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Tire Group Rolls Out New Name, Communications Strategy

Associations Now

So it has built a strategic communication platform to define USTMA as a trusted voice and thought leader and to convey the tire industry’s commitment to safety, innovation, economic value, and environmental stewardship, she said. USTMA also wants to communicate the industry’s contribution to the U.S. Tire Safety Week is May 28-June 3.

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Is New Technology Worth The Investment?

Association Adviser

Last month Reggie Henry, CIO of ASAE, recounted a story about an exchange with a University of Maryland student in which the student explained that younger people aren’t communicating by email anymore, but almost exclusively through social networks. MU: Relationships are formed when there is two-way communication.

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3 topics that will help you come up with engaging content when you’re just not sure what to publish

Association Success

Incorporating data-driven posts, evergreen advice and context about your organization into your editorial calendar can help shore up your content strategy. Strategies for dealing with ongoing challenges . Some challenges never fully go away, no matter how much your industry changes or technology evolves. Communication.

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3 Ways Online Communities Help Software Companies Drive Revenue

Higher Logic

Whether consciously or subconsciously, this standard of service influences our expectations for our buying relationships with B2B technology vendors. Why Community Should Be Part of Software Companies’ 2019 Strategy. Online communities enable you to: Learn more about your customers’ needs. Thus, more competition exists.

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Have You Seen the IDC MarketScape Report on Online Communities?

Higher Logic

The new IDC MarketScape: Worldwide Online Communities 2016 Vendor Assessment highlights the strengths and advantages of incorporating community into any organization. Companies use IDC services and reports to help them make technology purchasing decisions. Adobe Systems Incorporated, Lithium Technologies Inc.,

Report 120
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Protech Adds Chief Revenue Officer to Accelerate Growth and Boost Industry Partnerships

Protech

Protech), a proven association management technology provider for associations and member-based organizations, hired John Bjorn as Chief Revenue Officer. COLUMBIA, Md. Nove mber 11, 2020 – Protech Associates, Inc. Bjorn has also held management positions with Xerox and AT&T where he received the JD Powers Award for Service Excellence. .

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National Cable & Telecommunications Association Gets a Makeover

Associations Now

“The new brand better reflects the kinds of specific services that our companies deliver to consumers and just gives us new energy in how we represent the industry,” said Brian Dietz, NCTA vice president of communications and digital strategy.