Reid All About it

JANUARY 26, 2024

I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Last year, 814 associations participated in MGI’s survey, which benchmarks the practices used by associations to recruit, engage and renew members. Email marketing news.

Survey 256

Survey Project Strategy Education 256

Nimble AMS

JUNE 27, 2022

When it comes to delivering superior member experience (MX), association professionals know how important it is to invest in technology that drives member loyalty. What values do members prioritize at their associations? Here are the top five member priorities to get you started: . Code of ethics. Download now.

Leadership 118

Leadership FAQ Member Engagement Social Media 118

Reid All About it

JUNE 30, 2023

Professional development is a highly valued employee benefit, according to dozens of research reports, especially by early-career professionals. Bruce Rosenthal, Consultant at Bruce Rosenthal Associates Patrick Sampson, CEO at Cogeo Colleen Carroll (moderator), Content Publishing Coordinator at Nexus Marketing Agency Thu 7/6 at 12 p.m. –

Chicago 205

Chicago Newsletter Revenue Education 205

Higher Logic

FEBRUARY 4, 2020

Here’s what else we know : You can reach and retain younger members by exceeding their expectations with a customized member experience that meets them where they are in their careers, and positions you to grow together. Make it simple for your members to connect (on their terms) while providing a cohesive member experience.

Communications 287

Communications Tips Content Tools 287

Nimble AMS

DECEMBER 11, 2022

Because of this, Yello reports 46% of Gen Z members have applied for an internship or a job via a mobile device. Is your association working to customize the member experience? According to research conducted by Adobe , 64% of Generation Z consumers believe brands should offer a personalized experience.

Recruiting 136

Recruiting Recruitment Social Media Member Experience 136

MemberClicks

OCTOBER 20, 2023

Your basic AMS includes: Member database Email Marketing Event management Financial Management Data Analytics and Reporting 2. Number of users Depending on the number of people who need to run reports or get administrative access, your cost will fluctuate accordingly.

Software 52

Software Association Management How To Email Marketing 52

Reid All About it

JULY 7, 2023

Because “people will continue to crave true and honest connection with actual living and breathing people,” you should resolve to keep the human aspects of your marketing intact. More info/register (PAR members only). Functional Expense Reporting Functional expense reporting is one of the more complicated areas of nonprofit U.S.

Tools 195

Tools Education Newsletter Chicago 195

EventMobi: Association Events

SEPTEMBER 28, 2023

Membership directories help your organization in multiple ways: Providing networking opportunities Most of the time, members join a community or association for the networking opportunities. In fact, the 2023 Membership Marketing Benchmarking Report states that 64% of associations believe members join to network with others in the field.

Directory 147

Directory Organization How To Kansas City 147

Reid All About it

MAY 7, 2021

WBT Systems read through four recent research reports to discover what association execs and members are saying about the pandemic’s impact on associations, the future outlook, and their take of innovation—I especially liked those findings from Mary Byers. Marketing must-haves. Research on associations. Quick hits.

Technology 370

Technology St. Louis Strategy Products 370

MemberClicks

JANUARY 18, 2024

If you’re looking to enhance your member experience and have an existing WordPress page for your organization, a membership website plugin is an easy way to monetize your member content with paid member subscriptions and build your member community. 4) How user-friendly and easy is it to use?

Price 52

Price Membership Management Software LMS 52

Reid All About it

MAY 3, 2019

Association professionals who are responsible for reporting analytics to leadership, boards of directors, and other stakeholders come together in a free-flowing environment to share their lunchtime and discuss data analytics topics. Leverage Data to Drive Member Engagement. Tue 5/7 at 12 p.m.* – Communicating Data with Stakeholders.

Tucson 262

Tucson Phoenix Products Tools 262

MemberClicks

SEPTEMBER 20, 2023

Utilizing effective medical association software and technology benefits your organization by enabling: Automation By simplifying and streamlining your processes, your software gives you and your staff the time and energy back to invest in your association’s mission and improve your member engagement and member experience.

Association Software 52

Association Software Software Organization Certificate 52

Association Briefings

DECEMBER 19, 2020

The smart use of data can have a profound impact on all sectors of an association - membership, marketing, communications, meetings, education, and advocacy. Creating these member experiences is one of the most complex challenges an association’s marketing team faces today. But what about zero-party data?

Marketing 52

Marketing eBook millennials Cost 52

Reid All About it

MAY 14, 2021

Marketing copy. If you’re frequently under pressure to come up with clever and compelling marketing copy, I feel for you. That’s when marketers turn to their swipe file: a collection of copied and pasted blurbs that hopefully provide inspiration. Host: American Marketing Association. Event Marketing Roadmap.

St. Louis 341

St. Louis Technology Strategy Conference 341

Higher Logic

MAY 29, 2020

With a combination of engagement tools, you can gather the data about members’ interests, segment your members by interests, and nurture members with automated campaigns – all to encourage more participation and create more exposure for the content they’re truly interested in, like your new report. Objection 1: Price.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Higher Logic

JANUARY 31, 2019

Effectively reaching out to younger members can lead to big win$ in terms of improving membership retention (if you can attract them first, that is). In its 2018 Membership Marketing Benchmark Report, Marketing General reveals that: 27% of individual member organizations have trouble attracting and/or maintaining younger members.

Communications 184

Communications millennials Tips Software 184

Reid All About it

MAY 29, 2020

Participants posted their topics on e180’s Topic Market and sent invitations for one-on-one or group Braindates—video chat discussions on the Braindate platform. I wonder how PCMA and its attendees felt about the experience. How to Create an Engaging Virtual Event – Alysha Parker, Corporate Marketing Manager, Bizzabo.

San Diego 259

San Diego Strategy North Carolina Conference 259

Protech

APRIL 12, 2023

This software makes managing the large amounts of data your association collects simple, illuminating key member insights. From there, you can create engaging programs that focus on member experiences, growth opportunities, and enriching events and opportunities.

Association Software 52

Association Software Software How To Certificate 52

Reid All About it

AUGUST 6, 2021

Billhighway, Mariner Management and Whorton Marketing & Research are conducting The State of Chapters 2021 Benchmarking Survey. Does your association want to understand the needs and interests of different segments of your membership and market? The answer is member advisory groups , says WBT Systems. AMS reports.

Revenue 195

Revenue Certificate Oklahoma City Strategy 195

MemberClicks

FEBRUARY 2, 2024

With membership software, your association can automate a lot of the manual labor that goes into running a membership program , including adding new members to your database or importing email addresses. Data collection and reporting. This allows you to make improvements to retain your current members and attract new ones.

Membership Management 52

Membership Management Software Directory Revenue 52

Reid All About it

MARCH 4, 2022

Meanwhile tech giants are consolidating the industry by fully integrating software solutions to add seamless email marketing, accounting and post-COVID phygital conferencing, while the Cloud, in its second decade, is helping databases to connect anything to anything more securely at less cost. . – Top Trends in Content Marketing 2022.

Class 195

Class Certificate Content Committee 195

MemberClicks

JULY 31, 2023

With membership software, your association can automate a lot of the manual labor that goes into running a membership program , including adding new members to your database or importing email addresses. Data collection and reporting. This allows you to make improvements to retain your current members and attract new ones.

Membership Management 52

Membership Management Software Directory Revenue 52

GrowthZone

NOVEMBER 8, 2022

It allows us to have detailed information at our fingertips about member businesses. Processing reports and billing is easy and a time saver which equals money saved. Members enjoy the ease of registration and payments. Also, the reports are tools that give us information to use when planning for the future.

Process 78

Process Directory Software Revenue 78

MemberClicks

SEPTEMBER 27, 2023

Event promotion with social media ads A recent Personify survey revealed that 41% of event professionals cite that social media advertising is the most effective method of event promotion , with email marketing campaigns following at 35%. Personalized experiences. Data analytics and reporting. Enabled data collection.

Tools 52

Tools Tips How To Software 52

Reid All About it

OCTOBER 5, 2018

He describes his experience over at the DelCor blog along with the reasons we might be seeing this technology more often at offices and events near you. A new report shows that “word of mouth” (WOM)—both online and offline—impacts every business, organization and cause. Presenter: Jason Askey, Product Marketing Manager at Cvent.

DC 170

DC Washington Tools Certificate 170

Disciple Media

SEPTEMBER 18, 2023

Community engagement tools: Enhance member participation and engagement. Mobile app: Look for a platform that offers a white label mobile app to enhance your member experience. Reports of limited or inconsistent support and frequent price increases. Pros: Solid member database management.

Tools 36

Tools Price FAQ Member Experience 36

Protech

OCTOBER 5, 2020

H ere ’s how three associations successfully executed their digital transformation projects to better meet the needs of their members and staff. . NADO Transforms Staff and Member Experience s . Modernizing its member portal and e-commerce solution was also a priority for NADO. Read NADO’s Full Story (PDF) .

Learning Management System 59

Learning Management System Software System Member Experience 59

MemberClicks

FEBRUARY 9, 2023

Based on a recent Marketing General report , associations that saw spikes in new membership or member renewal rates 80% or higher in the last five years said their value proposition was compelling or very compelling. But creating a membership marketing strategy from scratch can be a daunting task.

Marketing 98

Marketing Strategy Tips Email Marketing 98

Higher Logic

AUGUST 14, 2018

The American Society of Association Executives (ASAE) uses multiple systems—AMS, email marketing, and online community, among others—to collect member data, but it couldn’t compare or analyze valuable member activity across systems. Improving the [Specific] Member Experience. asked Reggie.

Case Study 120

Case Study Analysis System Revenue 120

Reid All About it

OCTOBER 21, 2022

AMS experts will be showcasing platforms and sharing their knowledge with the association market. see targeted demos of learning management systems aligned to serving organizations that market and sell adult lifelong learning, continuing education, and professional development. More info/register. Host: ASAE. Tue 10/25 from 10 a.m.

Revenue 44

Revenue Email Marketing Education Review 44

Protech

MAY 9, 2023

An AMS, which stands for association management software or system, is software that is designed to assist associations with every part of managing members, meetings and events, continuing education, finances, and data analytics. Data-backed decision-making. How can your association leverage this?

How To 52

How To Software Event Planning Membership Management 52

MemberClicks

MARCH 28, 2023

Simple user experience: Your members shouldn’t need to be IT experts to figure out how to use your community platform. Robust analytics/reporting/administrative features: Adding a community platform shouldn’t add more manual work to your organization’s to do list. Simple UX is key to a vibrant community.

Membership Management 52

Membership Management Software Directory Course 52

Association Adviser

OCTOBER 13, 2016

The logical take-away from that statistic would be to reduce the amount of information sent to members, but associations reported they communicate more frequently , touching members four more times per month (on average 30 times) than in 2015. Please go to www.naylor.com/benchmarking to obtain a copy of the full report.

Communications 60

Communications Revenue Social Media Survey 60

MemberClicks

MAY 13, 2022

This means your member database, website, dues renewals, marketing, event management, learning management system, and other management processes are all hosted within one platform. Considering the wide range of tech solutions available on the market today, your software search might initially feel overwhelming. Email Marketing.

Software 52

Software Association Management Price System 52

Aaron Wolowiec

MAY 24, 2016

Email marketers: Does this sound familiar? According to most reports, email is the No. 1 tool for marketing among associations. But do email campaigns work? A new report by Informz may help marketers decide. According to the report, email volume rose nearly 12 percent from 2014.

Marketing 140

Marketing Email Marketing Newsletter Report 140

Aaron Wolowiec

MAY 24, 2016

Email marketers: Does this sound familiar? According to most reports, email is the No. 1 tool for marketing among associations. But do email campaigns work? A new report by Informz may help marketers decide. According to the report, email volume rose nearly 12 percent from 2014.

Marketing 140

Marketing Email Marketing Newsletter Report 140

Reid All About it

FEBRUARY 25, 2022

If you want to know what’s going on with chapters at other associations and how your chapter network compares, check out the 2022 Chapter Performance & Benchmarking Report from Billhighway and Mariner Management. Craig Gill, Senior Director of Marketing, International Society for Technology in Education. State of chapters.

Revenue 40

Revenue Analysis Strategy Technology 40