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JUNE 2, 2023

Someone who fills out a form to download content is NOT a lead. They’re interested in the content, that’s it. Instead, nurture them with related content. Host: Grip Speakers: Abi Cannons, Senior Product Marketing Manager, Grip Matt Coyne, Chief Content Creator, Waves Connects Panos Moutafis, CEO & Co-Founder, Zenus Inc.

Technology 195

Technology Chicago Education System 195

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MAY 10, 2019

He writes about a functional requirement that associations often overlook during association management system (AMS) selection: user experience. Some associations are experimenting with a membership model that includes free online education. Mike Murray, Content Marketing Institute ). Jimmy Daly, Animalz ). Thu 5/16 at 12 p.m.

DC 170

DC FAQ Member Experience Project 170

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DECEMBER 1, 2023

Impexium recommends proving you’re an organization they can trust, delivering benefits they value, and having processes and systems that facilitate member referrals, new member onboarding, testimonials, social presence, and member feedback. Content calendars. Off-topic Noticing a pervasive disregard for the Constitution

Arlington 266

Arlington Technology Strategy Los Angeles 266

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MAY 3, 2019

Learn about email marketing and automation, harnessing data to drive current and potential members’ participation in your community, and analyzing and acting on user behavior to deliver relevant, timely, personal content. Tips to Extend Your Event’s Reach and Revenue. Leverage Data to Drive Member Engagement.

Tucson 262

Tucson Phoenix Products Tools 262

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MAY 5, 2023

Coursera, EdX and LinkedIn Learning are going all in on the corporate market and increasing revenue as a result. Using Member Insights to Power Your Engagement Knowledge is power especially when it comes to understanding, serving and keeping your members for years to come. AMS requirements. 1 CAE credit. . – 1 CAE credit.

Chicago 205

Chicago Education Certificate Revenue 205

Reid All About it

JUNE 16, 2023

PCMA is partnering with Gevme on the AI-based Project Spark for the events industry , which is free now, but I can see revenue potential. What is the current state and the future outlook for content ownership and intellectual property for AI-generated content? We develop expertise from researching, thinking and writing.

Project 195

Project Tools Revenue Metro 195

Reid All About it

MAY 7, 2021

Topics will include technology, trade shows and the ways in which revenues will be recalculated. Backstage Pass: Producing Compelling Content that Drives Engagement. How do you create a cohesive content strategy and production plan that guarantees maximum engagement? Tue 5/11 at 11 a.m. Reinventing Live. More info/register.

Technology 370

Technology St. Louis Strategy Products 370

Reid All About it

JANUARY 15, 2021

They explain why it’s not a good idea to pine for the past and suggest a different mindset to cultivate, one that will help you take advantage of “a perhaps once-in-a-lifetime opportunity to experiment with new ideas—ideas that could turn into programs that position you, your association and your members for future success.”.

Innovation 359

Innovation Las Vegas Communications Education 359

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OCTOBER 5, 2018

In their Ultimate Guide to SEO , HubSpot describes in plain English how to increase your site’s visibility and rankings with search engine optimization, content marketing, and link building. Chapter Roundtable in Washington DC. and how to get the right statistics to prevent national and chapter level members from leaving. .);

DC 170

DC Washington Tools Certificate 170

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OCTOBER 20, 2017

I’m excited about the ways machine learning can improve the customer (member) experience and, along the way, help organizations achieve their goals and increase revenue. Tue 10/24 at 8:30 a.m.* – Keeping Members Engaged (Association Coffee Talk – Alexandria VA). Chapter Roundtable in Washington DC. 1 CAE credit.

DC 150

DC Washington Social Media Tools 150

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DECEMBER 7, 2018

Members need certifications and certificate programs to advance in their careers, and associations need the non-dues revenue those programs provide, says MemberSuite. New member engagement programs work , and they don’t have to be big or expensive,” says Lisa Vivinetto in an Association Success article. Washington DC Idea Swap).

Washington 186

Washington DC Library Tips 186

Association Adviser

JANUARY 18, 2019

Have you recently stopped to think about how your association’s tech solutions can complement one another to maximize your existing resources and provide a better member experience? You’re likely promoting your content on your website and on social media to generate interest and increase your reach.

Newsletter 61

Newsletter Directory Learning Management System Social Media 61

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JANUARY 21, 2022

The member experience. Too much has changed in our world to keep assuming the member experience you provided pre-pandemic is the experience your members and prospective members want, need, and expect now. MemberSuite suggests how to reevaluate the member experience and apply what you learn.

Survey 195

Survey Newsletter Price Technology 195

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JANUARY 14, 2022

Non-Dues Revenue: How Associations Can Diversify Their Revenue. Learn what constitutes non-dues revenue, why non-dues revenue is so important to associations, how to analyze if you are doing well or not and if non-dues affects your member model/pricing strategy, some key non-dues revenue areas, and the importance of partnerships. .

Team 195

Team Technology Certificate Revenue 195

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MARCH 3, 2023

How can associations provide corporate partners with valuable access to their member communities ? That’s the question the Professionals for Association Revenue asked several association executives and consultants. Jamie Notter, Propel ) Five ways thought leadership content drives higher search rankings. Sponsorships.

Revenue 39

Revenue Tools Education Member Experience 39

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JANUARY 20, 2017

Fuel Exceptional New Member Experiences: 3 New Strategies for Onboarding, Engagement and Retention. After conducting in-depth interviews with more than 300 members, Amanda Kaiser learned that the membership process is not a year-long cycle. How the Right CMS Makes Content Future-Friendly. Tue 1/24 at 2 p.m. Host: iCohere.

LMS 150

LMS Arlington Content Review 150

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NOVEMBER 15, 2019

Here’s one for my marketer friends from Jodi Harris at Content Marketing Institute about how to educate management or leadership about the value of content marketing. Explore what makes for a successful mission-oriented website, from content to user flow to thank-you pages. Turn Your Conference into a Content Machine.

Washington 34

Washington DC Revenue Content 34

GrowthZone

NOVEMBER 8, 2022

We hope you will learn from these user stories and how you can grow member value, increase productivity, and boost revenue while using GrowthZone’s software solutions. The first blog post in the series featured competition entries sharing how using the GrowthZone solution increases member engagement.

Process 78

Process Directory Software Revenue 78

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NOVEMBER 8, 2019

Research-backed tips for getting your content noticed on LinkedIn. Learn how to use every social channel in your fundraising campaign and build a funnel for your social fundraising content. Presenter: Mike Madden, head of commercial demand generation for Adobe Experience Cloud. Location: online and Washington DC.

Social Media 39

Social Media Revenue Washington DC 39

Reid All About it

JANUARY 20, 2017

Fuel Exceptional New Member Experiences: 3 New Strategies for Onboarding, Engagement and Retention. After conducting in-depth interviews with more than 300 members, Amanda Kaiser learned that the membership process is not a year-long cycle. How the Right CMS Makes Content Future-Friendly. Tue 1/24 at 2 p.m. Host: iCohere.

LMS 150

LMS Software Arlington Cost 150

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SEPTEMBER 13, 2019

What percentage of your education revenue comes from selling professional development to nonmembers? Digital Strategies to Engage Members (Coffee Talks with Results Direct – Alexandria VA). An Interview with ASIS International, Content Strategy in Action. Join the Content Forum first. Host: Content Forum.

DC 34

DC Washington Revenue Review 34

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JUNE 17, 2022

The future looked bleak for the American Philatelic Society (APS), but in this instructive case study by Carolyn Shomali at the Professionals for Association Revenue, you can find out how APS erased debt, found new revenue streams, and rejuvenated membership. UST Ed Symposium (Washington DC and online). Location: Washington DC.

DC 39

DC Revenue Washington Leadership 39

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JULY 5, 2019

– Chapter Workshop: Leverage Chapters to Engage & Grow Membership (Washington DC). Learn how to leverage chapters as a channel to reach new audiences, tap into (and boost) chapters’ unique ability to provide community and optimize the member experience, and leverage chapter experiences to drive community influencers.

North Carolina 34

North Carolina Chicago Washington Handbook 34

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JULY 19, 2019

The direct connection between engagement and retention means that a customized member experience, with digital, personal touchpoints is no longer a nice-to-have: it’s a must. Volunteers & Industry Partners Behaving Badly: Strategies for Managing Relationships (Washington DC Idea Swap). Location: Washington DC.

Arlington 34

Arlington DC Washington LMS 34

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SEPTEMBER 6, 2019

Balancing Educational Content & Fulfilling Sponsor Expectations. Many associations struggle to identify additional sources of revenue and content for their members. Hear a case study featuring an association that has created a successful sponsorship program with its digital educational content. CAE credit.

Chicago 37

Chicago LMS New York Content 37

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APRIL 17, 2020

Ann Gynn, Content Marketing Institute ). Irving Washington, FASAE, CAE, executive director/CEO, Online News Association. Sip and Share: Fears & Forecasts for Content Marketing. Then we’ll open up questions to attendees to learn about what’s keeping you up at night and where you think content is headed in 2020.

North Carolina 44

North Carolina Montana Revenue Content 44

Associations Now

MARCH 1, 2017

That transition involves a new strategic plan, chapter growth, tiered membership, and partnerships to grow nondues revenue. At the same time, the association wants to develop new member categories and build a chapter structure that expands its reach beyond Washington, DC. The biggest thing keeping Bill Valdez up at night: money.

Revenue 40

Revenue Recruiting Recruitment Leadership 40

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NOVEMBER 18, 2022

Before a prospect agrees to talk with you, they will do their own research—that’s why content marketing works so well. . Key to this transformation includes embracing an ecosystem approach to software: use purpose-built tools, connected together, focusing on the member experience. Locations: online and Washington DC.

DC 43

DC Education Technology Washington 43

Reid All About it

OCTOBER 27, 2023

She also shares the story of another association that partnered with an outside expert to fill in a service (and revenue) gap. James Young at Product Community says you need “ a world-class value proposition ” for your association and for each product or experience. Value proposition. What is your association’s secret sauce?

LMS 256

LMS North Carolina Recruiting Recruitment 256

Reid All About it

MAY 13, 2022

Event Mobi explains how technology can help you build a year-round community and content hub for attendees. They explain how these factors affect the member experience, how the AMS market is changing and what to look for in an AMS. This is your fast-track to the future of event experience. Quick hits. Kevin Kelly ).

Arlington 43

Arlington Technology Project Revenue 43

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NOVEMBER 1, 2019

. – Cultivate Your Community for Content. Hear about the role of online communities in generating content and content ideas for associations. Learn to leverage your community to track what your members are truly interested in, and to develop publications and products to serve their needs. First, join Content Forum.

Washington 34

Washington Social Media Content Texas 34

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NOVEMBER 9, 2018

Chapter Roundtable in Washington DC. and how to get the right statistics to prevent national and chapter level members from leaving. and how to get the right statistics to prevent national and chapter level members from leaving. Location: Washington DC. Locations: Washington DC and online. Host: Wild Apricot.

Chicago 174

Chicago DC Washington Software 174

Reid All About it

APRIL 8, 2022

They outline an effective strategy for onboarding new members , along with communication and content suggestions and an onboarding workflow. 5 Tips To Deliver A Better Member Experience: How To Present Your Member Benefits For Max Engagement. Location: online and Washington DC. Death to meetings.

Technology 39

Technology Certificate Tips Guidelines 39

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NOVEMBER 11, 2022

Content marketing strategy. Hey, SaaS marketing friends (and content partners aka clients), check out this guide to creating or refining a content marketing strategy by Jimmy Daly (Superpath) and Ryan Law at Animalz. JoAnn Yanez, ND, MPH, CAE, Board Member, Academy of Integrative Health & Medicine. Employee screening.

LMS 39

LMS Education Technology Strategy 39

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APRIL 9, 2021

oh yeah, that makes sense” trends about desktop vs. mobile traffic and the popularity of long-form content (yay!). Content barriers. I don’t work with companies who take the committee approach to content—it’s a huge red flag for frustrations down the road. Improve Your Member Experience with Smart Data Management.

San Diego 370

San Diego Revenue Strategy Content 370

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JULY 22, 2022

Find out how to move beyond reporting and embrace the age of analytics, extend the value of the data already living in your AMS, and use analytics for strategic purposes like growing revenue, increasing member retention and improving engagement. Colleen Carroll (moderator),Content Publishing Coordinator, Nexus Marketing.

Price 43

Price Technology Strategy Software 43

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NOVEMBER 3, 2023

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. They discuss the growth of international online audiences, challenges with online networking and engagement, online content libraries, and more.

Tools 272

Tools Strategy Revenue Technology 272