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Association Brain Food: 4.12.24

Reid All About it

Katrina Ciccarelli McAfee at Association Analytics shares a three-step strategy for improving new member acquisition. She explains how to get in front of prospects, make an impression on them and communicate the value of membership. Staff meetings. We will share best practices and help each other with financial information.

Revenue 256
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Building Buy-In for an Online Community at Your Association

Higher Logic

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.

Insiders

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Association Brain Food Weekly: 5.21.21

Reid All About it

5 Secrets of Email Marketing Geniuses. Learn the secrets of email marketing geniuses, including: the 5 types of nonprofit emails, the anatomy of an email marketing campaign, and 6 email marketing mistakes to avoid. Sze Pak Ng, Community Engagement Specialist, Matchbox Virtual Media.

San Jose 369
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Association Brain Food Weekly: 8.22.16

Reid All About it

Tue 8/23 at 9 a.m.* – 10 Website Design and Email Marketing Best Practices for NGOs. This webinar will demonstrate the importance of embracing new website and email marketing design and call-to-action trends. Strategic Pricing for Educational Products. Pricing for education products is all over the map.

Price 150
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4 Email Copywriting Tips for Associations

MemberClicks

You wouldn’t really consider an email reply written back to a team member as “email copy” But the writing in your dues reminder emails? Why your email copy matters. For new members especially, email communication can help build relationships. Names, dates, prices, etc.

Tips 92
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Your Guide to Building a Membership Marketing Strategy: Tips for 2023 and Beyond

MemberClicks

One of the most effective ways to recruit new members is to let them know about your benefits. That means clearly communicating your organization’s value proposition. So, email marketing should be one pillar of your membership marketing plan. Refine your value proposition and focus on the benefits for new members.

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Choosing the Best Association Management Software

GrowthZone

Manage membership data and communications. Select an AMS that will meet all of your organizational needs, such as: member database, email system, convenient billing and payment options, event planning, and website building. Pricing: Tiered based on staff users; starting at $149/mo. (1-2 Monthly pricing.

Software 148