Association TRENDS

JUNE 15, 2021

Do you have data-driven strategies for communicating the positive impact of your chapters? In our new eBook, we look at three ways data can improve not just chapter performance but also the relationship with your components (chapters, sections, states, affiliates, networks, etc.). If not, you’re not alone. We have you covered.

eBook 52

eBook Tools Revenue Member Engagement 52

Expo Logic

FEBRUARY 5, 2020

Discover the latest tech trends and how each is being tailored specially for events in this eBook. Download this guide to learn how technology is being used to provide new opportunities focusing on increasing engagement among attendees, providing sponsorship opportunities, creating additional event revenue streams and more.

eBook 36

eBook Technology Innovation Revenue 36

Expo Logic

FEBRUARY 5, 2020

Discover the latest tech trends and how each is being tailored specially for events in this eBook. Download this guide to learn how technology is being used to provide new opportunities focusing on increasing engagement among attendees, providing sponsorship opportunities, creating additional event revenue streams and more.

eBook 36

eBook Technology Innovation Revenue 36

Higher Logic

JULY 19, 2018

Because it’s the main way we receive valuable communications. Marketing automation can literally pay for itself by recovering this type of lost revenue. Learn best practices, how to get started, and how to analyze your metrics in our eBook, How to Create Effective Automated Campaigns. Everyone uses email.

Tips 159

Tips eBook Newsletter Marketing 159

Reid All About it

MAY 29, 2020

In a recent webinar, Reggie Henry introduced many in the association community, including WBT Systems, to the “ reboarding members ” concept—taking time each year to reacquaint yourself with a member’s goals, needs and interests, and reintroduce them to membership benefits and resources. Virtual event ebook. More info/register.

San Diego 259

San Diego Strategy North Carolina Conference 259

Potomac Core

MAY 5, 2015

Be assured that the current slow growth environment or an economic downturn will inflict significant pain on your revenues and membership at some point. Since the great recession for profit firms are aggressively developing innovative solutions and products to more immediately help companies address business challenges and grow revenue.

eBook 100

eBook United States Revenue Innovation 100

EventMobi: Association Events

OCTOBER 19, 2023

Membership recruitment campaigns are most often run by associations, clubs, and nonprofits who want to broaden their reach and power up their dues-based revenue. Project management software to streamline internal communication, set deadlines, track outcomes, and more. Step 7: Market, market, market!

How To 130

How To Discount Social Media Software 130

Association Success

NOVEMBER 4, 2020

Downloadable content, such as ebooks or worksheets. Private Facebook groups or social media communities. Along the way, you’ll engage a large audience, communicate your association’s core purpose, and establish your association as a source of thought leadership. .

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eBook Newsletter Tips Content 129

Aptify

AUGUST 5, 2021

It can drive widespread initiatives across your organization – from cause advocacy and event attendance to revenue creation, just to name a few. For example: Email open/click rates – For most associations, email is the primary communications vehicle. Incremental revenue – Are your members buying your upsell items? Get it now.

Software 72

Software FAQ eBook Examples 72

Reid All About it

SEPTEMBER 3, 2021

365-Day Member Communication: Re-Engaging Your Members in a Post-Covid Era. Let’s dive into reengaging your members and lapsed members through a multi-channel communications approach. Netflix is a great example of how focusing on content, use experience and value, combine to grow engagement, revenue and renewals.

Learning Management System 195

Learning Management System Education Technology Review 195

Potomac Core

AUGUST 3, 2016

Annual revenue up. Fee for Service revenue up. How can Organizations better communicate? Those organizations who have pivoted to this approach are impacting industry outcomes and reporting impressive operating performance: Global Cold Chain Alliance – Revenues have grown by 25 percent in two years. Survey Annually.

Member Engagement 100

Member Engagement Strategy United States Survey 100

WBT Systems

DECEMBER 13, 2016

The 5 E’s of Generating Non-Dues Revenue from eLearning. Successful Learning Management System Implementation eBook. Not only does eLearning provide a valuable member service, leading to higher member retention rates, it can also generate an important additional source of non-dues revenue. How To Design a Digital Badge Strategy.

Learning Management System 150

Learning Management System LMS System Certificate 150

Association Adviser

NOVEMBER 13, 2018

During our webinar about the current state of association communications, our attendees brought up numerous questions about recommended strategies, tactics, platforms and communication practices. How can you effectively target communications without good data? It’s harder, but possible.

Member Engagement 60

Member Engagement Survey Social Media Communications 60

Potomac Core

MARCH 7, 2016

Helping the industry reduce regulatory compliance costs and grow revenues were high priorities. Much of the cost reductions achieved on behalf of the industry have been as a direct result of a strategy to build relationships and maintain ongoing, open, and direct communications between the Industry and with key Regulatory Agencies.

Strategy 100

Strategy DC eBook United States 100

Reid All About it

JANUARY 12, 2018

One of my favorite sessions at the Surge virtual summit hosted by Association Success was “ Facing and Embracing the Future of Learning ” so I’m glad they published an ebook on current trends in micro-learning, micro-credentialing, competency-based education, virtual reality, talent shortages and professional development, and the value ramp.

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DC Washington eBook Marketing 153

MemberClicks

MARCH 7, 2023

Reflect your program’s goals by nudging members to particular tiers: Know which members you’re targeting to upgrade to which tier and customize your communications and renewal notices for those members to encourage them to upgrade. They often include eBook access to all of the small publishers’ books in return for monthly support.

How To 52

How To eBook Discount Price 52

Association Adviser

NOVEMBER 27, 2017

The survey’s 1,170 participants said they use a variety of digital marketing tools, such as association-sponsored social networking sites, search engine marketing, and lead generation content (white papers, downloadable eBooks, etc.) Source: 2017 Association Communications Benchmarking Survey. to bring in new members.

CA 61

CA Marketing eBook Tools 61

Reid All About it

MARCH 30, 2018

Way off-topic: Check out my Grabbing the Gusto blog if you’d like to check out the list of recipes I’ve made this week or plan to make in the coming week, and my list of recommended fiction and non-fiction ebooks (including cookbooks) on sale right now. Now, the main event: free professional development events for the association community.

Project 150

Project Resources Software eBook 150

Expo Logic

FEBRUARY 18, 2020

The Event Tech Group’s new website includes a dedicated library of event resources including videos, eBooks, and more. Katie Cook Marketing Communications Specialist, Event Tech Group Katie has a passion for marketing and writing. Event Resources. Explore the Event Tech Suite. Marketing Automation. About the Author.

eBook 36

eBook Library Event Planning Software 36

Reid All About it

JANUARY 26, 2018

This time, Sohini Baliga, a communications expert from the charitable fundraising world, joined Elizabeth to address three major areas where charities are way ahead of associations. Here’s the list of free professional development events for the association community scheduled for next week. 1 CAE credit. More info/register.

DC 225

DC Washington millennials Chicago 225

MemberClicks

AUGUST 16, 2022

You can also generate non-dues revenue by offering paid content to members and non-members alike. Hello, new non-dues revenue stream! Videos, MP3s, eBooks – oh, my! This feature gives you the ability to really personalize your content to your members. It makes the learning programs exclusive which adds value to them.

Learning Management System 52

Learning Management System System LMS Library 52

Reid All About it

MARCH 9, 2018

Off-topic: Check out my Grabbing the Gusto blog if you’d like to see the list of recipes I’ve made this week or plan to make in the coming weeks, and my list of recommended fiction and non-fiction ebooks (including cookbooks) on sale. Now for the main event: upcoming free professional development events for the association community.

DC 120

DC millennials North Carolina Washington 120

Associations Now

SEPTEMBER 28, 2016

To be able to take that content and then share it in a more scientific way so you can build your revenue and sales, there’s just so much there, I get excited about it,” says Dave Martin, chief marketing officer at Aptify, acting CEO of Monomyth Collaborative, and author of the Inbound MarTech blog. Exciting indeed.

Case Study 40

Case Study eBook Content Social Media 40

Reid All About it

JUNE 17, 2022

PropFuel makes it clear at the outset of this ebook that they’re trying to sell you on a mindset, not their technology. It’s a new way to approach communication and engagement with members and customers. Learn about the key rules nonprofits need to be aware of in order to communicate with confidence. Association turnaround.

DC 39

DC Revenue Washington Leadership 39

Reid All About it

MARCH 16, 2018

Patrick’s weekend list of recommended ebooks on sale by Irish authors , the list of recipes I’ve made this week or plan to make in the coming weeks, and my regular lists of recommended fiction and non-fiction ebooks (including cookbooks) on sale. Moderator: Meena Dayak, VP, Media & Communications, American Public Power Association.

eBook 46

eBook Social Media DC Content 46

SCD Group

NOVEMBER 19, 2012

especially for associations and association communicators who focus on “short-form” content. And then there’s advertising and sponsorships, which can generate revenue if the association’s audience is large enough or highly desirable. What The New Yorker Magazine Can Teach You About Content Marketing that Works.

Mooc 40

Mooc Social Media eBook Content 40

Reid All About it

MARCH 23, 2018

Off-topic: Check out my Grabbing the Gusto blog if you’d like to check out the list of recipes I’ve made this week or plan to make in the coming weeks, and my regular list of recommended fiction and non-fiction ebooks (including cookbooks) on sale. Now for the main event: free professional development events for the association community.

Case Study 45

Case Study Email Marketing DC Washington 45

Reid All About it

JULY 8, 2022

At MASAE, the discussion focused on the association predilection to return to ‘normal’ and in-person events, changing member preferences, and using technology more effectively to communicate with members. Presenters: Bill Furmanski, senior director of communications at Fair Labor Association. AMS basics. Tue 7/12 at 11 a.m.

San Francisco 39

San Francisco Certificate Technology LMS 39

Reid All About it

JANUARY 19, 2018

Check out my Grabbing the Gusto blog if you’d like to see my list of ebook sales and recipes I’ve made this week or plan to make in the coming weeks. Here’s the list of free professional development events for the association community scheduled for next week. Organizer: ASAE Communications Section. New Scientist ).

LMS 174

LMS Price Revenue Technology 174

Higher Logic

JANUARY 29, 2019

By consistently keeping members engaged, you won't just attract and keep more members , you'll have leverage to push through legislative wins, the ability to promote your advocacy agenda, and an increase in event attendance and other types of revenue. Communication Plan & Tools. How often will you communicate?

Member Engagement 257

Member Engagement Strategy Tools Content 257

Higher Logic

OCTOBER 10, 2019

Customer upsell and cross-sell is a huge revenue opportunity for subscription-based software businesses, but many sales teams tasked with account expansion face a similar problem: It’s not always easy to tell which customers are ready for an upsell or cross-sell pitch, and which ones you should continue to nurture.

How To 189

How To Products eBook Review 189

Blue Sky eLearn

MAY 9, 2017

Even better, proactively plan how to treat a topic across your education and communication channels over a year. Resources: Visual Design eBook: My free eBook on visual design for learning. If you enjoyed this program, you should check out …. No more one-off events. Tracy King, MA, CAE.

Content 128

Content eBook Course Tools 128

Higher Logic

OCTOBER 25, 2018

If you switch your AMS provider to get better features in one area, let’s say member communications, then you’ll probably notice another shortcoming in your new AMS. Rather than switching databases to fill in this communication gap (and those to follow), assess the situation and determine the right tools to achieve your specific goals.

Tools 176

Tools Member Experience Software Marketing 176

.orgCommunity

FEBRUARY 25, 2019

Machines are giving us the ability to understand and communicate with members more personally than ever before. What are your current revenue and sales priorities? You could narrow your choices by looking at where your organization’s programming and content resources will generate the most revenue and engagement. Develop Themes.

Marketing 68

Marketing Case Study eBook Social Media 68

Higher Logic

OCTOBER 10, 2016

In early 2012, Dynamic Communities was continuing its tradition of providing excellent programs, including webinars, chapter meetings and annual conferences, but the team recognized they were very limited in their ability to communicate with members and foster communication and engagement among them. “We Chapter Program Growth.

Team 120

Team eBook Conference Examples 120

Reid All About it

FEBRUARY 23, 2018

Check out my Grabbing the Gusto blog if you’d like to see the list of recipes I’ve made this week or plan to make in the coming weeks, and my list of other recommended fiction and non-fiction ebooks on sale. Here’s the list of free professional development events for the association community scheduled for next week. Host: rasa.io.

DC 79

DC Washington LMS Social Media 79

Association Mavens

MAY 5, 2014

What we work with customers to do is to fill up eight buckets of revenue and there’s some direct revenue, like advertising, sponsorship sales, pay for access, but then we say there’s these other five buckets over here and you have to find a way to draw a straight line between the engagement in your community and the dollars and cents.

Social Media 40

Social Media Strategy Software Newsletter 40