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MARCH 25, 2022

Professional development market potential. Thorben Grosser, VP of Product Marketing & Events, EventMobi. All events are online at Eastern Daylight Time unless otherwise noted. A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. .

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JUNE 2, 2023

The weekly list of free educational events and resources for the association community… “Almost everything will work again if you unplug it for a few minutes, including you.” Anne Lamott If I could teach one marketing lesson. Listen up, my sales and marketing friends. They’re interested in the content, that’s it. 1 CMP credit.

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NOVEMBER 10, 2023

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. New association event. . After completing a few writing jobs, I have room for more client work in my schedule. More info/register.

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APRIL 21, 2023

They describe the seven steps of starting a successful association mentoring program from pre-evaluation and research to planning, design, recruitment, matching, training, support and evaluation. Membership marketing. MemberSuite reminds us why data-informed content marketing is such a powerful tool for associations.

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MAY 15, 2020

Marketing virtual/online education. You can’t market as usual right now, you must market carefully and caringly , says WBT Systems. They provide advice for revisiting your marketing personas and strategies and creating the right type of messaging for this moment. Virtual event sponsors and exhibitors. Host: Cvent.

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Blue Sky eLearn

JULY 24, 2019

Plus, events are one of the ways that your association can raise non-dues revenue. . There’s a lot riding on your association’s next event, so how can you get the most out of it? . Every event-planning team struggles with this question. Encourage current members to volunteer for events or try and recruit others for you.

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MAY 12, 2023

The corporate market is a growing profit center for them—and could be for your association too. They describe several examples of general and specialized membership tiers and discuss factors to consider before moving forward, like your AMS and market research. No plan, no progress. Learning business. Membership tiers.

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ISAE

JANUARY 31, 2024

In this guide, we’ll go over the following steps to help you master event preparation: Determine your auction type. Plan your budget early. Market your auction. Your members expect a positive event experience. This way, your team will have enough time to step into their roles with confidence and bring your event to life.

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Reid All About it

JUNE 9, 2023

Mercury Creative Group explains why you should have an ideal buyer in mind when crafting marketing content. Event marketing. She says it’s time to retire outdated and insider event marketing jargon. They pulled these recommendations from a report by the Council for Adult and Experiential Learning. Creativity.

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MAY 19, 2023

Q2 Email Marketing Tips Hear insights from six of the industry’s leading email marketing experts. Discover the latest email tips, trends and tactics for both business and consumer markets that will take your campaigns to the next level. .* – Do This, Not That! More info/register. Fri 5/19 at 4 p.m. More info/register.

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JANUARY 21, 2022

Please participate in MGI’s 14 th annual Membership Marketing Benchmarking Survey , our industry’s most comprehensive and valuable study on membership marketing. Marketing, membership and communications awards. Gold Circle Awards recognize excellence in marketing, membership, and communications in 15 categories.

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Associations Now

APRIL 25, 2014

Content marketing strategist Jenise Fryatt says your association’s “content is the bait,” and social media can help can reel in niche audiences. From leaving guests to their own devices to sending nonstop emails to your team, Event Manager Blog editor Julius Solaris lists several event planning no-nos to avoid.

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Reid All About it

JUNE 19, 2020

Virtual events are responsible for some of the silver linings described by WBT Systems in their post this week. They see associations stretching their innovation muscle, learning new skills, reassessing assumptions, discovering ways to improve, and summoning up the courage to take tough steps forward. Making Video for Virtual Events.

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Associations Now

JUNE 12, 2017

How to engage and recruit new graduates to your association. Also: Even a veteran event planner can make these common mistakes. Now is a great time for your association to engage with and possibly recruit these new college graduates. Event Planning Errors. — MICEFX.COM (@micefxsolutions) June 12, 2017.

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MemberClicks

DECEMBER 19, 2023

Trade shows can be an effective event and sales and marketing tool, stimulating networking, innovation, and collaboration. In this blog, we’ll cover everything you need to know to host your own trade show in 15 key steps, including picking your venue, creating your marketing plan, essential tools, and other trade show ideas.

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Reid All About it

SEPTEMBER 25, 2020

He describes what attendees are truly seeking from an event—and it’s not a passive session-watching experience. At the NTEN blog, Jarrett Way from Mighty Citizen explains how to improve diversity and inclusion in your marketing and communications. Marketing Manager, Aptify. Dawn DiLorenzo, Director of Marketing, Web Scribble.

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Expo Logic

FEBRUARY 5, 2020

The typical call for papers is a common method of finding speakers but can often attract the same group of speakers in your market and can lead to stale content. To help you find the best speakers for your next event, we've compiled 9 Creative Ways to Find Great Event Speakers in this guide. About the Author.

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Expo Logic

FEBRUARY 5, 2020

The typical call for papers is a common method of finding speakers but can often attract the same group of speakers in your market and can lead to stale content. To help you find the best speakers for your next event, we've compiled 9 Creative Ways to Find Great Event Speakers in this guide. About the Author.

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Reid All About it

FEBRUARY 17, 2017

If you’re eager to get the most out of your time at the European Meetings & Events Conference, think of this webinar as a “must-attend.” Familiarize yourself with the innovative ways you can learn and network with your colleagues in the industry, both inside and outside of the classroom. Location: Reston VA. More info/register.

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FEBRUARY 17, 2017

If you’re eager to get the most out of your time at the European Meetings & Events Conference, think of this webinar as a “must-attend.” Familiarize yourself with the innovative ways you can learn and network with your colleagues in the industry, both inside and outside of the classroom. Location: Reston VA. More info/register.

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DECEMBER 2, 2022

Check out the launch party information below (December 6)—it’s bound to be an informative and enjoyable event. Word-of-mouth marketing. WBT Systems explains how USF pulled off this word-of-mouth marketing miracle —and developing the course in less than two months was a miracle too. Virtual event planning template.

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Reid All About it

OCTOBER 28, 2022

Blue Sky eLearn’s step-by-step guide to instructional design helps you decide what educational programs your market needs, develop learning objectives and assessments, map content, and design your program. Beyond Networking: Event-Planning Reimagined. Volunteer Recruitment: No Volunteers? Maybe It’s Your Marketing.

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Reid All About it

MAY 27, 2022

Recruiting volunteers and leaders has always been a challenge for some associations and chapters, but as the Fortune article pointed out, now you’re dealing with a whole new set of issues. Fíonta explains why volunteer recruitment has become more difficult since the pandemic and suggests strategies for filling your leadership pipeline again.

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FEBRUARY 10, 2023

Member recruitment. Impexium describes the eight elements of an association marketing strategy that will help you recruit more members, such as developing personas, leveraging data, nurturing leads, and more. If you pre-order the book by the 13th , you can sign up for a free companion workbook. Year-round attendee community.

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MARCH 16, 2018

Own Post-Event Planning! How to Hit the Ground Running After Your Event. Learn how you can recover from the toll of your event, what you do on your first day back in the office, how to analyze your event and then use that to start the next planning process. Lunch provided. 1 CAE credit. More info/register.

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SEPTEMBER 29, 2023

They describe the seven steps of starting a successful association mentoring program from pre-evaluation and research to planning, design, recruitment, matching, training, support, and evaluation. Marketing to younger generations. Association benchmarks. Why pay registration if the best parts happen outside the official agenda?

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Reid All About it

JANUARY 13, 2017

It’s that time of year – your chance to participate in the industry’s most comprehensive study on membership marketing. For the ninth year in a row, Marketing General Incorporated (MGI) is conducting its Membership Marketing Benchmarking Survey. The council manages leadership recruitment, candidate evaluation, and nominations.

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Reid All About it

JANUARY 13, 2017

It’s that time of year – your chance to participate in the industry’s most comprehensive study on membership marketing. For the ninth year in a row, Marketing General Incorporated (MGI) is conducting its Membership Marketing Benchmarking Survey. The council manages leadership recruitment, candidate evaluation, and nominations.

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Nimble AMS

DECEMBER 9, 2023

Well, search no further. Your association can increase revenue by boosting its efforts in volunteer recruitment and engagement. The Community Brands Event Trends Study found 57% of association event planners predict the number of in-person events will increase over the next 12 months. Give marketing collateral.

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MemberClicks

NOVEMBER 22, 2022

That includes things like storing information about their members, sending members emails and other communications, reminding members to renew their membership, helping with event planning, creating a more engaging member-friendly website, automating membership benefits by tiers, and much more. Long-term benefits.

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FEBRUARY 18, 2022

The weekly list of free educational events and resources for the association community…. Marketing maturity assessment. Mighty Citizen launched The Mighty GPS , a 10-minute self-assessment to measure your association’s marketing maturity. Presenters: Jack Scafide and Kelly Dalisa, Account Executives, CORT Events.

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FEBRUARY 17, 2023

The weekly list of free educational events and resources for the association community… Program marketing. If your AMS doesn’t help you recruit, engage and retain members , it’s time to start looking for a new one. When the student is ready, the teacher appears… but is the boss willing to pay? Board practices. 1 CAE credit.

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SEPTEMBER 7, 2018

Still not sure how inbound marketing could work for your association? Here’s another explanation of how to use inbound marketing for member recruitment. – Brilliant Marketing Advice for Any Association Budget (Association Chat). Guest: Hailey Friedman, Head of Marketing at Improvado.io Sutter Group ).

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Reid All About it

NOVEMBER 3, 2023

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Engagement marketing. Learn about recent cybersecurity innovations associations might leverage to improve their cybersecurity.

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NOVEMBER 11, 2016

Brandt Krueger, educator, speaker and consultant specializing in the field of event technology. Kelly Treadway, marketing and social media strategist, EventCurious. Webinars have become the most important tool marketers have for generating leads and driving sales. Host: Community IT Innovators. Tue 11/15 at 2 p.m.

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