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Create a Winning New Member Strategy in 3 Easy Steps

Association Analytics

Not surprisingly, a 2020 report from Wild Apricot showed that 68% of organizations have difficulty growing membership. Besides facing competition from free online sources of continuing education and mentorship, it can also be a challenge for associations to communicate their value, especially when it comes to younger generations.

Strategy 169
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Keep Your Association on Track: 4 Ways to Stay Organized

Blue Sky eLearn

However, whether increasing non-dues revenue or new member recruitment, it’s just as important that your organization follows through with these goals. We’ve gathered four tips to help you organize your association’s key data and communications, and then keep them organized as the year progresses. Let’s dive in!

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Creating an Event Communication Plan

MemberClicks

The main goal for any event is getting people there in the first place — so you probably have a pretty solid plan for promoting it to your members. And, potentially, non-members!) …but, that said, do you have a plan for communicating with your attendees? What is an Event Communication Plan? You ABSOLUTELY should.

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Membership Directory: Why Your Organization Needs One & How to Create One

EventMobi: Association Events

A member directory, or member list, is a list of all members of your organization. Depending on how your organization sets up membership, you can allow free access to your member directory or gate it behind a paywall (or a members-only portal). How has your community grown over the years? What is a Member Directory?

Directory 147
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4 Strategies to Retain Your Nonprofit’s Corporate Sponsor

Achieve

In this article, we’ll cover the top strategies to retain your nonprofit’s corporate partner and earn much-needed support for your organization year-round. For example, if your organization works with children, have the children that you work with create personalized thank-you notes or pictures.

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How to optimize member marketing with AI

Nimble AMS

Has your organization used Artificial Intelligence (AI) to do basic marketing tasks? If not, it might be time to consider leveraging AI to improve your member marketing strategy. Membership marketing is a strategy used to acquire new members, increase member engagement, renew current members, or bring back members from the past.

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Association Brain Food: 10.20.23

Reid All About it

Unlike social media, a mobile app provides a cohesive and centralized communication channel to your members. Equip yourself with innovative approaches to adapt community engagement strategies in an AI-augmented landscape. Their advice seems so obvious, yet apparently most associations need to hear it. Member app. to 5 p.m. –

Maryland 272