old daughter carries out her content strategy on Instagram. She doesn’t call it content strategy. The Five W's (for content strategy). Why are you communicating?

Content 120

Content Strategy Organization Communications 120

ISAE

MAY 13, 2024

Specifically, associations are struggling to communicate the value of membership, and many display a lack of innovation. Or, you could use the tool to aggregate helpful content and create resource libraries—there are plenty of possibilities. Refine your communication strategies. Surveys and thank you messages.

Los Angeles 93

Los Angeles Discount Library Committee 93

Reid All About it

FEBRUARY 9, 2024

Learn the steps and best practices to transition your association from a traditional convener to a dynamic, content-producing powerhouse. Host: UST Education Speaker: Bill Mcglade, President, Community Leaders Institute & epIQ Creative Group Wed 2/14 at 12 p.m. 1 CAE credit. More info/register. Wed 2/14 at 1 p.m.

Newsletter 271

Newsletter Certificate Denver Case Study 271

Association Adviser

NOVEMBER 16, 2016

However, the time for planning your association’s New Year’s marketing and communications resolutions is now. Outline a clear vision for your association’s communications. Naylor and Association Adviser recently released its Association Communications Benchmarking Survey. The 2016 study found that the No.

Communications 60

Communications Social Media Survey Strategy 60

Association Adviser

JUNE 15, 2018

I love telling stories because they communicate who I am, what I do, and how I relate to others. Does your member communication convey who your association is, what you do and how it relates to members? Has your association conducted a member survey of any kind recently? Repurpose your content into different mediums.

Communications 81

Communications Video Survey millennials 81

GrowthZone

JANUARY 18, 2018

GrowthZone surveyed over 1,000 association professionals across. Join the upcoming, live webcast with Teri Carden of ReviewMyAMS.com and the GrowthZone team for the first public look at the 2018 Association Trends Survey findings. In its fourth year, the survey is again expected to be our most downloaded piece of content.

Survey 60

Survey Team Content Communications 60

Reid All About it

DECEMBER 22, 2023

Per MGI’s membership benchmarking survey, members rely on their associations for in-depth industry analysis. Explore strategies, steps and best practices to transition your association from a traditional convener to a dynamic, content-producing powerhouse. Industry analysis for members. Wed 1/3 at 12 p.m. 1 CAE credit. 1 CAE credit.

Analysis 295

Analysis Software Education Strategy 295

Associations Now

APRIL 2, 2024

The iSeatz survey features input from members beyond associations, including season-ticket holders and participants in subscription and loyalty programs. Among the most valued offerings, according to the report, are “exclusive access to content, events, and experiences” and “interacting with people with shared interests.”

Report 102

Report Survey Member Engagement Content 102

Association Adviser

AUGUST 20, 2018

The 2018 Association Communications Benchmarking Study results show the needs for a balanced approach to technology and tradition as association communicators strive to keep members’ attention. Communicating member benefits effectively” fell back to the second most frequently cited communication challenge.

Communications 60

Communications Newsletter Survey Report 60

Association Success

SEPTEMBER 16, 2020

There are times when dreaming up new content seems all but impossible, and it’s not clear what you should publish next. . Fortunately, there are several forms of content you can always rely on when inspiration runs dry. MORE: 8 ways to generate fresh content ideas for your association’s blog. Communication.

Content 78

Content Case Study Press Release Survey 78

Association Analytics

SEPTEMBER 13, 2023

Example: Through a learner sentiment analysis, one association discovered that one of their courses consistently received low ratings due to challenging content delivery. Identifying Gaps in Learning Programs The best way to improve is to know where you have gaps in content and understanding. What are learners missing from you?

Education 169

Education Course Certificate Examples 169

Reid All About it

JANUARY 19, 2024

The weekly list of free educational events and resources for the association community… Association AI survey. Please participate in the ASAE 2024 Survey of Artificial Intelligence Awareness and Adoption. The survey report will benchmark key factors in AI adoption, including budgeting, training and hiring. Event trends.

Revenue 259

Revenue Strategy Member Engagement United States 259