Reid All About it

JANUARY 19, 2024

Jamie Notter of Propel explains how to make the most of your remote/hybrid team’s time together in person. Josh King of emc3 asked marketing and event leaders to share their event predictions and trends for 2024. I like looking beyond the association world to see what event planners and marketers for brands are thinking about.

Revenue 256

Revenue Strategy Member Engagement United States 256

Reid All About it

SEPTEMBER 22, 2023

If your AMS partner doesn’t offer one, he shares tips for how to create a users group yourself and get the most out of it. Amanda Lea Kaiser ) Two mobile engagement strategies to help your association increase Gen Z and millennial membership. Mark Wallach, Engagement Mobile Strategies ) How to use AI to do stuff. Website RFPs.

LMS 266

LMS Revenue Education Strategy 266

Reid All About it

JULY 21, 2023

Unlike on Threads, which, Kate Lindsay at Embedded says, is “ a mecca of Millennial brain rot.” Nonprofit Management Series: Finance and Budgeting Many professionals in the association and nonprofit space have never been fully exposed to financial statements, budgeting, and how to be a proper steward of your organization’s resources.

Atlanta 195

Atlanta millennials Price Technology 195

Reid All About it

FEBRUARY 23, 2024

I’d love to see that phrase in membership marketing copy. TopClass LMS explains how to keep industry professionals (and members) close with a learning subscription. Professionals for Association Revenue talked to Michelle Brien of Matchbox about the difference between virtual events and digital initiatives. Digital initiatives.

DC 261

DC Washington Member Engagement Innovation 261

Membersuite

JUNE 21, 2023

With the affordable technology on the market, it’s easy to launch a paid membership community. Exclusivity is an allure for the high-priced founder and executive communities, but most of them were created for ‘regular’ Gen Z and Millennial professionals. Maybe they don’t even see associations at all.

How To 78

How To Education Discount millennials 78

.orgCommunity

JUNE 18, 2019

Generation Z and young Millennials are different. However, they will join and participate if they believe the ROI you offer is worth the short-term sacrifice to their budget—and you design and market programs that meet the education expectations of Millennials and Gen Z. The 4 Education Expectations of Millennials and Gen Z.

millennials 40

millennials Education How To Social Media 40

Association Adviser

SEPTEMBER 22, 2016

Attracting millennials to your association requires thinking about the different life stages they are living through – and marketing to them appropriately. A lot of articles out there dispense quick advice about how to attract millennials to your association’s membership: reach them on social media!

millennials 60

millennials Leadership Marketing Industry 60

Reid All About it

MAY 21, 2021

5 Secrets of Email Marketing Geniuses. Learn the secrets of email marketing geniuses, including: the 5 types of nonprofit emails, the anatomy of an email marketing campaign, and 6 email marketing mistakes to avoid. When Virtual Meets In-Person: How to Run a Successful Hybrid Event. How to Hybrid.

San Jose 369

San Jose Email Marketing Tools millennials 369

Reid All About it

OCTOBER 27, 2023

Ewald Consulting describes how the Association of Workplace Investigators uses Local Circles to build connections and foster community among members and non-members. Marketing to younger generations. Trying to figure out how to market more effectively to Gen Z and millennials? Strategic partnerships. CAE credit.

LMS 256

LMS North Carolina Recruiting Recruitment 256

Potomac Core

MARCH 3, 2020

Factors including Coronavirus Disease , supply chain disruptions , political polarization , innovative technologies, cyber threats, trade policy, shifting consumer attitudes, & workforce shortages all complicate markets. Research sets the stage for market focused discussions. Grew annual revenue from $300,000 to $12 million.

DC 232

DC Arlington Virginia America 232

Reid All About it

MAY 14, 2021

Marketing copy. If you’re frequently under pressure to come up with clever and compelling marketing copy, I feel for you. That’s when marketers turn to their swipe file: a collection of copied and pasted blurbs that hopefully provide inspiration. Your data is good enough if you know a few simple secrets about how to manage it.

St. Louis 341

St. Louis Technology Strategy Conference 341

Reid All About it

AUGUST 21, 2020

Either way, career pathways , says WBT Systems in this #ASAE20 recap, help your members and market understand what they need to learn and which of your programs they should take to acquire those competencies. They explain how to deliver value to virtual event sponsors—value that will generate more revenue for your association.

millennials 307

millennials Montana Class Education 307

Reid All About it

DECEMBER 8, 2023

Marketing to Gen Z and millennials. If you’re determined to market more effectively to younger generations, here’s some help. Mercury Creative Group explains how to build an association brand that attracts and builds the loyalty of young members. How to Tell If You Need a Data Warehouse. More info/register.

Strategy 272

Strategy Video Technology Innovation 272

Reid All About it

MAY 15, 2020

Marketing virtual/online education. You can’t market as usual right now, you must market carefully and caringly , says WBT Systems. They provide advice for revisiting your marketing personas and strategies and creating the right type of messaging for this moment. Hosts: Canadian Nonprofit Academy and Go to Market Impact.

Puerto Rico 370

Puerto Rico Montana Revenue Strategy 370

Association Adviser

MARCH 10, 2014

Two millennials weigh in on the latest research findings. As two members of the millennial generation, we pay special attention to articles that claim to state the best ways to market to us. Sometimes we agree that marketers know us well; other times, we slightly disagree and wish we could give the author(s) a hint.

millennials 60

millennials Delaware Social Media Marketing 60

Reid All About it

DECEMBER 2, 2016

Out of the Mouth of Millennials. Millennials are the largest generation in U.S. What do Millennials think about being put under the microscope? Rather than talking about them, let’s talk with them in this panel discussion consisting entirely of Millennials. Host: Marketing General, Inc. Tue 12/6 at 1 p.m. –

San Jose 188

San Jose millennials Revenue Content 188

Reid All About it

JULY 16, 2021

Online education revenue. WBT Systems recapped a recent Non-Dues-A-Palooza webinar where Will Hold, the CEO of the National Alliance for Insurance Education & Research, described how his association quintupled their online education revenue by offering subscriptions, corporate learning portals and learning paths focused on job roles.

Revenue 195

Revenue Video Strategy Industry 195

Reid All About it

MARCH 3, 2017

It’s a must read for anyone in an association membership, marketing or executive position. Dan Lautman at DelCor shares advice on how to identify phishing emails and websites so you can outfox hackers and their phishing malware. Going Viral: How #cuteanimaltweetoff Captured the World (Association Chat). 1 CAE credit.

millennials 150

millennials Recruiting Recruitment Revenue 150

Associations Now

FEBRUARY 23, 2017

The American Association of Cardiovascular and Pulmonary Rehabilitation finds that a focus on purpose yielded new memberships and increased revenue. Here’s some tips on how you can do the same. In the same period, AACVPR’s revenue from educational offerings more than doubled from $98,224 in FY2012 to $202,189 in FY16.

Revenue 75

Revenue Certificate millennials Report 75

Reid All About it

DECEMBER 2, 2016

Out of the Mouth of Millennials. Millennials are the largest generation in U.S. What do Millennials think about being put under the microscope? Rather than talking about them, let’s talk with them in this panel discussion consisting entirely of Millennials. Host: Marketing General, Inc. Tue 12/6 at 1 p.m. –

San Jose 150

San Jose millennials Revenue Content 150

Reid All About it

JANUARY 26, 2018

Their paper, Steal Like a Fundraiser: Innovations in Cause-Oriented Fundraising for Associations , shares the secrets to charity fundraising success: Building relationships with donors at all levels and how that relates to membership relationship building and management. Attracting millennial/young professional supporters.

DC 225

DC Washington millennials Chicago 225

Reid All About it

OCTOBER 27, 2017

Make a checklist out of this one: Kylee Coffman at DelCor Technology Solutions explains how to make Google love your association website. “ Learn what the new rules around CME and performance/quality improvement mean, and how to prepare for implementation. Recruit and Retain Millennial Members. Digital Marketing: Research.

LMS 150

LMS millennials Blended Learning System 150

Reid All About it

MAY 13, 2016

If you’re looking for new ways to grow revenue for your association, there may be a secret weapon you haven’t considered: your online store. Speaker: Amanda Myers, Director of Product Marketing, Abila. – How to Move Past the “Millennial” Conversation & Actually Change Your Association. Host: Abila. 1 CAE credit.

North Carolina 150

North Carolina Raleigh Guidelines millennials 150

Reid All About it

AUGUST 27, 2021

Your participation will help provide valuable insight into how the role of virtual conferences has changed over the past 12-18 months. Non-dues revenue. 4 weeks from now, you could be in Nashville hanging around with people whose associations are rolling in non-dues revenue and people who want to emulate that success.

Tampa 200

Tampa Revenue Education Content 200

Higher Logic

MAY 29, 2020

How to Align with Your Board and Executive Team's Priorities. Your organization needs to bring in new members to meet revenue goals, and often, this includes increasing the young member base. Growing Non-Dues Revenue. How community helps: Appeal to the next generation of members with a modern community experience.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Associations Now

DECEMBER 22, 2016

As 2017 approaches, here are four questions to ask to create realistic routes toward accomplishing your resolutions related to nondues revenue. Here are four questolutions to consider asking if you’re looking to boost your organization’s nondues revenue in the coming year: How might my association forge a strong affinity relationship?

Revenue 40

Revenue New York Price millennials 40

Higher Logic

JULY 13, 2017

Active job boards are a great way to attract millennials as well. Even millennials who are already working in their chosen industry are often interested in new opportunities because, while they’re one of the most well-educated generations , millennials still make less money than their older counterparts.

Directory 249

Directory Tips millennials Certificate 249

.orgCommunity

FEBRUARY 25, 2019

marketing automation software offers tools to lift those relationships to a new level. Aimee, who is senior digital marketing advisor at HighRoad Solution, gave an insightful overview on building successful member journeys. What are your current revenue and sales priorities? The goal might seem obvious. Create a Persona Matrix.

Marketing 68

Marketing Case Study eBook Social Media 68

WBT Systems

MAY 15, 2018

The global corporate online training market is expected to grow by nearly 10% annually over the next five years. We’ll show you how it’s done by other associations during a webinar on Wednesday, May 23, 2018 at 1 p.m. We’ll show you how it’s done by other associations during a webinar on Wednesday, May 23, 2018 at 1 p.m.

Education 155

Education Mooc Course Revenue 155

EventMobi: Association Events

JUNE 26, 2023

Here are 24 association member engagement strategies to explore for your organization, plus 6 tips for how to increase member engagement. According to the 2022 Membership Marketing Benchmarking Report , 52% of associations believe a lack of engagement is the top reason members don’t renew. Boost your non-dues revenue.

Member Engagement 130

Member Engagement Strategy Software Social Media 130

AvidXchange: Association Management

MAY 16, 2017

Before joining IMS, Chris was CEO of KnowledgeTree where he guided the company to explosive revenue growth and award-winning product expansion. The 440% revenue growth from 2011 to mid-2014 led to StrikeIron’s successful acquisition by Informatica. Volatile global markets have led to continued low interest rates.

Technology 130

Technology millennials Industry Cost 130

Reid All About it

FEBRUARY 5, 2016

– 5 Tips for Maximizing Non-Dues Revenue from Your Communications Vehicles. Learn tactics to maximize your non-dues revenue earning potential: analyze communication gaps, engage members with advertising, meet advertiser needs, arm your sales team with the right tools, and invest in resources that provide maximum return.

Pennsylvania 150

Pennsylvania Social Media Recruiting Recruitment 150

.orgSource

MARCH 18, 2024

This shift may be aligned with the sensibilities of millennials, who are currently the majority of the workforce. It’s interesting to consider how to strike a balance between external and internal outreach. Some members would like AAHA to market to pet owners, to help differentiate their accredited facilities.

Examples 88

Examples Revenue millennials Strategy 88

Socious

JANUARY 4, 2017

Article #1) How to Measure the Effectiveness of Your Association’s Member Engagement Tactics. Article #2) 3 Types of Association Members and How to Engage Them. Article #2) How to Set SMART Goals for Your Online Community. Article #3) Why Building Community Online is Important When Attracting and Engaging Millennials.

millennials 100

millennials Member Engagement Video Software 100

Associations Now

JANUARY 7, 2020

Shaun O’Reilly, vice president of marketing at MemberSuite, thinks member engagement will remain the top challenge in 2020. This creates champions who know how to cultivate and encourage community conversations online. How might you use TikTok to engage members? How are you addressing the issue through digital engagement?

Member Engagement 97

Member Engagement Social Media Revenue millennials 97

MemberClicks

APRIL 28, 2022

And while it’s a challenge to engage any of your member base, engaging young members can feel particularly daunting—particularly younger Millennials and Gen Z. How can you encourage them to lean into being active in your association or member organization? So, how do association marketers speak to young members and get them to lean in?

Tips 98

Tips millennials Newsletter Recruiting 98

Aaron Wolowiec

JANUARY 12, 2016

In fact, Abila predicts certification revenue will surpass membership revenue in 2016. This is particularly true for your millennial members who will make up 75 percent of the workforce by 2020.”. Or it learns how to better network. How do staff members apply this newfound knowledge? Transfer.).

Certificate 100

Certificate Revenue System millennials 100