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Three Data-Informed Strategies for Better Member Engagement

Association Analytics

In this post, we’ll explore three strategies you can use to ensure you’re making the right moves for more meaningful member engagement. You’ll come away with specific examples from the team at the International Association of Exhibitions and Events (IAEE) that you can use to inform your own strategy.

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Three Strategies for Effective Communication Between Your Board and Members

Associations Now

Though the board might believe it knows what members want, associations can often do more to help board members gather direct feedback from different voices and outlets, instead of relying on anecdotal information. For example, an online community can be a great space to initiate communication between the board and members.

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Storytelling for Change: 5 Content Strategies for Nonprofits

NXUnite

In a world filled with endless information and constant distractions, nonprofits face an uphill battle when it comes to capturing the attention of their supporters. Consider when your audience is most receptive to communications. Avoid unnecessary details or tangential information that may detract from the central message.

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5 Questions to Ask Yourself Before Writing Member Communications

GrowthZone

Membership Communications Expert, Melynn Sight recently shared her presentation “Crisis Communication Strategies to Strengthen Membership.” While explaining the Top 6 Principles for Association Crisis Communications , Melynn discussed strategies for credible communication with members during periods of uncertainty.

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Why Your Strategy Needs a Story

Associations Now

Communicating your association’s reason for being is essential for leaders. In a recent Harvard Business Review piece, four leadership consultants discussed just how intimately connected story is to an organization’s strategy. So what makes for an engaging narrative that also promotes a strategy?

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Creating an Event Communication Plan

MemberClicks

…but, that said, do you have a plan for communicating with your attendees? Whether you’ll be face-to-face, all online, or some combination of the two, keeping attendees informed and engaged is imperative to event success. What is an Event Communication Plan? Target Audience : Identify who you need to communicate with.

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Association Management Systems (AMS): 5 Software Strategies

Higher Logic

But to do this effectively, you need to have a system in place for gathering, organizing, and accessing the member information that provides you with insight into their goals and preferences: an association management system, or an AMS. Automate your communications. Facilitate event registration and management.

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