Sat.Feb 09, 2013 - Fri.Feb 15, 2013

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How Technology is Transforming Strategy

Principled Innovation

This post originally appeared last Wednesday on the ResultsDirect AssociationCentric Blog. Remarkable…simply remarkable. I find it remarkable that it is February 2013, and I am still reading magazine articles advising associations to create strategic plans every five or six years, and encouraging leaders to review those plans just once a year. Do association leaders still believe we live in that world?

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Comparing Notes On Small Non-profits

Wild Apricot

How do the findings from our Small Membership Insight Survey and the 2013 Nonprofit Communications Trends Report compare?

Survey 227
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Reads of the Week: February 15, 2013

Reid All About it

Everyone (well, most everyone) knows the benefits of content marketing. But you can’t just say to your staff, “Yeah, good idea, start doing social media.” Valeria Maltoni says, “There are three crucial challenges to overcome if you want to implement a successful content strategy ” – resource allocation, workflow planning and governance. Over at Copyblogger, Barry Feldman shares nine ways you might be losing your audience’s trust without even realizing you’re doing it.

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What I’m Reading

Spark Consulting

Content marketing: how often? As usual, ask your audience. Top 10 innovations of all time. Agree? Disagree? Subtext, have we become too dependent on technology? The 2013 Blackbaud Charitable Giving Report is out and John Haydon breaks down the key insights. Associations Now recaps a Pew study that indicates that Facebook may be beginning its inevitable decline.

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How To Cultivate Community Affinity Throughout The Generosity Journey

Speaker: Tim Sarrantonio, Director of Corporate Brand

This session will dive into how to create rich generosity experiences that foster long-lasting relationships. You’ll walk away with actionable insights to redefine how you engage with your supporters—emphasizing trust, engagement, and community over transactional giving models. 🤝 Industry expert Tim Sarrantonio will explore data-backed strategies to engage supporters as active participants in a community that values their contributions and shared ideals.

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What I'm Reading

Thanks For Playing

Content marketing: how often? As usual, ask your audience. Top 10 innovations of all time. Agree? Disagree? Subtext, have we become too dependent on technology? The 2013 Blackbaud Charitable Giving Report is out and John Haydon breaks down the key insights. Associations Now recaps a Pew study that indicates that Facebook may be beginning its inevitable decline.

More Trending

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Recorded Webinar: What Does Member Engagement Mean to You?

Eric Lanke

This is a recording of the webinar I gave on November 2, 2012, to kick off The New World of Member Engagement webinar series sponsored by Young Association Professionals , Aggregage , Association Universe and Infinite Conferencing. In it, I talk about the work I had been doing with the WSAE Innovation Circle on Member Engagement , especially some of the challenges and solutions we had identified and discovered through our process.

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#10in20

Spark Consulting

Have you checked out the Association 101 webinars yet? We’ve now held two: one on volunteer management (with Peggy Hoffman of Mariner Management ) and one on branding (with Erin Fuller of the Alliance for Women in Media. Next up? 10 things you need to know about Government Relations in association management with Stefanie Reeves (American Psychological Association) on Friday, March 8.

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#10in20

Thanks For Playing

Have you checked out the Association 101 webinars yet? We've now held two: one on volunteer management (with Peggy Hoffman of Mariner Management ) and one on branding (with Erin Fuller of the Alliance for Women in Media. Just as a refresher, the monthly FREE webinars provide 10 tips in 20 minutes on a variety of topics in association management. They always take place on the second Friday of the month at 1:30 pm ET, and are brought to you be Dave Will ( Peach New Media ), Scott Oser ( Scott Oser

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5 Tips For Getting Your Event Message Out

Wild Apricot

Here are 5 tips for finding new ways to get your event’s message out this year.

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How to Increase Membership Renewal

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

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Third Annual CharityVillage® Salary Survey

Portage Group

Ever wonder how your compensation package, or the compensation program within your nonprofit stacks up? Calling all Canadian charities! CharityVillage®'s third annual Canadian Nonprofit Sector Salary Survey is live and awaiting your input! This is the only comprehensive study that focuses specifically on compensation and benefits in nonprofit organizations from across Canada.

Survey 109
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Always the Last to Know: Social Collaboration

Spark Consulting

These days, if you’re looking for technology to support collaborative work, you have a lot of options. Actually, probably too many. Dropbox. Trello. Yammer. Sharepoint. Central Desktop. Google Apps. Which one should you use? Small Business Computing to the rescue! They’ve identified the top tools for people-centric collaboration, task-centric collaboration, and file-centric collaboration.

Tools 150
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Always the Last to Know: Social Collaboration

Thanks For Playing

These days, if you're looking for technology to support collaborative work, you have a lot of options. Actually, probably too many. Dropbox. Trello. Yammer. Sharepoint. Central Desktop. Google Apps. Which one should you use? Small Business Computing to the rescue! They've identified the top tools for people-centric collaboration, task-centric collaboration, and file-centric collaboration.

Tools 150
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Who Is Your Conference Really Attracting?

Velvet Chainsaw

Attracting first-class, first-rate, quality attendees is one of the most complex and important keys to your conference’s business model. Too many conferences attempt to be all things to all people and end up with a watered-down offering. You need a process to help you identify your various attendee segments and who your target market is. Once you peel back the layers to see who is really attending your event, you may not like what you see.

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How to Create a Winning Event Marketing Strategy

Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

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Third Annual CharityVillage® Salary Survey

Portage Group

'Ever wonder how your compensation package, or the compensation program within your nonprofit stacks up? Calling all Canadian charities! CharityVillage®''s third annual Canadian Nonprofit Sector Salary Survey is live and awaiting your input! This is the only comprehensive study that focuses specifically on compensation and benefits in nonprofit organizations from across Canada.

Survey 100
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Take a fresh look at old content for your association website design project

Vanguard Tech

One of my favorite advertising slogans ever is a cheesy campaign NBC ran in the 90 to get people to watch reruns over the summer with the tagline “If you haven’t seen it, it’s new to you!” (Ok, this WAS before everyone had a DVR and was streaming TV series on Netflix). So what does this have to do with associations and website content? Let’s start with a few questions: If you assume a member churn rate of 10%-20%, over a period of 5 years how many new members do you have that never read your old

Project 81
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Good for Owners, Bad for Humans

Jamie Notter

So I got more than a couple of tweets and emails from friends the other day who noticed a post on Seth Godin’s blog, called “ Humanize It.” Their first suggestion, of course, was that we send him a book. (For the record, we already had sent him one, though I have no idea if he read it or not. I should actually follow up with him on that…).

System 76
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Four Essential Elements To An Incomparable Face To Face Conference And Tradeshow Experience

Velvet Chainsaw

What type of experiences do you crave? Have you ever had any of those types of experiences at a conference or tradeshow? Conferences and tradeshows have a long way to go to merge the experiences we crave and want with those that actually occur at the event. Four Critical Elements To Success. The recent report, Scenarios For The Future: Convention Exhibits & Tradeshows of 2016 by The ASAE Foundation, Center for Exhibition Industry Research Foundation, Freeman, Gaylord Entertainment and PCMA E

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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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From the Corner Office: Eric Wulf, International Car Wash Association

Association Adviser

This month, the Corner Office spotlight shines on Eric Wulf, CEO of the International Car Wash Association , which serves 2,000 member companies that represent more than 15,000 car washes around the world. We don’t think of ourselves as association management people. We think of ourselves as car washers. We’re very connected with our customers.

America 65
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5 For Friday: Resources & Reading for Association Web Design and Website Management

Vanguard Tech

Welcome to this week’s issue of our 5 For Friday series. Here are five articles or resources that caught our eye this week for people buildling and managing association websites. Five Forces Reshaping Associations. Jeff Hurt calls out the elephant in the room with this insightful post. The fact is that association management and the business of associations is changing at a faster and faster pace.

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Why wait for an Association's Monthly Newsletter?

SCD Group

When sharing information for your association’s members, why wait for a “Monthly Newsletter?”. I love ASAE’s digital Associations Now , the daily electronic newsletter providing valuable information for association professions. It is totally focused on topics and issues related to association management. It doesn’t try to “sneak in” ASAE “news.” It provides its readers (like me) a look at what is happening around the world that impacts associations.

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Are You Using Your Headlights Effectively To Guide Your Future Meetings?

Velvet Chainsaw

When you drive on a road at night, you depend upon your headlights to help you see. Without those headlights, you would depend upon the light of the moon or street lights to guide you. Frequently, neither of those is available and without headlights you would crash. With low beams, you can see a little ahead of you and move forward without having an accident.

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2024 Association Survey Results Report

2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more

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This year. Yeah, maybe this year.

Robert M Barnes

Just now thinking about all the things I already have on my agenda to achieve this year.

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Best of the Web: February 2013

Association Adviser

@bluehornetemail : With every email, you’re earning the right to make the customer feel good about opting in to your emails. #eec13. @B2Community : Mobile SEO in 2013: 5 Things You Need to Know goo.gl/fb/bpwFz. @AssociationsNow : Why Facebook users are disengaging, and why you should watch the slow fade: bit.ly/14T5cIp #assnchat. 9 Marketing Strategies You Must Stop Using—Now.

Georgia 60
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6 awesome reads for Association Executives

SCD Group

Union Membership Drops: What Associations Can Learn. By Ernie Smith via Associations Now. While many unions had outside factors play into the steepest membership drops seen in decades, there may be some important things to learn from the situation. What can associations learn? Some key facts: The economy’s drag. Key demographic weaknesses. Are members engaged.

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Behind One Of The Most Used Widgets Online: The Facebook Like Button [Infographic]

Velvet Chainsaw

Behind the Facebook Like Button infographic. Related Stories Time Americans Spend On Social Media: 2012 Stats [Infographic] Social Media Statistics For Fortune 500 Companies [Infographic] Compare Your CEO With These CEOs And Their Social Media Use [Infographic].

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The Retention Ripple Effect: Nonprofit Staff and Donor Dynamics

Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker

Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.