Reid All About it

APRIL 14, 2023

Quick hits Follow these tips to counteract ten major survey response biases and improve your survey data. Hear about ‘out of the box’ revenue-generating ideas from exhibitor engagement to content activation, if event tech has the same value now as it did pre-pandemic, and how you can put AI to use at your events.

Leadership 195

Leadership Education Revenue Strategy 195

Reid All About it

JUNE 9, 2023

Raymond Carver, “Rain” Non-dues revenue. Mercury Creative Group explains why you should have an ideal buyer in mind when crafting marketing content. Actually, this is a good idea when writing any content. But We Want Your Sponsorship How can an association build non-dues revenue and member engagement all at once?

Revenue 205

Revenue Content Chicago Leadership 205

Reid All About it

MAY 19, 2023

She warns that “careful human oversight, editing, and institutional knowledge is still required,” but suggests how to use it for research and content creation. Non-dues revenue partners. Q2 Email Marketing Tips Hear insights from six of the industry’s leading email marketing experts. Fri 5/19 at 11 a.m.* – Do This, Not That!

Strategy 195

Strategy Content Leadership Email Marketing 195

Reid All About it

JULY 7, 2023

The weekly list of free educational events and resources for the association community… A month from now, many of us will be at ASAE Annual in Atlanta. Check out the content lineup if you haven’t already. AI and event planning. Hear about newsletter best practices to increase engagement and curate outside content.

Tools 195

Tools Education Newsletter Chicago 195

Reid All About it

MAY 12, 2023

I bet members interact with your newsletters more regularly than any other product or service, which means your association should carefully plan and design each edition. shares 15 ways to improve your newsletter content and delivery. But do you? Virtual for in-person attendees. 1 CAE credit. 1 CAE credit. More info/register.

Chicago 200

Chicago Newsletter Mooc Education 200

Reid All About it

NOVEMBER 10, 2023

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. New association event. Hat tip to Bruce Rosenthal for sharing this on ASAE Collaborate. More info/register. More info/register.

Certificate 281

Certificate Price Tools Technology 281

Reid All About it

NOVEMBER 19, 2021

The weekly list of free educational events and resources for the association community…. Non-dues revenue. WBT Systems recently hosted an ideation session with Non-Dues-a-Palooza to come up with ideas for revenue-generating online education programs. Jodi Harris, Content Marketing Institute ). Sponsorships. Quick hits.

Revenue 195

Revenue Technology Conference Education 195

Reid All About it

DECEMBER 8, 2023

Host: Impexium MC: Donna Gandt, Chief Revenue Officer, Impexium & Billhighway Tue 12/12 at 10:30 a.m. – Explore practical tips and strategies to initiate your data hygiene journey. Learn about the process of planning, executing, and optimizing member-generated video campaigns to achieve revenue-based outcomes.

Strategy 272

Strategy Video Technology Innovation 272

Elevating Engagement

SEPTEMBER 6, 2023

While there is no shortage of email newsletters with professional tips and insights for association leaders, which are you most likely to click on and read, even if you have to skip over that email marked urgent from your IT team? A selection of articles featured in the Elevating Engagement newsletter: Are You Time Starved?

Newsletter 52

Newsletter Case Study Library Member Engagement 52

Reid All About it

JUNE 16, 2023

Event planning. Is your event planning to-do list still up to snuff? Whether you’re new to the business or have been planning events forever, take a look at the post-pandemic event checklist put together by Impexium. We develop expertise from researching, thinking and writing. Don’t give that up!

Project 195

Project Tools Revenue Metro 195

Reid All About it

APRIL 28, 2023

Mercury Creative Group explains why you should have an individual ideal buyer in mind when crafting marketing content—actually, this is a good idea when writing any content. Host: Professionals for Association Revenue Wed 5/3 at 11 a.m. Audience avatar. 1 CAE credit. More info/register. More info/register.

DC 205

DC Recruiting Recruitment Washington 205

Reid All About it

JUNE 2, 2023

Someone who fills out a form to download content is NOT a lead. They’re interested in the content, that’s it. Instead, nurture them with related content. Host: Grip Speakers: Abi Cannons, Senior Product Marketing Manager, Grip Matt Coyne, Chief Content Creator, Waves Connects Panos Moutafis, CEO & Co-Founder, Zenus Inc.

Technology 195

Technology Chicago Education System 195

Reid All About it

JUNE 19, 2020

Fíonta suggests looking at your cancelled events as opportunities to design new experiences for attendees, sponsors and exhibitors—now you can have virtual events that generate both revenue and engagement. Virtual events are responsible for some of the silver linings described by WBT Systems in their post this week.

Video 221

Video Conference Revenue Industry 221

Reid All About it

JUNE 26, 2020

As some associations canceled in-person conferences and made the switch to virtual, two association teams found themselves owning different elements of the experience—the meetings team handled the content while the education team managed the platform. Building Community for Your Virtual Event. To organize your content?

Montana 370

Montana Conference Content Education 370

Reid All About it

AUGUST 11, 2023

Read what they learned about the growth of international audiences thanks to online events—and challenges with online networking and engagement—as well as on-demand online content libraries and problems caused by the lack of integrations. Procrastination. More info/register. to 12 p.m. . – 1 CAE credit. More info/register.

Chicago 195

Chicago Certificate Marketing Content 195

MemberClicks

SEPTEMBER 27, 2023

Adding an embedded checkout adds convenience and it’s an easy way to improve your attendee’s experience and to retain them, all while boosting your event revenue and attendee conversions. Make sure your images aren’t too large and check that your event registration page loads quickly. Embedded checkout. Optimize loading time.

Tools 52

Tools Tips How To Software 52

Reid All About it

SEPTEMBER 25, 2020

Since attendees will forget most of what they hear and lose touch with new connections, associations should provide a learning experience that goes beyond the confines of an isolated event. Ryan Costello at Event Farm says great content alone doesn’t make for a great virtual conference experience. Virtual conference experience.

Case Study 285

Case Study Content Montana Price 285

Reid All About it

APRIL 21, 2023

They describe the seven steps of starting a successful association mentoring program from pre-evaluation and research to planning, design, recruitment, matching, training, support and evaluation. MemberSuite reminds us why data-informed content marketing is such a powerful tool for associations. Membership marketing. CAE credit.

Education 195

Education Committee Recruiting Recruitment 195

Reid All About it

OCTOBER 29, 2021

The weekly list of free educational events and resources for the association community…. To help associations increase sponsorship revenue, the Partnership Professionals Network and Dynamic Benchmarking are conducting a survey of association sponsors to find out: Why companies sponsor associations. Sponsor survey. – Engage 2021.

Revenue 195

Revenue Survey Leadership Education 195

Reid All About it

MAY 7, 2021

Join your peers to understand this phenomenon and learn some tips to combat these negative beliefs. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Learn what the future of face-to-face events will look like. Backstage Pass: Producing Compelling Content that Drives Engagement.

Technology 370

Technology St. Louis Strategy Products 370

NXUnite

DECEMBER 13, 2023

Double the Donation Matching gifts are a powerful yet underutilized revenue source for nonprofits, and Double the Donation offers robust software to help nonprofits pinpoint match-eligible donors and drive matches to completion. Trusted by more than 1,200 associations, this mission-driven company has made a name for itself.

Software 130

Software Discount Tools Resources 130

Reid All About it

JANUARY 29, 2021

Membership pro tip: offer bite-size engagement to new members. Tip Tucker Kendall, International Society of Arboriculture via Associations Now ). – Learn How AI Based Personalization Has Become a Crucial Driver of Revenue and Growth (I.C.E. Digital Marketing Strategies for Ultimate Content Promotion. Quick hits.

Newsletter 370

Newsletter Education Recruiting Recruitment 370

Reid All About it

MAY 14, 2021

The team at Event Farm has been hosting a series of webinars about the safe return to in-person events. During the last one, they introduced their event safety playbook full of tips and resources. Check it out before you get too deep into your planning process. Host: Event Farm. API basics. Hybrid work.

St. Louis 341

St. Louis Technology Strategy Conference 341

Reid All About it

MAY 15, 2020

Chapters can continue to generate non-dues revenue by partnering with their sponsors in new ways. Billhighway explains how to help chapters leverage their event and content assets to deliver desperately needed revenue to their bottom line and value to sponsors. Virtual event sponsors and exhibitors. Host: PCMA.

Puerto Rico 370

Puerto Rico Montana Revenue Conference 370

Reid All About it

JULY 14, 2017

WBT Systems reveals some of the tactics used by these online entrepreneurs to develop, test and market their six-figure-revenue-generating [wow] online courses. Understand how to use content, data, analytics, and modeling to capitalize on the key information your organization collects and boost productivity in an increasingly complex world.

Chicago 166

Chicago Minnesota DC Process 166

Reid All About it

MAY 26, 2023

Good listens Sean Soth, chair of the Leadership Advisory Board for Professionals for Association Revenue (PAR), talks with Jeff Cobb, co-host of the Leading Learning podcast , about revenue issues, the need for a business development role in associations, and why people join PAR. Which Is First: Technology or Content?

Technology 195

Technology Education Arkansas Leadership 195

MemberClicks

APRIL 27, 2022

When you harness the capabilities of the Conference App , a user-friendly, all-in-one event tool, you combine the best attributes of online and in-person events for an experience your attendees will love — and your bottom line will thank you for. That’s why our first tip is to keep things attendee-focused. Reach for the revenue.

Conference 52

Conference Directory Revenue Event Planning 52

MemberClicks

FEBRUARY 2, 2024

Relationships are at the core of all associations and chambers of commerce, paving the way for essential revenue that maintains their long-term success. Some of the key reasons to invest in this software include: Revenue maximization. Your members might not renew on time (or at all) if they don’t get an auto-renewal notice.

Membership Management 52

Membership Management Software Directory Revenue 52

Forj

APRIL 22, 2021

So, you’ve decided to invest in growing your association’s learning business to provide more value to members and bring in non-dues revenue. A consultant can create a roadmap to reach your goals from your eLearning pricing strategy, to the content you’ll provide, to how you’ll market those offerings. That’s great! Environmental Scan.

LMS 172

LMS Course Price Team 172

Reid All About it

JUNE 23, 2023

The resulting benchmark report shares key trends, benchmarks within six marketing categories (research/analytics, branding/strategy, marketing/SEO, UX design/content, technology and team dynamics)—with breakout benchmarks for associations, and recommendations for increasing your association’s marketing effectiveness. Event apps.

Metro 195

Metro Strategy Technology Marketing 195

Reid All About it

APRIL 19, 2019

Save some of your personal touch for event attendees, especially the newbies. MemberSuite shares 17 tips for making first-time attendees feel so welcome and comfortable that they’ll return for your next event. Rob Miller, CAE, Senior Vice President of Revenue, Gravitate. More info/register. Host: Gravitate Solutions.

DC 170

DC Washington Chicago LMS 170

Higher Logic

FEBRUARY 28, 2019

If you want to encourage event attendance and participation, it’s important to provide your members with valuable resources that stir up excitement and interest, driving them to engage. Building on that reputation can help you retain members and ignite interest in upcoming events. Improve Attendee Satisfaction: Event Mobile Apps.

Tools 208

Tools LMS eBook Resources 208

Reid All About it

JANUARY 21, 2022

Learn more about the application process, including tips for a successful submission and insider knowledge about what the judges seek, during a 1/28 webinar—details below. Gaining Leverage: Where AI Driven Content Management and Marketing Automation Join Forces. Tips, Tricks, and Trends: Nailing Your 2022 Events.

Survey 195

Survey Newsletter Price Technology 195

MemberClicks

DECEMBER 19, 2023

How long does it take to plan a trade show? How to plan a trade show How long does it take to plan a trade show? You’ll want to start event planning at least a year ahead. Here are 5 tips to cut trade show costs: Book your event venue during low season or off-peak dates. Plan your content strategy.

Tools 52

Tools How To Software Cost 52

MemberClicks

JULY 31, 2023

Relationships are at the core of all associations and chambers of commerce, paving the way for essential revenue that maintains their long-term success. Some of the key reasons to invest in this software include: Revenue maximization. Your members might not renew on time (or at all) if they don’t get an auto-renewal notice.

Membership Management 52

Membership Management Software Directory Revenue 52

Higher Logic

APRIL 25, 2019

Mobile event apps can allow you to manage event content in real time with a user-friendly backend portal. Using a mobile event app, all relevant information is in one place and it’s simple to modify, giving attendees easy access to the schedule. Publish an event blog or newsletter. Need examples? You’re in luck.

Massachusetts 226

Massachusetts Newsletter Social Media Conference 226

Reid All About it

MARCH 30, 2018

Some quick hits before we get to the list of free webinars: Tips for optimizing your blog posts for search engines. The most common website mistakes revealed by content audits. ( Tips on Building a Speakers Bureau for Chapters. Learn about event technology trends suited for events large or small and on any budget.

Project 150

Project Resources Software eBook 150