Reid All About it

DECEMBER 10, 2021

The weekly list of free educational events and resources for the association community…. I’m happy to see this issue getting more attention in our community, and much of the credit goes to Samantha Evans, CAE , who has become an accessibility resource for so many on ASAE Collaborate and elsewhere. Accessibility expertise.

Chicago 195

Chicago Social Media Education Recruiting 195

.orgCommunity

FEBRUARY 25, 2019

Machines are giving us the ability to understand and communicate with members more personally than ever before. What are your current revenue and sales priorities? You can strengthen anecdotal information with research such as member needs surveys, white papers and case studies. The goal might seem obvious.

Marketing 68

Marketing Case Study eBook Social Media 68

Association Adviser

NOVEMBER 27, 2017

However, the marketing professionals surveyed seem to be making smart use of the resources and tools they do have. Source: 2017 Association Communications Benchmarking Survey. to bring in new members. The report includes an interesting look at the biggest external factors affecting membership growth as well.

CA 61

CA Marketing eBook Tools 61

Leading Learning

JULY 12, 2021

Your leaders, both staff and elected, must also provide strong, consistent support and resources, including budget. For more on how to do all that, download the full white paper for free at [link]. Elizabeth Weaver Engel, M.A., CAE, is Chief Strategist at Spark Consulting.

Case Study 52

Case Study Technology millennials Strategy 52

Association Adviser

MARCH 31, 2017

Your annual convention is not only one of your greatest revenue generators and best networking opportunities, it’s also a fresh and unique treasure trove of content. Don’t underestimate or overlook your exhibitors as potential content resources. Integration of Event Marketing Efforts. And that’s the kicker. Maximize speaker content.

Content 60

Content Tips Video Newsletter 60

GlowGlobally

DECEMBER 22, 2010

At stake is not just the long-term financial viability of a company or industry but, in its widest context, the very survival of the planet itself whose natural resources are under threat from a rapidly growing worldwide population with an ever greater appetite to consume and seek an enhanced standard of living. Constantly innovate.

Video 60

Video Strategy Industry Products 60

Associations Now

JUNE 8, 2016

. “When you can correlate activity in your community to favorable business outcomes like retention, product purchases, event attendance, and etc., it becomes far easier to prove the ROI of your community efforts,” he writes. This in turn makes it easier to secure attention, support and resources more quickly.

Class 40

Class Revenue Case Study Software 40

Beth Kanter

APRIL 1, 2012

But it is also theme of a panel that I’m moderating at the Innogive Conference on Monday, April 2 that will focus on how this trend is and will continue to impact nonprofits’ communication strategies. Some techniques and resources that the panelists shared: What is responsive web design? Her blog is Contentious.com.

Resources 28

Resources Conference Tools Sample 28

AMR Management Services

JUNE 4, 2012

Determine the not-for-profit structure and file articles of incorporation and bylaws You should use an experienced association professional or attorney to draft articles, bylaws and incorporation papers. Develop a tentative budget and revenue sources Setting dues level is difficult. More Resources. ► November. (1).

How To 64

How To Library Committee Kentucky 64

AMR Management Services

MARCH 29, 2011

That doesnt host a website, forum or online community? That doesnt communicate regularly with members, trying to keep them up-to-date on the latest industry trends or news? Or, how can we bring in more revenue for the content were already producing? A video or a white paper? More Resources. ► August.

Library 64

Library Newsletter Kentucky Content 64

Reid All About it

OCTOBER 18, 2019

The weekly list of free educational events and resources for the association community… Here’s one for the accidental project managers. Integrating Online Communications into Your Fundraising Campaign. Uncover why it is critical to approach events and communications with greater insight into the human mind.

North Carolina 34

North Carolina Education Project Communications 34

Membership Marketing

MARCH 27, 2012

Helpful Membership Marketing and Management Resources. Among a long list of resources, her site includes content on: • Membership Statistics. Thanks for both those resources! ASAE Marketing, Membership & Communications Confer. Non-Dues Revenue. (1). White Paper. (4). Speaking Engagements.

Marketing 40

Marketing Price Survey Analysis 40

Membership Marketing

SEPTEMBER 13, 2010

Even more dire: they will become so focused on managing all the new media (often with the same resources they had before the influx of the new media) that they will eventually dilute their attention to their core (and perhaps more pedestrian) programs – the same marketing programs that have proved all the ROI to this point in time.”

Marketing 40

Marketing Price Recruiting Recruitment 40

Membership Marketing

JANUARY 29, 2010

The goal for an association is to become an indispensible resource for a member. Dialogue and Engagement -- “Many with the study group would no doubt echo the employee at the Society for Human Resource Management (SHRM) who said, ‘We all discuss decisions openly with each other. Non-Dues Revenue. (1). White Paper. (4).

Marketing 40

Marketing Price Survey Recruiting 40

Membership Marketing

APRIL 9, 2010

With this pull strategy, the relationship is started by presenting valuable information and resources that only a qualified or prospective member would find of value. As prospective members access the valuable content, they also are asked to opt-in to receiving additional communications from the organization. Non-Dues Revenue. (1).

Marketing 40

Marketing Recruiting Recruitment Price 40

Membership Marketing

NOVEMBER 8, 2010

It is incumbent upon any association to first provide value to its membership and then to communicate that value to the members on an ongoing basis. Building community and member engagement is the key to successful membership marketing. Non-Dues Revenue. (1). White Paper. (4). Its not easy. Tony Rossell.

Marketing 40

Marketing Recruiting Recruitment Survey 40