Reid All About it

JANUARY 4, 2019

Inspired by a Harvey Nash/KPMG CIO survey report, David DeLorenzo at DelCor discusses the attributes of a transformational association CIO. Mon 1/8 at 1 p.m.* – 10 Website and Email Marketing Best Practices for Small Nonprofits. Hear tips for growing your email list. Host: National Institute for Social Media.

Video 285

Video Washington Social Media DC 285

Optimist Consulting

MARCH 26, 2014

The latest MemberWise network report has just been launched. Both these figures show a slight increase on figures from last year’s report. Mobile web will deliver member engagement – last year’s report stated that 75% of respondents didn’t have a mobile-friendly website, but this figure has reduced in this year’s report to 48%.

Report 100

Report Social Media Email Marketing Maine 100

MemberClicks

FEBRUARY 9, 2023

That means clearly communicating your organization’s value proposition. Based on a recent Marketing General report , associations that saw spikes in new membership or member renewal rates 80% or higher in the last five years said their value proposition was compelling or very compelling.

Marketing 98

Marketing Strategy Tips Email Marketing 98

GrowthZone

APRIL 18, 2023

In general, marketing automation can be extremely helpful for associations in several ways: Efficient communication Marketing automation tools enable associations to efficiently communicate with their members and stakeholders via email, social media, and other channels.

Marketing 78

Marketing Email Marketing Social Media Recruiting 78

CMA Solutions

MARCH 6, 2024

In the evolving healthcare landscape, one tactic has become essential for healthcare providers and organizations to attract more patient leads: digital marketing. That’s because an increasing number of patients are now using the Internet and social media to address their healthcare needs. Your profile image.

Marketing 64

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EventMobi: Association Events

SEPTEMBER 28, 2023

Membership directories help your organization in multiple ways: Providing networking opportunities Most of the time, members join a community or association for the networking opportunities. In fact, the 2023 Membership Marketing Benchmarking Report states that 64% of associations believe members join to network with others in the field.

Directory 147

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Higher Logic

MAY 29, 2020

The engagement data generated by your community can help your membership team determine who is likely to renew and who is at risk. Once you know who’s at risk, you use automated campaigns to send timely, personalized member communications to those members. MTI chose online community as a tool for digital transformation.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Reid All About it

MAY 21, 2021

5 Secrets of Email Marketing Geniuses. Learn the secrets of email marketing geniuses, including: the 5 types of nonprofit emails, the anatomy of an email marketing campaign, and 6 email marketing mistakes to avoid. Spring Cleaning: 5 Reports to Run In Your Membership Database Now.

San Jose 369

San Jose Email Marketing Tools millennials 369

EventMobi: Association Events

OCTOBER 19, 2023

As you prepare to brainstorm membership drive ideas, set up a meeting with your: Marketing lead Fundraising expert Volunteers Board of directors Most crucially, get some perspectives of people who spend the most time in direct communication with members. Step 7: Market, market, market!

How To 130

How To Discount Social Media Software 130

Association Adviser

OCTOBER 13, 2016

Each year when Association Adviser and Naylor Association Solutions launch the Association Communications Benchmarking Study , we certainly hope to see measurable improvements in the ways associations communicate with members. 1 association communications challenge (cited by nearly 70 percent of respondents, up 16 percent from 2010).

Communications 60

Communications Revenue Social Media Survey 60

Higher Logic

MAY 8, 2019

Recent data shows that: The average email open rate (across all industries) is 16.19%. The average email open rate for the Civic/Social Membership industry (e.g., If your target audience has opted into your communications, the open rate should be on the higher end. Tip #1: Allow for Email Opt-in + Topic Selection.

Tips 166

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Freestone

APRIL 11, 2024

Turn long content into short learning opportunities Repackage existing content on social media as quick video clips, or short pieces of content that can bring in a fresh audience. Build out your content with blog posts Start with a 500-word blog post on your website and post on your social media pointing to your website.

Content 78

Content Revenue How To Social Media 78

Association Briefings

MAY 6, 2021

Although both are defined as digital-first generations, there’s still very distinct ways to digitally market to each - particularly as it relates to email. That’s right, email marketing is still the best way for associations to reach these unique generations. Both groups also receive a decent share of email per day.

Marketing 52

Marketing millennials Email Marketing Social Media 52

Associations Now

MARCH 26, 2019

Social media is becoming increasingly important for member service, but it highlights the many channels customers use for help. But those needs are out there—as well as the need maintain your old lines of customer service communication too. If you’re relatively small, don’t separate social media service from your main account.

Strategy 101

Strategy Social Media Maine millennials 101

Reid All About it

MAY 19, 2023

Aaron Terr at Persuasion makes a free speech case for Section 230 , which prevents owners of social media platforms and online communities from being sued for user-generated content. Will this legislation have consequences for risk-averse associations and their communities? More info/register. More info/register. .

Strategy 195

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GrowthZone

JUNE 21, 2021

Manage membership data and communications. Selecting a chamber of commerce software platform that meets all your needs – chamber member database, email system, billing and payment options, chamber event platform, chamber of commerce website builder, and other valuable benefits – can be challenging. Communications module.

System 148

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GrowthZone

NOVEMBER 23, 2020

Manage membership data and communications. Selecting a software platform that will meet all of your needs – member database, email system, billing and payment options, event platform, association website builder, and other useful services – can be challenging. Communications module. Analytics and reporting. Website CMS.

Membership Management 78

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Freestone

APRIL 11, 2024

Turn long content into short learning opportunities Repackage existing content on social media as quick video clips, or short pieces of content that can bring in a fresh audience. Build out your content with blog posts Start with a 500-word blog post on your website and post on your social media pointing to your website.

Content 52

Content Revenue How To Social Media 52

Association Briefings

AUGUST 23, 2021

Brand marketers, agency execs and email marketing experts say email marketing has already reaped the benefits of the decision, even though the cookie removal has been delayed until late 2023. Social Media It’s no secret: your members are hooked on social media. Think about it.

Revenue 52

Revenue Social Media Newsletter Email Marketing 52

Reid All About it

JANUARY 6, 2017

Email Marketing in 2017: Trends, Data and Best Practices. See what email marketing strategies and tactics work based on responses from over a hundred marketing professionals. Find out how deliverability is changing in 2017, and learn about new tactics to optimize marketing emails. More info/register.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

Reid All About it

JANUARY 6, 2017

Email Marketing in 2017: Trends, Data and Best Practices. See what email marketing strategies and tactics work based on responses from over a hundred marketing professionals. Find out how deliverability is changing in 2017, and learn about new tactics to optimize marketing emails. More info/register.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

MemberClicks

SEPTEMBER 27, 2023

Event promotion with social media ads A recent Personify survey revealed that 41% of event professionals cite that social media advertising is the most effective method of event promotion , with email marketing campaigns following at 35%. Supports attendee engagement and communication.

Tools 52

Tools Tips How To Software 52

Membership Marketing

MARCH 8, 2012

Fundraising with Social Media. In the March edition of Associations Now , Andrew Lang highlights a social media success story titled Tweeting for Dollars. But reports of associations creating net income directly from these tools have largely proven illusory. Labels: Social Media. 2 comments: william.

Social Media 40

Social Media Marketing Price Survey 40

Reid All About it

JULY 7, 2023

. – PAR Member Meet-Up: Sales Tactics that Association Teams Use to Win Email subject lines, purposeful outreach and unique follow-ups: join this PAR Member Meet-Up to learn and share how association revenue producers are managing customer engagement and guiding their clients to great investment choices. CAE credit. More info/register.

Tools 195

Tools Education Newsletter Chicago 195

MemberClicks

OCTOBER 6, 2022

Membership acquisition is any form of outreach or activity to connect with potential new members—whether that’s through emails, recruitment events, social media, or any other means. Reaching out to prospective new members only via email or on social media isn’t enough—you’ll need to spread your message far and wide.

Membership Management 52

Membership Management Software Social Media Recruiting 52

Higher Logic

FEBRUARY 7, 2019

HL Marketing Specialist Tien Dinh identified “correct industry terminology ” as a pain point, which is naturally critical if you want to sound like you know what you’re talking about and fully understand your professional industry. Getting Buy-In: 5 Objections to Online Communities that Are Holding You Back. His solution?

Marketing 149

Marketing Video Resources Content 149

Associations Now

MAY 12, 2014

A new report from the Web Video Marketing Council takes a look at some of the latest trends in online video production, and the message is clear: Organizations are devoting more resources to engaging their audiences with a growing trove of video content. Here’s more from the report: How many online videos are being produced?

Video 40

Video Report Marketing Email Marketing 40

Achieve

AUGUST 12, 2021

Use social media to increase campaign visibility. Millennial Impact Report. Across all campaign communications, it should be evident that your cause is powering the fundraiser, and that goes beyond simply branding pages with your official colors and logo. Use social media to increase campaign visibility.

millennials 82

millennials Tips Social Media Software 82

Higher Logic

NOVEMBER 21, 2018

Adobe’s recent study about email marketing revealed more about these reactions to personalization. An expired offer is cousin to inaccurate data, and you should double check to make sure you’re timing your communications accurately to match up with any promos. If it’s social media, you may be risking their privacy.

Marketing 149

Marketing Guidelines Software Email Marketing 149

Disciple Media

FEBRUARY 6, 2024

The key benefits we repeatedly hear reported are: Stable, recurring revenue: Predictable income streams provide financial stability and facilitate long-term planning. Surveys and feedback: Directly ask your audience what they want through surveys, social media polls, or feedback forms.

How To 36

How To Price Analysis Content 36

Higher Logic

APRIL 9, 2019

One stat reports that three days after people hear information, they remember 10 percent of it – BUT if the information was paired with a relevant image, people remember 65 percent of it. Whether they’re opening your email or scrolling through their social media feed, your image should make them pause and take notice.

Content 153

Content Marketing Social Media Tips 153

GrowthZone

NOVEMBER 8, 2022

Processing reports and billing is easy and a time saver which equals money saved. We use the communication function in ChamberMaster all the time. We use the communication function in ChamberMaster all the time. Also, the reports are tools that give us information to use when planning for the future.

Process 78

Process Directory Software Revenue 78

MemberClicks

OCTOBER 10, 2023

Here are the top features to look for in membership management software: Member data management Website & content management system (CRM) Tiered dues management Email marketing Event management Financial management Reporting Think your organization is ready for association management software?

Software 52

Software Membership Management Newsletter Revenue 52

CMA Solutions

SEPTEMBER 30, 2022

Last year, 62% of surveyed associations either endured a membership decline or remained flat, according to MGI’s 2022 Marketing Membership Benchmarking Report. Communicating and promoting your association’s recent innovation would help jog their memories.) Our in-house social media team recommended livestreaming.

Directory 52

Directory Social Media New Jersey Member Engagement 52

MemberClicks

DECEMBER 19, 2023

This could include: Discussion forums Membership directories Event calendars and registration Job boards Industry research and reports Through a personal login, membership websites allow organizations to provide additional benefits to dues-paying members. Community Engagement : Includes a directory, event calendar, and social media tools.

Directory 52

Directory Discount Software Tools 52

Association Adviser

MAY 20, 2014

But suppose you received a large and unexpected bump in your annual budget for communications and technology. What they did seem more interested in was “improving the quality of their existing communication vehicles” (54 percent) and “upgrading their publishing tools, technologies and processes” (48 percent).

Tools 60

Tools Indiana Technology Analysis 60

Associations Now

AUGUST 12, 2018

A fresh look at your membership database can serve as the key to improved communication and higher member satisfaction. There’s a good chance that your association uses email as the primary form of communication with members, which means your email database needs to be in top shape. Practice Good Data Hygiene.

Tips 50

Tips Email Marketing Communications Tools 50