Higher Logic

APRIL 12, 2018

The Problem with Using Public Social Media Platforms. On the front-end sales line here at Higher Logic, we often hear organizations are happy with using social media platforms as their main line of communication with and between their members. It's a chance to grow your revenue. It's YOURS!

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Disciple Media

MAY 21, 2020

Business people are no different, which explains the rise in popularity of enterprise social media networks. Ten years ago, only a handful of (mostly big and wealthy) companies offered their employees membership to a private social network. The impact of enterprise social media networks . Honest and open workplace.

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Protech

OCTOBER 6, 2020

These new concepts were the main topic s of discussion in Protech’s webinar with technology experts from Association Analytics , Guidebook and Higher Logic. . Transforming Association Revenue Models . Does this new model devalue the credibility of the content in any way? Would you be willing to try it? .

Revenue 124

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YourMembership

OCTOBER 16, 2014

I was talking with an association executive recently about their social media and online community efforts and was surprised to learn that they were considering turning off their integrated online community in favor exclusively using the LinkedIn group page for their association. This includes ads for jobs, seminars, and other content.

Social Media 150

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Association Success

APRIL 25, 2017

Recently, I came across a question on ASAE Collaborate about the Search Engine Optimization (SEO) impacts of embedded content from third-party sites. An example for associations might involve directly embedding content from your AMS site into a page in your CMS site. That makes sense, but what about the ability to share content?

Content 76

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Reid All About it

JUNE 18, 2021

Polished, Not Perfect: How to Make Authentic User-Generated Video Content from Your Community Even More Powerful. Turning the content you collect from your community into compelling video stories can feel daunting. But polishing user-generated content into authentic video stories is easier than you think. Tue 6/22 at 2 p.m.

LMS 369

LMS Certificate America Committee 369

Reid All About it

JUNE 25, 2021

Four questions to help vet your content ideas. Amanda Milligan, Content Marketing Institute ). – Revenue Success from Scratch: One Association’s Story. Host: Professionals for Association Revenue. How to Use Tiktok, Instagram and Facebook Insights: Propel Your Content Strategy. Quick hits. 1 CAE credit.

LMS 361

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Higher Logic

APRIL 3, 2018

The secret to doubling your donation revenues through matching gifts is simply marketing them to your constituents. You can use these four marketing strategies to boost both donor awareness and your matching gifts revenue: Raise awareness by explaining matching gifts to your donors.

Marketing 189

Marketing Strategy Revenue Tools 189

MemberClicks

MAY 13, 2024

You can do that in forums, via email links to online feedback forms, or by making yourself readily available on social media. For instance, a member of your writer’s association may land a book deal, in which case you might honor them with a speaking gig at your next event or with an interview on the main page of your website.

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Blue Sky eLearn

JULY 24, 2019

Plus, events are one of the ways that your association can raise non-dues revenue. . Repurposing Conference Content. Focus on your social media marketing strategies. Social media is the most effective and organic way to raise awareness of your events and drive more registration. Password-free registration.

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Reid All About it

JANUARY 10, 2020

Mike Murray, Content Marketing Institute ). How to build a successful content marketing strategy from scratch. Take away key criteria for selecting the right format for the right content. AMS) or networking & social engagement. – Unlocking the Member Voice: An All New Member Benefit and Revenue Generator.

LMS 243

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Disciple Media

FEBRUARY 6, 2024

Whether you are a coach, creator or business, starting a membership site can transform how you engage with your audience and create a recurring revenue stream. The key benefits we repeatedly hear reported are: Stable, recurring revenue: Predictable income streams provide financial stability and facilitate long-term planning.

How To 36

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Association Success

SEPTEMBER 13, 2018

Five years ago, when figuring out how to rejuvenate our gradually declining association revenues and aging membership, I remembered my kids comfort level with digital technology and knew intuitively that any attempt to attract the Millennials would have to include a new approach to our clearly outdated digital presence. Content portal.

millennials 138

millennials Content Technology Social Media 138

Reid All About it

OCTOBER 15, 2021

Ann Smarty, Content Marketing Institute ). How to do a website content audit: a step-by-step guide with examples. Laurel Miltner, Orbit Media Studios ). Fri 10/15 at 12 p.m.* – Developing Highly Profitable New Product Revenue Streams by Leveraging Existing Event Assets. Host: Professionals for Association Revenue.

Revenue 195

Revenue Committee Strategy Technology 195

Achieve

AUGUST 18, 2020

A specific revenue target will be extremely useful for guiding your item procurement strategy. Digital marketing software and strategies, especially email and social media to reach your supporters and promote the event. Additionally, your revenue goals for the event should help determine which items to procure.

Guidelines 98

Guidelines Software Price Revenue 98

Forj

JUNE 7, 2021

A learning experience platform (LXP) is an innovative tool that associations and other learning businesses can use to disseminate educational content to members. What are the main learning experience platform features? In part, this is carried out through social and community interactions. Let’s dive in. What is an LXP?

LMS 91

LMS Course Library Learning Management System 91

Higher Logic

MAY 14, 2019

To get you to that new, better place, there are some strategic elements to think about as you transition your community from one platform (be it social media, a different company, or a listserv) to another. Maybe your community was on social media, and you’re tired of Facebook’s shenanigans. It’s essential. Here’s why.).

Tips 120

Tips Social Media Communications Software 120

Association Adviser

JULY 23, 2018

Place your career center within your site’s main navigation. However, if your senior management wants revenue from your career center, they need to know having that placement is one of the most important ways to get it. Amp up the main splash page. Plus, your members will view job content as industry news, not advertising.

Maine 60

Maine Revenue Newsletter Content 60

Disciple Media

MAY 21, 2020

You’ve used your creative magic and grown a decent following – but it’s mainly confined to the big social media sites – Facebook, Instagram, Twitter, Pinterest. There are plenty of community management apps and community management software that provide some major benefits compared to relying on the social media giants.

Social Media 36

Social Media Revenue Library Tools 36

Reid All About it

FEBRUARY 1, 2019

From Hollywood to Silicon Valley: Bridging Content and Technology (Association Chat). From Hollywood to Silicon Valley to Broadway to associations… what has Hollywood’s first social media talent agent learned about social media marketing since his days of teaching Johnny Depp to tweet and what can association marketers learn from his lessons?

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Certificate Chicago DC Washington 107

Association Adviser

FEBRUARY 20, 2019

A robust website and career center starts with good, plentiful content. Nationals and chapters can trade content depending on their staffs’ areas of expertise or specialization. It’s difficult to find a job seeker, however casually they’re browsing open positions, who doesn’t have some sort of social media presence.

Organization 60

Organization Tips Maine Resources 60

MemberClicks

MARCH 15, 2024

When selecting the right association software for these purposes, there are two main choices: a customer relationship management software product called a CRM, or an association management software system called AMS. Both have benefits for associational usage. The following are some core functions provided by AMS software: Members lapse.

Software 52

Software System Association Management Communications 52

Associations Now

MAY 10, 2019

It is just another way for us to promote NPCA and receive donations,” says Digital Content Manager Ana Victoria Cruz. “We We spread the word mainly on social media and our e-newsletter.”. Then, when members click “buy,” a small portion of the proceeds (0.5 percent) is donated to the association’s charitable arm. “It

Newsletter 50

Newsletter Social Media Maine Revenue 50

Disciple Media

DECEMBER 17, 2019

Facebook communities (business pages) number in the tens of millions as brands tap into vast audiences with a view to increasing engagement and bringing revenue to new heights. In fact, one study even found that only a paltry 17% of marketers could accurately quantify their social media ROI. And no, it’s not likes.

Social Media 44

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AssociationChat

APRIL 10, 2020

During the week of April 13, winning organizations and campaigns from each category will be highlighted in short videos shared on the main ASAE Center Facebook, LinkedIn and Twitter accounts. The 2020 competition received 189 submissions across 15 categories, including a new category for digital content. Digital Content.

Newsletter 52

Newsletter Austin Committee America 52

Disciple Media

MAY 21, 2020

Social media giants such as Facebook, Instagram and Twitter are testament to this. Well, what if you could bring people together to unite and make deep and meaningful connections away from the noise of social media? Zero drop in “reach” – i.e. content not reaching your followers. you may ask.

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Social Media Content Video Maine 36

Reid All About it

MARCH 10, 2017

We rationalize some of these activities, like checking email or social media. In fact, some of it is downright simple and strangely satisfying – like internal content linking. – Kickstarting Native Content: Selling, Staffing and Delivery (Alexandria, VA). Host: Association Media & Publishing. Register.

Raleigh 150

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Associations Now

JUNE 9, 2017

Among them: allowing members to attend who would have otherwise been unable to due to travel costs or other factors, boosting nondues revenue, and broadening an association’s global reach. So we’re doing this as an experimental thing to try to get more engagement on the non-session content.”

San Francisco 74

San Francisco Conference Social Media Recruiting 74

Reid All About it

MARCH 30, 2018

The most common website mistakes revealed by content audits. ( Now, the main event: free professional development events for the association community. Find out how to optimize your email invitations, use videos to drive registration, more effectively leverage social media, and build a long-term audience. Host: ON24.

Project 150

Project Resources Software eBook 150

CMA Solutions

JUNE 16, 2022

SEO, blog content) create the highest quality source leads with a 14.6% These elements include keyword-based web content, blogs and case studies with internal backlinks within pages. This can be through external backlinks, social media and business directory listings. Content plays a major role in on-page SEO.

Strategy 52

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MemberClicks

SEPTEMBER 30, 2022

Depending on your target membership, include the following data points in your database: NAICS Code Internal Structure Annual Revenue Size Market Segment Location Key Contacts Phone Numbers Website Address Email Addresses Start Date. Store their preferences in your database and create segments to send each member only the desired content.

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Committee Tampa Social Media Software 52

Reid All About it

JANUARY 6, 2023

Non-dues revenue. After attending the RevUp Summit hosted by the Professionals for Association Revenue, WBT Systems says one lesson from the painful past few years is the need to diversify revenue. Start by exploring a content-driven approach to sponsorships and an enhanced professional development portfolio. Quick hits.

Revenue 42

Revenue North Carolina Education System 42

Disciple Media

AUGUST 3, 2021

Fortunately, now we have instant messengers, social media, and a wealth of other options at our fingertips. Firstly, they support a far wider range of content formats, such as pictures and videos. Today, people usually rely on social media or instant messaging. Engage your community in a mobile-first world.

Social Media 36

Social Media Software Video Content 36

MemberClicks

SEPTEMBER 29, 2022

and relying on a single revenue stream is too risky. This is where non-dues revenue comes into play. By generating non-dues revenue, you can: Grow your association’s revenue Avoid implementing higher membership dues Diversify your revenue streams. What is Non-Dues Revenue? But remember: no size fits all.

Revenue 98

Revenue Tips Certificate Social Media 98

Association Adviser

NOVEMBER 27, 2017

The survey’s 1,170 participants said they use a variety of digital marketing tools, such as association-sponsored social networking sites, search engine marketing, and lead generation content (white papers, downloadable eBooks, etc.) to bring in new members.

CA 61

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Disciple Media

DECEMBER 14, 2020

There’s no denying it, social media has become an integral part of our daily routines. . billion social media users which is just short of half the global population using social media in some form. Quora and Reddit are examples of this type of social network. Content management.

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How To Social Media Content Strategy 36

Association Adviser

NOVEMBER 21, 2016

Oil well drilling is the main economic driver in Alberta, so members of the Alberta Chamber of Resources (ACR) were already significantly impacted by the worldwide drop in oil prices. Use online media to communicate more. Has your association been thinking about starting a new eNewsletter, video platform or social media page?

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Case Study Directory Cost Revenue 60