Association Adviser

OCTOBER 9, 2018

Joanne Smikle, PhD. What is your association doing to ensure that it has a talent pipeline for key positions, especially leadership positions? This article provides practical strategies for addressing succession and leadership development in a thoughtful, structured manner. The underlying assumption is that you want the association to be ready to tackle the challenges of the future and recognize the vital role that well-developed leadership talent plays in enabling that to happen.

Leadership 201

Leadership Strategy New York Review 201

YourMembership

OCTOBER 11, 2018

When you think of membership renewal strategies, you might think about the few months leading up to a member’s renewal date. But your members’ entire experience with your organization — not just the last 90 days — informs their decision to renew. From the moment they click the “join” button, your members are deciding if. The post 4 membership renewal strategies to start now appeared first on YourMembership.

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Strategy Organization Member Engagement Marketing 413

Wild Apricot

OCTOBER 11, 2018

If you're planning on starting a nonprofit Instagram and aren't sure where to begin, Lilach Bullock, social media expert, has you covered.

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How To Social Media Strategy 394

Spark Consulting

OCTOBER 8, 2018

Is there a “tipping point” when too many benefits start to get lost in the shuffle? . People associate because they’re trying to accomplish something or solve a problem that they’ve been unable to do alone. So yes, your members come to you looking for something in particular – help solving a particular problem that has so far proved intractable or achieving a particular goal that has so far proved unattainable.

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Tips Cost Survey Resources 186

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Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

Member Engagement

Reid All About it

OCTOBER 12, 2018

The weekly list of free educational events and resources for the association community… Liberal artsy types, you too can be a data analytics professional. In fact, any organization that wants to effectively use its data needs this person on their team: the analytics translator. Harvard Business Review says, “Translators play a critical role in bridging the technical expertise of data engineers and data scientists with the operational expertise of marketing” and other front-line managers.

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DC Las Vegas Washington Review 170

Wild Apricot

OCTOBER 10, 2018

We've added four new features to our Online Store module - read on to find out how they can benefit your organization, how to use them, and where to find out more.

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Organization How To 247

WBT Systems

OCTOBER 9, 2018

Selling Online Education: Motivate Members with a Better Version of Themselves. Read more about Selling Online Education: Motivate Members with a Better Version of Themselves.

Education 150

Education 150

Smooth The Path

OCTOBER 11, 2018

What is the real value of associations for members? I have heard members say, “I felt very uncertain, even scared, about taking the next step in my career but, the association helped me be confident.” Or, “I was assigned a big project no one in our company had attempted but, I found help through the association.” I felt very unsure, and now I am more confident.

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Project Conference Report Member Experience 149

YourMembership

OCTOBER 9, 2018

You’ve done your research. You’ve read white-papers, investigated pricing and discussed with peers, you know that membership management software will help grow your organization. This will be one of the most important decisions your organization makes as it will impact members, staff, and the bottom line. An investment of a new (or first) membership management system will need to gain board approval.

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Membership Management Software Tips Price 170

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Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

Strategy

Jamie Notter

OCTOBER 10, 2018

When we were creating the Workplace Genome culture assessment, I had an assumption that organizations with really small staff would tend not use it. I used to joke: Hey, if you’re only 19 employees, then instead of the culture survey, why don’t you just sit around the table and hash things out!? But lo and behold, we’ve had a regular flow of clients with 15-25 people on staff since the beginning.

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Survey Process Organization 164

Principled Innovation

OCTOBER 6, 2018

A significant part of taking ownership of your schedule is being able to say no. You will find yourself saying uncomfortably often at first. I recall I wanted to be there for everyone. I thought it was my job to respond to, act on and make decisions on every input headed my way. It is impossible to do this and still be awesome at your job. And make no mistake - these tips for making your schedule work for you are designed to help you be awesome.

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Tips Process 123

HighRoad Solution

OCTOBER 9, 2018

There are specific actions that associations need people to take to meet their core goals – typically membership and revenue. For associations to “stay in business,” they need people to become members, remain members, sign up for programs, buy products, and register for events. Association marketing is all about getting members, prospective members, sponsors, and event registrants to take those actions.

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Marketing Revenue Products 134

GrowthZone

OCTOBER 11, 2018

Coming up with ideas for social media posts can be stressful and time-consuming. The social media success formula indicates that only 10% of posts should be about your organization. So, what about the rest of your posts? A simple technique for keeping on pace with your content calendar is to post about holidays and events. Here’s how to write an association. blog article people will actually read ».

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Social Media Tools Content Organization 112

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Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Associations Now

OCTOBER 9, 2018

When a new member joins your organization, don’t miss the opportunity to strike the tone with the right message from the get-go. Four tactics can help your welcome emails generate high open and click-through rates. When was the last time you updated your welcome email to new members? If it’s been a while, you might want to revisit your template soon.

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Software Communications Course Marketing 108

Association Success

OCTOBER 9, 2018

How foresight, diversity and dissent helps one association board to thrive. To open this article, I want to share with you my board of directors’ governing intent and the lens through which it works: “As the organization’s primary stewards the CLARB board of directors exercises its duty of foresight and learns with the future about the powerful forces reshaping the regulatory environment for landscape architecture.”.

Leadership 79

Leadership Recruiting Recruitment Proposal 79

Mizz Information

OCTOBER 10, 2018

First of all, hi. Hope your summer was good. I’ll be honest–mine was hard. I’ve been ruminating over how much to share here for a few months…which is basically why I’ve stopped blogging, I guess. I’ve written about mental health stigma before , and about how much better teens and young adults are at talking openly about mental health compared to older people like me (I’m 50).

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Social Media millennials System How To 85

Velvet Chainsaw

OCTOBER 12, 2018

At a recent conference consultation with a client, a millennial made me think that I wasn’t keeping up with the times. We were discussing their marketing and communication strategies for their event. I voiced my strong opinion that conference organizers should embrace inbound marketing (pull) over traditional outbound marketing (push). I explained that a blog platform is worth considering as the home base or hub for the inbound strategy.

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Conference millennials Social Media Newsletter 85

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2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more

Survey

Associations Now

OCTOBER 8, 2018

Even savvy tech users can get nailed by someone actively trying to trick them via a phishing email. What can you do to keep your association’s employees—and your organization’s data—safe? Whether a fluke or by skill, I pulled off a pretty impressive trick last week. As of this writing, I am one of two people, out of hundreds, to have beaten an incredibly challenging game with flying colors.

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Directory Committee Software Report 107

Membersuite

OCTOBER 11, 2018

Data-informed decisions and organizational culture change may seem like lofty goals, but they’re realistic ones. You can achieve them by taking steps to get your data house in order with data governance. Learn more.

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Association Success

OCTOBER 11, 2018

Mindful practices you can use to improve your approach to work - and to yourself. Productivity is using your pro-activity to focus and attain your goals. Start out with a clear set of intentions and then align your thoughts, beliefs and actions to become productive. How do we integrate personal and professional productivity? Begin with personal self-care.

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Products Tips Leadership Resources 62

GrowthZone

OCTOBER 9, 2018

It’s a fact that a member’s decision to renew is profoundly influenced by their experience when they first join – is your association fueling exceptional new-member experiences? Join us on Thursday, October 11th, when membership expert and guest presenter, Amanda Kaiser, will explain how associations can focus on new members in order to successfully engage all members.

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Member Experience Education Content Process 60

Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker

Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.

Analysis

Associations Now

OCTOBER 10, 2018

Some practical relationship advice for associations looking to build long-lasting relationships with their corporate sponsors. One-sided relationships usually don’t work out. For instance, in the 1997 film My Best Friend’s Wedding, Julia Roberts’ character goes to great lengths to sabotage the wedding preparations of her love interest—at one point, even chasing him on foot.

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Tips Revenue DC America 106

Membersuite

OCTOBER 10, 2018

Are you attending the 2018 ASAE Technology & Expo in National Harbor, MD? Here are 6 reasons to meet with MemberSuite at booth #339. See you in December.

Technology 61

Technology 61

Association Success

OCTOBER 10, 2018

What do associations leave in their tracks, and how can we fulfill our potential to create a legacy? Nowadays in the association world, I hear a lot about building a “legacy,” especially in the context of what associations “leave behind” after organizing events in a venue destination. In his article in Legatus magazine, Paul J. Voss writes that the word legacy has been used exclusively as a noun for nearly 500 years but has expanded its original meaning and now signifies a “gift” or “bequest” tr

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San Jose Library Guidelines Project 62

Beth Kanter

OCTOBER 10, 2018

Click Image to See Original Image in Larger Size. This infographic is titled “ Modern Wellbeing ” was created by Jeremiah Owyang and his business partner Jessica Groopman from Kaleido Insights. The infographic synthesizes an extensive research project to look at the intersection of health, wellbeing, and technology. I first met Jeremiah in 2005 through the blogosphere and the early days of social media.

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Social Media Technology Project Cost 60

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

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